As Twitter Locks Out Developers, a New Site Welcomes Them
SEPTEMBER 26, 2012
It won’t come to a surprise to many of you that I love Twitter. Without the social network, I would have never met some of these people and the idea makes me very sad. I’ve always contended Twitter wouldn’t last forever. Until now, Twitter has been an open platform and it’s part of the reason the social network has grown as quickly as it has. IFTTT.
StumbleUpon Traffic to Magazine and Content Sites Down 27%
JANUARY 23, 2013
The news of layoffs at StumbleUpon reminded me that in compiling some year-end social media referral data I’d noticed that a number of sites had experienced declines in StumbleUpon traffic. The examined sites can be roughly divided into five main categories: food, home, fashion & beauty, health, entertainment and news & tech. What Types of Sites Get the Most Links?
The 32 Best Twitter Marketing Tools
JANUARY 24, 2017
While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. HubSpot has noted Twitter has more than 300 million active monthly users, and “accounts for 16% of referrals to longer articles from social sites and 14% for shorter news articles.” 11) Twitter Analytics.
White House Creates Crowdsourcing Site
SEPTEMBER 7, 2011
This week, on Inside PR , Joe Thornley , Martin Waxman , and I talk about We the People , a new crowdsourcing site from the U.S. Yes, you read that correctly. A new crowdsourcing site from the U.S. You share your petition on Facebook, Twitter, Google+, LinkedIn, your blog, etc., Sites such as Starbucks and HP use for ideas and innovation from their customers.
Twitter Users Are 68% More Likely To Visit Political Campaign Donation Sites
The Realtime Report
OCTOBER 12, 2012
Twitter wants politicians to know that their tweets are effective. Does it really influence users or change behavior? A new study from Twitter and Compete set out to answer these questions. According to Compete’s data, the average Twitter user is 68% more likely to visit a campaign donation page than the average internet user. politics.”
Facebook, Twitter, Pinterest, and Instagram Demographics
MARCH 17, 2013
67% of online adults use social networking sites. But who exactly are the people who use Facebook, Twitter, Pinterest, and Instagram? Branding Demographics Facebook Instagram Marketing Pinterest Social Media Social Networking TwitterSome very useful social media demographics are outlined in a recent report by the Pew Research Center’s Internet and American Life Project.
Add User-Generated Sites to Your PR Toolkit
JUNE 25, 2012
And during the past several years, with the increase in online/digital media, we now have access to another type of media opportunity – user-generated sites (or UGS as we like to call them). Nearly all online pubs have an online event submission form that automatically updates the site’s calendar. You can follow her on Twitter @abbief. Since the late 1980′s.
Twitter Phasing Out Buy Button?
JANUARY 18, 2017
Twitter appears to be waving bye-bye to its buy button. commerce platform Shopify was one of several sites to launch the feature in October 2015 , and Ingrid Lunden of TechCrunch reported that merchants using Shopify are being notified that Twitter is “pivoting away” from its e-commerce focus. TechCrunch reader Brody Berson shared the message from Shopify with Lunden: Starting Feb. 1, the Twitter sales channel will no longer be available as a result of the Twitter team pivoting away from its e-commerce focus.
What Happened When I Removed the Blogroll from My Site
AUGUST 31, 2015
14 days ago, I decided to perform an interesting experiment here on my site, where I completely removed the blogroll. These were sitewide links to highly trusted sites, all on-topic links. If you view my site’s home page, you’ll notice that I use a static page for the home page, that doesn’t change. Some of those sites link back to my site, and some do not.
Why Twitter Hashtag Infographic Fails
SEPTEMBER 3, 2013
Twitter launched this infographic on August 21, 2013. Mashable and other sites spread it the following day. From Twitter’s cheat sheet for hashtags : Take the American version of X-Factor as an example. The show started promoting #xfactor in the second episode, and saw an immediate increase in the Twitter conversation. Media Twitter It’s everywhere.
Facebook LinkedIn Twitter in 2013
DECEMBER 28, 2012
Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. Twitter in 2013. Related, I intend to publish an e-book on my Twitter evolution in the coming months… Other Applications in 2013. Strategy Facebook LinkedIn TwitterThat is the order of my priorities in 2013.
Twitter Brand Pages are Pointless
DECEMBER 13, 2011
Twitter introduces brand pages. It won’t be a game changer, because NOBODY uses Twitter for tweeting…or at least they shouldn’t be. ” It isn’t that they are making an effort to improve the Twitter site for its users that pisses me off; it’s that there are ANY users. Twitter provides a service I love. Those people are idiots.
Why Twitter Killed the Twitter Share Button
Convince & Convert
NOVEMBER 20, 2015
Legions of bloggers and website publishers will log on November 21 and discover that the familiar digits displaying the number of Twitter shares on their content have disappeared. Why would Twitter do this? Twitter is overlooking the fact that they are going to look stupid when Facebook and LinkedIn have working buttons on every piece of content in the world and they don’t.
