Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports
Webbiquity SMM
OCTOBER 17, 2023
Somewhat surprising: the top challenge identified, by far, is a shortage of resources (talent, time, and budget: 44.4%). The economy (16%) and analytics (12%) trail considerably at second and third. Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.”
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