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Why P2P Texting Should Be Part of Your Marketing Strategy in 2021

Social Media Strategies Summit

SMS Marketing is One of the Fastest Growing Channels. We also know consumers are spending more time on their devices: over half of web traffic comes from mobile – a trend that’s been on the rise since 2015 – and this trend is projected to increase 25% by 2025. Screentime 2015-present. Source: Smart Insights.

Strategy 209
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The complete guide to chatbots for marketing

Sprout Social

Chatbots typically operate within SMS text, website chat windows and social messaging services—like Messenger, Twitter, Whatsapp and Instagram Direct—to receive and respond to messages. billion by 2025. Some can be entertaining, like Cleverbot , which was built to respond to prompts like a human would in normal conversation.