As Twitter Locks Out Developers, a New Site Welcomes Them
SEPTEMBER 26, 2012
It won’t come to a surprise to many of you that I love Twitter. Without the social network, I would have never met some of these people and the idea makes me very sad. I’ve always contended Twitter wouldn’t last forever. Until now, Twitter has been an open platform and it’s part of the reason the social network has grown as quickly as it has. IFTTT.
StumbleUpon Traffic to Magazine and Content Sites Down 27%
JANUARY 23, 2013
The news of layoffs at StumbleUpon reminded me that in compiling some year-end social media referral data I’d noticed that a number of sites had experienced declines in StumbleUpon traffic. The examined sites can be roughly divided into five main categories: food, home, fashion & beauty, health, entertainment and news & tech. What Types of Sites Get the Most Links?
White House Creates Crowdsourcing Site
SEPTEMBER 7, 2011
This week, on Inside PR , Joe Thornley , Martin Waxman , and I talk about We the People , a new crowdsourcing site from the U.S. Yes, you read that correctly. A new crowdsourcing site from the U.S. You share your petition on Facebook, Twitter, Google+, LinkedIn, your blog, etc., Sites such as Starbucks and HP use for ideas and innovation from their customers.
Twitter Users Are 68% More Likely To Visit Political Campaign Donation Sites
The Realtime Report
OCTOBER 12, 2012
Twitter wants politicians to know that their tweets are effective. Does it really influence users or change behavior? A new study from Twitter and Compete set out to answer these questions. According to Compete’s data, the average Twitter user is 68% more likely to visit a campaign donation page than the average internet user. politics.”
Google+ Engagement for News Sites: Top Performers and One-Year Growth Rates
JANUARY 9, 2013
Which news sites get the most engagement on their Google+ pages? As with my previous comparison, I used All my + to pull data on +1′s, shares and comments for every post on the official Google+ pages of a selection of news sites. But there is plenty of opportunity for news sites to increase their Google+ activity and improve engagement. Google+ Page +1's. Per Post Shares.
Why Twitter Killed the Twitter Share Button
Convince & Convert
NOVEMBER 20, 2015
Legions of bloggers and website publishers will log on November 21 and discover that the familiar digits displaying the number of Twitter shares on their content have disappeared. Why would Twitter do this? Twitter is overlooking the fact that they are going to look stupid when Facebook and LinkedIn have working buttons on every piece of content in the world and they don’t.
Why Twitter Hashtag Infographic Fails
SEPTEMBER 3, 2013
Twitter launched this infographic on August 21, 2013. Mashable and other sites spread it the following day. From Twitter’s cheat sheet for hashtags : Take the American version of X-Factor as an example. The show started promoting #xfactor in the second episode, and saw an immediate increase in the Twitter conversation. Media Twitter It’s everywhere.
What Happened When I Removed the Blogroll from My Site
AUGUST 31, 2015
14 days ago, I decided to perform an interesting experiment here on my site, where I completely removed the blogroll. These were sitewide links to highly trusted sites, all on-topic links. If you view my site’s home page, you’ll notice that I use a static page for the home page, that doesn’t change. Some of those sites link back to my site, and some do not.
Facebook LinkedIn Twitter in 2013
DECEMBER 28, 2012
Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. Twitter in 2013. Related, I intend to publish an e-book on my Twitter evolution in the coming months… Other Applications in 2013. Strategy Facebook LinkedIn TwitterThat is the order of my priorities in 2013.
Add User-Generated Sites to Your PR Toolkit
JUNE 25, 2012
And during the past several years, with the increase in online/digital media, we now have access to another type of media opportunity – user-generated sites (or UGS as we like to call them). Nearly all online pubs have an online event submission form that automatically updates the site’s calendar. You can follow her on Twitter @abbief. Since the late 1980′s.
Twitter Brand Pages are Pointless
DECEMBER 13, 2011
Twitter introduces brand pages. It won’t be a game changer, because NOBODY uses Twitter for tweeting…or at least they shouldn’t be. ” It isn’t that they are making an effort to improve the Twitter site for its users that pisses me off; it’s that there are ANY users. Twitter provides a service I love. Those people are idiots.
How to Use Twitter Cards in Social Media Marketing
DECEMBER 14, 2014
Twitter Cards enable publishers to attach media experiences to tweets — beyond the 140-character limit. They add a few lines of HTML metadata to blog posts and other thought leadership content that enable brands to stand out from the pack in Twitter feeds that are full of text. Follow her on Twitter at @pamdyer. https://t.co/x8HoullQMT
How to be Twitterific – 39 Expert Twitter Guides and Tips
MARCH 3, 2015
From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. How can marketers best utilize Twitter’s expanded features and the latest tools?
Twitter Adds Message Button for Websites
AUGUST 24, 2016
Twitter Wednesday rolled out a button for websites that will allow visitors to send private messages to the individuals or companies behind those sites. The addition of the Message button for websites is likely aimed at encouraging Twitter users to send direct messages to businesses, rather than tweeting businesses or sending tweets with businesses’ Twitter handles included. Twitter said in the Twitter Publish entry for the new button: Direct messages are the private side of Twitter, and the message button makes it easy to start a private conversation with you.
