2028 Authentication Community building Groups 
Later
SEPTEMBER 1, 2020
For example, Instagram is a major destination for social commerce, whereas Facebook is best for community-building, and Pinterest for inspiration and brand affinity. But where Instagram is somewhat lacking is in its ability to provide “group forums” for followers to interact among themselves.
Later
JULY 22, 2020
According to Pinterest, they reach 77% of all women 25-54 in the US — a demographic that is estimated to control almost 75% of discretionary spending by 2028. They even have a dedicated Pinterest board for their community. As a visual search platform, Pinterest reins at helping people make informed purchasing decisions.
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