Media Relations Gone Wrong: How Not to Pitch a Journalist (Video)
Adam Sherk
MAY 15, 2012
The Internet and social media have certainly made it easier to conduct media relations in a more efficient and less intrusive way. At my first PR job I had to type in contact addresses from the hard-copy Bacon’s guide so we could mail merge and send out the press materials. Seriously though, did you get my press release?
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