2014 Collaboration Insurance Reputation 
Pam Moore
MARCH 19, 2020
There are influencers on every platform including LinkedIn, Twitter, Facebook, YouTube and Instagram eager to work with brands for collaboration. We launched our Social Zoom Factor podcast in 2014 as a test to see if our audience would like it. You don't need big bucks to tap into the power of influencer marketing.
Ignite Social Media
FEBRUARY 2, 2023
Lesson 3: Reputation is fragile, so plan for mistakes. Chrysler had just launched their Imported from Detroit campaign, had just paid Eminem millions of dollars to drive around Detroit in a Chrysler, was trying to build the reputation of Detroit as quality automakers, and then this tweet came out. There’s this tweet here.
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