The Conjoint Effect: From friends to “for you,” how creator-led content is changing social media
Sprout Social
JUNE 3, 2024
They find the trends based on what others are doing, mimic it, remix it a bit and serve it up. One thing to do when pulling social listening report is to find the “hidden nuggets” of things that aren’t trends with your audience but could be. Check out our Post Performance Report series. Here’s where you need to move beyond them.
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