How to Use Twitter as a Professional Networking Tool
AUGUST 21, 2015
Twitter is more than just a method to share your thoughts regarding any particular subject. As more than 300 million active users take to the site on a regular basis, there are a number of opportunities that could be waiting for you. Here are five best practices on how to use Twitter as a professional networking tool. 1. Mention Others. Use Hashtags to Archive Conversations.
How Brands Used Twitter in 2012
JANUARY 7, 2013
Twitter is definitely a platform that will survive on the long run, constantly growing in terms of increased user base as well as brands joining in order to engage with their audiences. To put the succes into perspective, in September 2011, the platform’s user base was half that amount, meaning that Twitter added as many users in 15 months as it did in the previous five years!
How You Can Use Twitter As a Visual Marketing Platform
DECEMBER 2, 2015
Twitter has gone from being a fun microblogging platform to taking on a life of its own. Allowing gifs to play in feed, Twitter Video, full sized images that take up less space and still allow you to type in characters… these are improvements we can all appreciate. The Importance Of Visuals On Twitter. Not everything is great for Twitter. oh my! Visual Quotes.
Best Twitter Tips, Tools and Tactics of 2011
JANUARY 9, 2012
In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter’s 200 million users collectively tap out a billion tweets per week.
SEO Mega-Checklist: 75 steps to increased visibility for your site (infographic)
JUNE 20, 2016
To help address this issue, we’ve put together a checklist of 75+ actionable On-page & Off-page SEO strategies that, if incorporated correctly, can improve your site’s ranking in the search engine results. sitemap not only speeds up search engine indexing, but it also informs Google quickly about any changes on your site. Place Your Site’s Content Above The Fold.
Most Popular Newspapers on Twitter: Guess Who’s #1?
The Realtime Report
JANUARY 9, 2014
Which US newspaper do you think is tops on Twitter? A new study by Searchmetrics reveals the leaders: The Washington Post, The New York Times and USA Today. These top three received the most mentions on Twitter in 2013; USA Today and the Washington Post also dominated the list of the top 10 most-tweeted newspaper website stories in 2013. Here are the top 10: .
Connecting Twitter to LinkedIn: Just Say No
JANUARY 5, 2011
Just over a year ago, LinkedIn introduced a feature allowing users to post all of their Twitter updates , also known as tweets, to LinkedIn. Now, before you start to school me on how I don’t get Twitter or LinkedIn, you may want to look here and here to see that I am a huge fan of both. Business LinkedIn Social Media Tips Twitter connections etiquette organize technology
12 Twitter Tips For Lawyers
JANUARY 28, 2014
12 TWITTER TIPS. Well, it’s no secret I’m talking about Twitter because I’ve made that obvious in the title of today’s post. There are 645,750,000 active Twitter users, sending an average of 58 million Tweets a day. In my early days in Social Media (it’s SO old!), I met and fell in love with Twitter for all the reasons I stated above, and more.
Twitter Lists: List Me Baby One More Time
NOVEMBER 14, 2011
The first thing to look at when making a snap judgement about someone on Twitter is how many lists they are on. Twitter introduced lists two years ago and their effective use separates amateurs from the pros. Most spammer-type “social media experts” on Twitter don’t bother with lists, which are significantly more work to game than follower counts.
Social Media Sites Rank Lowest For Customer Satisfaction
The Realtime Report
MARCH 25, 2014
Out of websites in 33 industries, social media sites provide the least satisfying experience, according to the American Customer Satisfaction Index’s (ACSI) first-ever website benchmark. Twitter Users Log In Via Mobile, #RLTM Scoreboard Smartphones Surpass TV in Time Spent with Media. Released today, the study found that average website satisfaction is 78.2 Consumer Shipping 85.
Twitter Debuts New Customer-Support Features for Brands
SEPTEMBER 15, 2016
Social media users who are dissatisfied with customer support from brands often cite lack of response , and Twitter Thursday introduced two features to help businesses combat that perception. And businesses can choose to display their hours of availability, so Twitter users know when they are most likely to receive help. Those have both had great success.
Front-Loading Branding Makes Twitter Video Ads More Effective (Study)
AUGUST 19, 2016
Twitter touted the recall and memorability of its video ads , citing research it conducted with IPG Media Lab. The study by Twitter and IPG found that: Approximately one-half of Twitter users recalled video ads on the social network after viewing just one second. We’re pleased to have found an ideal partner in Twitter to examine impact of video in the social environment.
Social Media Growth: 65% of Adults Online Now Use Sites [Infographic]
SEPTEMBER 4, 2011
A new report from the Pew Internet & American Life Project on social media reveals that nearly two-thirds of adults on the Internet say they use social networking sites such as Facebook, Twitter, and LinkedIn, up slightly from a year ago. use social-networking sites. Among online adults: 83% of 18-29 year-olds. 70% of 30-49 year-olds. 51% of 50-64 year-olds, and.