How to Use Twitter Cards in Social Media Marketing
DECEMBER 14, 2014
Twitter Cards enable publishers to attach media experiences to tweets — beyond the 140-character limit. They add a few lines of HTML metadata to blog posts and other thought leadership content that enable brands to stand out from the pack in Twitter feeds that are full of text. Follow her on Twitter at @pamdyer. https://t.co/x8HoullQMT
How to be Twitterific – 39 Expert Twitter Guides and Tips
MARCH 3, 2015
From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. How can marketers best utilize Twitter’s expanded features and the latest tools?
Twitter Introduces Website Conversions Objective
SEPTEMBER 28, 2016
With the holiday shopping season fast approaching, Twitter gave its advertisers an early gift: a new website conversions objective. Resnick explained that campaigns under the website conversions objective use data from Twitter’s website tags and interest and intent signals to boost conversions while meeting advertisers’ goals for cost per conversion.
Social Media Sites Rank Lowest For Customer Satisfaction
The Realtime Report
MARCH 25, 2014
Out of websites in 33 industries, social media sites provide the least satisfying experience, according to the American Customer Satisfaction Index’s (ACSI) first-ever website benchmark. Twitter Users Log In Via Mobile, #RLTM Scoreboard Smartphones Surpass TV in Time Spent with Media. Released today, the study found that average website satisfaction is 78.2 Consumer Shipping 85.
How to Find Influencers on Twitter
NOVEMBER 16, 2016
Who are the key influencers in your industry on Twitter that you need to connect with? Klear is a powerful tool for analyzing Twitter accounts (it also supports, YouTube, blogs and Instagram). It divides people into over 40,000 categories so you can really distil down and find the right people in the right categories. Of course, we have some tools that will help! 1. Klear. Klear.
How Brands Used Twitter in 2012
JANUARY 7, 2013
Twitter is definitely a platform that will survive on the long run, constantly growing in terms of increased user base as well as brands joining in order to engage with their audiences. To put the succes into perspective, in September 2011, the platform’s user base was half that amount, meaning that Twitter added as many users in 15 months as it did in the previous five years!
Most Popular Newspapers on Twitter: Guess Who’s #1?
The Realtime Report
JANUARY 9, 2014
Which US newspaper do you think is tops on Twitter? A new study by Searchmetrics reveals the leaders: The Washington Post, The New York Times and USA Today. These top three received the most mentions on Twitter in 2013; USA Today and the Washington Post also dominated the list of the top 10 most-tweeted newspaper website stories in 2013. Here are the top 10: .
How to Use Twitter as a Professional Networking Tool
AUGUST 21, 2015
Twitter is more than just a method to share your thoughts regarding any particular subject. As more than 300 million active users take to the site on a regular basis, there are a number of opportunities that could be waiting for you. Here are five best practices on how to use Twitter as a professional networking tool. 1. Mention Others. Use Hashtags to Archive Conversations.
Best Twitter Tips, Tools and Tactics of 2011
JANUARY 9, 2012
In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter’s 200 million users collectively tap out a billion tweets per week.
SEO Mega-Checklist: 75 steps to increased visibility for your site (infographic)
JUNE 20, 2016
To help address this issue, we’ve put together a checklist of 75+ actionable On-page & Off-page SEO strategies that, if incorporated correctly, can improve your site’s ranking in the search engine results. sitemap not only speeds up search engine indexing, but it also informs Google quickly about any changes on your site. Place Your Site’s Content Above The Fold.
10 Tips to Build Better Converting Twitter Traffic
NOVEMBER 16, 2016
Twitter is an integral part of social media marketing these days. Almost every business, big and small, is on Twitter. Unfortunately Twitter traffic has become more difficult to come by over the past few years. In fact, data from Shareaholic on all major social media sites found Twitter to be the least effective in terms of driving clicks. Use Twitter Cards.
Connecting Twitter to LinkedIn: Just Say No
JANUARY 5, 2011
Just over a year ago, LinkedIn introduced a feature allowing users to post all of their Twitter updates , also known as tweets, to LinkedIn. Now, before you start to school me on how I don’t get Twitter or LinkedIn, you may want to look here and here to see that I am a huge fan of both. Business LinkedIn Social Media Tips Twitter connections etiquette organize technology
Twitter Lists: List Me Baby One More Time
NOVEMBER 14, 2011
The first thing to look at when making a snap judgement about someone on Twitter is how many lists they are on. Twitter introduced lists two years ago and their effective use separates amateurs from the pros. Most spammer-type “social media experts” on Twitter don’t bother with lists, which are significantly more work to game than follower counts.
How You Can Use Twitter As a Visual Marketing Platform
DECEMBER 2, 2015
Twitter has gone from being a fun microblogging platform to taking on a life of its own. Allowing gifs to play in feed, Twitter Video, full sized images that take up less space and still allow you to type in characters… these are improvements we can all appreciate. The Importance Of Visuals On Twitter. Not everything is great for Twitter. oh my! Visual Quotes.
