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Sysomos Acquired By Marketwire

Dave Fleet

First reported by the Startup North blog , the news was later confirmed by Sysomos, although their blog comment and tweet have both since been deleted. Heartbeat – a web-based social media monitoring and engagement dashboard (see my review of Sysomos MAP and Heartbeat ). Strong analytics. Acquired by. Jive Software.

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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

If I’ve overlooked your favorite, please leave a comment. Further, every company has analytics at some level. ” You need Social Conversation Software (AKA Social Media Engagement Software, Social Media Management Software). ” You need Social Analytics Software. There are WAY more companies than this.