Four tools to revamp your marketing efficiency on Twitter
APRIL 29, 2016
Twitter is possibly the most powerful marketing platform out there, specifically for brands targeting global audiences. Although Twitter’s speedy pace can help you connect faster and respond to your customers faster, staying on top of rapidly moving streams can be a real challenge. The search results are sorted into feeds across your Twitter, Facebook and LinkedIn accounts.
Twitter Kicks More 3rd Party Sites To The Curb
MAY 31, 2011
Photosharing on Twitter has historically been left up to sites like Yfrog and Twitpic , and according to news posted very late last night on TechCruch , 3rd party photosharing is about to become a thing of the past. Twitter has been spending money left and right, and it seems that every time we turn around, they’re doing something to demolish what people have been used to. 2008 TwiTip Twitter Tips. Twitter Kicks More 3rd Party Sites To The Curb. Twitter News business photosharing Twitpic Twitter Yfrog
The Ultimate Guide to Twitter Chats
JULY 12, 2016
Twitter chats are a great way to gain exposure, grow your following and engage with your audience. Jumping into a Twitter chat can be a little intimidating and challenging at first. Why Twitter Chats? One of the biggest challenges for businesses on Twitter is building an active following. Hosting a Twitter Chat. Choosing a topic for your Twitter chat is key.
Twitter Begins Application Process for Verified Accounts
JULY 19, 2016
Twitter Tuesday rolled out an online application process for verified accounts , giving individuals and organizations the chance to join the social network’s nearly 187,000 accounts with the blue badge icon. Verified accounts launched on Twitter in 2009 , but there was previously no way for account holders to request verification. More information is available via Twitter’s Help Center , which stated that necessary information includes: Verified phone number. Readers: What are your thoughts on Twitter’s new application process for verified accounts? Biography.
LinkedIn is the Login of Choice for B2B sites [infographic]
FEBRUARY 15, 2011
Since its last round-up of social logins in July 2010, the login of choice for B2B sites has grown rapidly. During the last year, it has been the great platform Facebook that has held the dominant position as the third-party login of choice in all realms – but one, namely news sites. Here, most users chose to log-in with Twitter. great increase for LinkedIn.
The Top #Nifty50 Women in Technology on Twitter for 2012
SEPTEMBER 10, 2012
A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. She’s a rock star on Twitter and also speaks French. sacevero.
5 Steps to Finding the Best Rating-and-Review Sites for Your Business
Convince & Convert
DECEMBER 2, 2015
Managing the rating-and-review sites that are driving (or not driving) sales for your business can help you get business more reliably. Even better, there are a few tried-and-true strategies for finding and evaluating these sites. How to Find the Top Rating-and-Review Sites. Pay special attention to the ratings-and-reviews sites in the top 10, as well as the ones that aren’t.
30 Days Since Quitting Twitter…
NOVEMBER 18, 2013
As I blogged about my tweeting departure , the social networking site lost usefulness for me. thrive on the interaction but because the site is so noisy with people following hundreds or thousands of people, my single tweet will never be seen. P.S. Here is a 6-step guide to quit Twitter. Related Stories Farewell to Twitter Analyze Your Visits to My Blog 1 Week Later: The Results of @JuliaCSocial and Pinterest. Media Twitter Farewell. link]. — Ari Herzog (@ariherzog) October 18, 2013. That was my last tweet. Maybe because their friends follow me?
Luxury Auto Brand Aston Martin Uses Social Media Campaign to Double Site Traffic
The Realtime Report
JULY 6, 2012
Designed to market the new Vanquish model, the campaign used Facebook, Twitter, YouTube and the Aston Martin website to achieve impressive results, with the brand seeing the highest traffic ever on its website during the first three days of the campaign. Aston Martin’s Twitter follow rate doubled during the three first days of the campaign.
20 Top Twitter Monitoring and Analytics Tools
APRIL 26, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 20 Top Twitter Monitoring and Analytics Tools by Pam Dyer on April 26, 2010 Share Image via Wikipedia Social media is much more than a way to stay connected and to have fun: it’s a way to market yourself, your business, and your products and services. Infographic] Next post: Who’s Using Twitter in the U.S.?
Twitter Business Guide
Social Media Marketing
OCTOBER 7, 2011
I was recently introduced to a compact guidebook for businesses trying to get a sense of Twitter. The microblogging site that allows you to update in no more than 140 characters at at time is deceptively complex and nuanced - especially for a newcomer. For someone who is new to Twitter, this e-book will prove a helpful compass as you begin to explore Twitter.
The Best Free Tools for Twitter Analytics
FEBRUARY 8, 2012
What are the best free tools for analyzing a Twitter profile? During a social media audit I like to run a company’s Twitter profiles through some basic analysis tools to set benchmarks and compare them to competitors. I got good response to my post on Facebook analytics tools so I thought I’d do something similar for Twitter. Twitter Web Analytics. Twitter Counter.
4 iPhone Apps for Twitter
JANUARY 19, 2012
It seems that no matter what site gets developed for a specific Internet browser or for a given operating system, there will always be some hot shot programmer out there that will find their niche by making it a better mousetrap. Check out these useful 4 iPhone apps to use Twitter. HootSuite is perfect for those Twitter adherents with international interests. HootSuite.