12 Twitter Tips For Lawyers
JANUARY 28, 2014
12 TWITTER TIPS. Well, it’s no secret I’m talking about Twitter because I’ve made that obvious in the title of today’s post. There are 645,750,000 active Twitter users, sending an average of 58 million Tweets a day. In my early days in Social Media (it’s SO old!), I met and fell in love with Twitter for all the reasons I stated above, and more.
Social Media Growth: 65% of Adults Online Now Use Sites [Infographic]
SEPTEMBER 4, 2011
A new report from the Pew Internet & American Life Project on social media reveals that nearly two-thirds of adults on the Internet say they use social networking sites such as Facebook, Twitter, and LinkedIn, up slightly from a year ago. use social-networking sites. Among online adults: 83% of 18-29 year-olds. 70% of 30-49 year-olds. 51% of 50-64 year-olds, and.
Luxury Auto Brand Aston Martin Uses Social Media Campaign to Double Site Traffic
The Realtime Report
JULY 6, 2012
Designed to market the new Vanquish model, the campaign used Facebook, Twitter, YouTube and the Aston Martin website to achieve impressive results, with the brand seeing the highest traffic ever on its website during the first three days of the campaign. Aston Martin’s Twitter follow rate doubled during the three first days of the campaign.
LinkedIn is the Login of Choice for B2B sites [infographic]
FEBRUARY 15, 2011
Since its last round-up of social logins in July 2010, the login of choice for B2B sites has grown rapidly. During the last year, it has been the great platform Facebook that has held the dominant position as the third-party login of choice in all realms – but one, namely news sites. Here, most users chose to log-in with Twitter. great increase for LinkedIn.
20 Top Twitter Monitoring and Analytics Tools
APRIL 26, 2010
pamorama marketing, life, social media Home About Bookshelf Links Contact 20 Top Twitter Monitoring and Analytics Tools by Pam Dyer on April 26, 2010 Share Image via Wikipedia Social media is much more than a way to stay connected and to have fun: it’s a way to market yourself, your business, and your products and services. Infographic] Next post: Who’s Using Twitter in the U.S.?
The Top #Nifty50 Women in Technology on Twitter for 2012
SEPTEMBER 10, 2012
A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. She’s a rock star on Twitter and also speaks French. sacevero.
30 Days Since Quitting Twitter…
NOVEMBER 18, 2013
As I blogged about my tweeting departure , the social networking site lost usefulness for me. thrive on the interaction but because the site is so noisy with people following hundreds or thousands of people, my single tweet will never be seen. P.S. Here is a 6-step guide to quit Twitter. Related Stories Farewell to Twitter Analyze Your Visits to My Blog 1 Week Later: The Results of @JuliaCSocial and Pinterest. Media Twitter Farewell. link]. — Ari Herzog (@ariherzog) October 18, 2013. That was my last tweet. Maybe because their friends follow me?
5 Steps to Finding the Best Rating-and-Review Sites for Your Business
Convince & Convert
DECEMBER 2, 2015
Managing the rating-and-review sites that are driving (or not driving) sales for your business can help you get business more reliably. Even better, there are a few tried-and-true strategies for finding and evaluating these sites. How to Find the Top Rating-and-Review Sites. Pay special attention to the ratings-and-reviews sites in the top 10, as well as the ones that aren’t.
Twitter Business Guide
Social Media Marketing
OCTOBER 7, 2011
I was recently introduced to a compact guidebook for businesses trying to get a sense of Twitter. The microblogging site that allows you to update in no more than 140 characters at at time is deceptively complex and nuanced - especially for a newcomer. For someone who is new to Twitter, this e-book will prove a helpful compass as you begin to explore Twitter.
5 Findings From Wendy’s Epic Week on Twitter
JANUARY 10, 2017
Last week, my boss sent over this article about Wendy’s Twitter exchange with Thuggy-D and asked me to analyze how has it impacted the brand on that platform. collected the data for the brand’s Twitter handle , and started looking at the tweets that Wendy’s sent out in the last week. For Wendy, humor on Twitter surpasses most limits. Using Tact to Avoid a Twitter Meltdown.
The Best Free Tools for Twitter Analytics
FEBRUARY 8, 2012
What are the best free tools for analyzing a Twitter profile? During a social media audit I like to run a company’s Twitter profiles through some basic analysis tools to set benchmarks and compare them to competitors. I got good response to my post on Facebook analytics tools so I thought I’d do something similar for Twitter. Twitter Web Analytics. Twitter Counter.
4 iPhone Apps for Twitter
JANUARY 19, 2012
It seems that no matter what site gets developed for a specific Internet browser or for a given operating system, there will always be some hot shot programmer out there that will find their niche by making it a better mousetrap. Check out these useful 4 iPhone apps to use Twitter. HootSuite is perfect for those Twitter adherents with international interests. HootSuite.
25 Suggestions For How To Use Twitter
FEBRUARY 2, 2011
Twitter sent an email around to users yesterday, giving four suggestions for getting the most out of Twitter in 2011: Follow your interests: Follow the people who share your passions. Return to Twitter: A call for lapsed users to return to a service that apparently now has over 200 million user accounts. Ask your Twitter friends for recommendations on who to go with.