Remove 2007 Remove Hashtag Remove Influencer Remove UGC
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10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

Multinational beauty retailer Sephora started Beauty Insider as a straightforward loyalty program in 2007 before pivoting to a full-blown community ten years later. Instant Pot shows that’s simply not the case because its Facebook Group is 100% reliant on user-generated content (UGC). Image source. million members today.

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The Ultimate Guide to Writing Good Instagram Captions

Later

Should you use emojis and hashtags? And while celebrities like Kylie Jenner can get away with a single moon emoji as a caption, for brands and influencers, lengthy captions that champion story-telling and authenticity are driving great results: . The disclosure hashtag has to be easily noticed and understood by users.