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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. The Social Media Monitoring Lighthouse. Based on a complex set of algorithms, it will monitor for content shared online through social media and predict whether any of these posts are likely to trend.

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How to Use WeChat for Business: A Guide for Marketers

Hootsuite

No push notifications. Businesses require verification and must use WeChat API. Push notifications. The campaign was one of the most talked about social media initiatives in China, earning 75 million views. For the 2015 Nike Hong Kong Women’s 10K Race, the sports brand created a Mini Program called Nike WeChat+.

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