Buffer Social

NOVEMBER 8, 2023

Organic search traffic Organic search traffic refers to how many page views are generated by non-paid search results. Events are just content presented live, after all — and they can be an important source of content to repurpose for short-form videos on social media, YouTube videos, or even blog posts. 

Metrics 98

Metrics Content Marketing Newsletter 98

Bill Hartzer

FEBRUARY 8, 2011

. – Constant study of emerging trends within organic search, paid search, and social media. – Execute search engine optimization tactics, including ongoing evaluation of keywords, content and meta data, campaign performance tracking, and link building.

Engineering 110

Engineering Guidelines Paid Search SEO 110

Bill Hartzer

FEBRUARY 24, 2011

Gain the best possible visibility for videos distributed in our network using your organic and paid search skills. 2-5 years in organic search in-the-trenches experience: o Site web development best practices and information architecture as they relate to SEO. o Thorough keyword research / selection. o On-page optimization.

Engineering 106

Engineering Marketing Paid Search Adwords 106

Convince & Convert

NOVEMBER 5, 2014

As Twitter (and eventually, Instagram and Pinterest) get their self-serve advertising capabilities sorted out enough that small businesses can easily deploy them, companies that have lived and died by their Google paid search programs are going to develop a wandering eye. billion users is pretty damn impressive.

Google 99

Google Facebook Paid Search Advertising 99

Firebelly

MARCH 11, 2010

As part of the presentation, he presented the concept ofpersonal branding, and finding a path in life that works with your values, interests,and lifestyle. Students that participated actively were invited to have lunchwith Professor Brian Benedict and Duncan at Firebelly client (of course) YATSon Massachusetts Ave.

Conversation 100

Conversation Paid Search SMS Class 100

Kikolani

NOVEMBER 2, 2012

7 Outstanding Example Presentations Using Prezi – Want content beyond text? See these example presentations using Prezi that demonstrate how this tool can be used to take your presentations to the next level. 31 Tricks To Be A Superstar Blogger – No blogger wants their blog to appear haunted.

Mashup 117

Mashup Resources SEO RSS 117

ProBlogger

OCTOBER 6, 2014

Things like advertising on keywords with paid search, advertising on display networks including local news websites or YouTube, etc can be quite fulfilling. Remarketing is another way that Google Adwords leverages the power of paid searches and is considered the highest ROI variant of online advertising.

Adwords 44

Adwords Blogger Google Paid Search 44

Firebelly

FEBRUARY 17, 2010

They tell you "see how it unfolds on YouTube," but when I did a YouTube search for toyota sienna minivan commercial (and variations of that) I was presented with a lot of Sienna minivan commercials - none of them were what I was looking for, however. I eventually found an entire channel dedicated to them at youtube.com/Sienna.

YouTube 129

YouTube Campaign URL Paid Search 129

Firebelly

FEBRUARY 2, 2010

Instead of spending $15 million (like they did for Super Bowl spots in 2009) the company shifted ad dollars to an online marketing effort called Project Refresh that will award more than $20 million in grants to "those presenting the best ideas to improve the communities we call home and, perhaps, transform the society we call America."

Social Media 100

Social Media Paid Search URL SMS 100

Convince & Convert

NOVEMBER 23, 2010

I recently gave a presentation to the Measured Marketing Roundtable at Techpoint , Indiana’s technology and economic development association, that outlines these new metric must-dos. View more presentations from Jay Baer. I can do the exact same thing for your paid search campaign, banner ad campaign, and your website home page.

Metrics 128

Metrics Postrank Klout Marketing 128

Convince & Convert

MARCH 7, 2016

Search marketing is a moving target, making it harder to continue your success through change. But it also presents an opportunity to be an early adopter and create an agile strategy. Make sure you’re working with a search marketing professional who is nimble enough to pivot based on constant change.

Marketing 60

Marketing Mobile How To SEO 60

Twist Image

JANUARY 21, 2014

It is when it comes to things like being quoted in the media or taking the podium to present for an industry function, but go ahead and ask the people in the foxholes just how excited brands are about this newly-available opportunity? They''re not that excited because it''s simply not being done.

Data 95

Data Analytics Advertising Engineering 95

Rebekah Radice

SEPTEMBER 13, 2016

It’s no longer enough to identify prospects, find their pain, and present one-off solutions. You’re ready to start creating landing pages to present your offer. Also, think about using paid search and other channels. You might consider hiring someone to write, post and share your content. Click rate.

Campaign 143

Campaign Social Media Marketing URL 143

Proactive Report

JUNE 15, 2016

It does depend on how you present the findings though. SEO is about organic search results and SEM is about paid search. To be effective at SEO you have to stay abreast of the constant changes in the search engine algorithms. Surveying: Survey data can be used in many ways. That’s quite a list.

