Advertising network Company Social Graph Yahoo 
Twist Image
JULY 18, 2012
the old portal model of Yahoo , AOL , etc.) Beyond the politics and business of Google , the untethering of their advertising model and creation of a veritable advertising network was impressive. The problem is that we're only talking about advertising. The media companies are going to pounce on this.
The Way of the Web
AUGUST 12, 2010
Presumably by coincidence, Steve Rubel suggests one route that media companies should take for the future, regardless of the format their content is delivered in. Then look at the likes of Flipboard and Pulse – two recent iPad-friendly apps which do a great job of presenting user filtered, or user’s social graph-filtered news and information.
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