Skills 40

Skills LinkedIn Health Care Statistics 40

Techipedia: Tamar Weinberg

JANUARY 31, 2012

A couple of side notes: First, a quick definition of terms : An interactive agency is one that provides a full suite of digital services that typically includes SEO, paid search advertising, email marketing, social media, mobile marketing, and branding support. Web development could be part of the mix, but not necessarily.

How To 166

How To Marketing SEO Project 166

Firebelly

JANUARY 13, 2010

For me Facebook is comprised mostly of friends (past and present), family, and some business acquaintances--mostly people i know in real life. I am careful to consider the audiences that I do communicate with on both networks and the purpose of each network.

Syndication 101

Syndication MySpace Paid Search Social Media 101

Rebekah Radice

SEPTEMBER 13, 2016

It’s no longer enough to identify prospects, find their pain, and present one-off solutions. You’re ready to start creating landing pages to present your offer. Also, think about using paid search and other channels. You might consider hiring someone to write, post and share your content. Click rate.

Campaign 60

Campaign Social Media Marketing URL 60

Kikolani

MARCH 11, 2013

Neighborhood Checker – The Majestic SEO Neighbourhood checker tool presents a list of “neighbours” – or, in technical terms, the sites hosted on the same IP. They also offer a tool called Clique Hunter that can find all of the ‘cliques’ that link to a list of domains, but it is for paid subscribers only.

SEO 167

SEO Tools Analysis CPC 167

Techipedia: Tamar Weinberg

JANUARY 5, 2009

This year, I present you my favorite timeless posts of 2007, complete with descriptions about each blog post (which more than quadrupled the workload for me this time around, especially because I tripled the amount of links, but I had fun!) Here’s how you should present it. For example, Rule #1 is “Thou Shalt Be Honest.&#

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Razor Social

MARCH 16, 2017

When optimizing your paid search and social ads for website conversions, testing becomes the not so secret ingredient to success. The data is also presented in a straightforward way so you can quickly generate and share your reports. Ad Conversion. This process is automated which saves you A LOT of time. Funnel optimization.

Conversation 98

Conversation Tools Template Templates 98

Techipedia: Tamar Weinberg

JANUARY 5, 2012

It talks about how to brainstorm contnet to gathering data to presenting it with visual appeal to sharing the final copy. PPC Marketing & Paid Search. SEO Guide to Creating Viral Linkbait and Infographics (Content Development): This is definitely one of the best articles in this year’s report.

Marketing 264

Marketing SEO Case Study Small Business 264

Oktopost

JULY 27, 2021

Savvy B2B marketers, who know where that research begins – search engines – can capitalize on this by using Search Marketing tactics. . Search marketing allows a business to capture valuable leads from buyers researching a purchase. An effective B2B Search Marketing strategy leverages both SEO and SEM (via PPC).

B2B 118

B2B Marketing SEO Engineering 118

Webbiquity SMM

JANUARY 9, 2013

Writing that “good questions help you to focus and to get to the heart of what matters most,” Tony Zambito presents seven key questions marketers need to ask in order to hold onto and attract new customers, among them “How Do We Create A Better Buying Experience? Contending that “P.O.E.M.,

Strategy 190

Strategy Marketing B2B Exercises 190

ProBlogger

AUGUST 29, 2012

On the other hand, a disproportionate rise in subscriptions when traffic growth has remained normal presents other questions. Are you working hard on SEO, and keeping an eye on your organic (or paid!) search traffic levels? Tell us what you’re watching in the comments. Originally at: Blog Tips at ProBlogger.

Metrics 40

Metrics Blogger Collaboration RSS 40

Webbiquity SMM

JANUARY 19, 2011

How to use search to shield your brand from negativity by iMedia Connection. Eric Papczun delves into three key components of online reputation management: SEO (long-term promotion of content in search), paid search (SEM—addresses immediate needs), and social media (message distribution and brand engagement).

Tips 179

Tips Press Release Reputation B2B 179

Razor Social

DECEMBER 21, 2016

It analyzes Google organic and paid search results and produces a detailed analysis to help you evaluate your site and the sites of your competition. Canva offers pre-sized social media images for various platforms, and it is also a great tool for creating images for marketing materials, presentations, ads, infographics, etc.

Tools 40

Tools BuzzStream Marketing Template 40

Webbiquity SMM

MAY 23, 2017

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Guest post by Cheryl Joy. According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021.

B2B 198

B2B Strategy Marketing Microsoft 198

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to Develop a Social Media Strategy: A Roadmap for Integration (Very Official Blog): Shannon Paul did an amazing job on this post that presents questions and answers that will help companies consider their goals for the creation of a social media strategy. Social Media: Getting Started, Implementation, and Execution.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Viper Chill

JUNE 8, 2010

I actually have used this tactic in the past to leverage paid search results, and it yielded pretty nice returns. Reply Nevil Darukhanawala says: June 10, 2010 at 3:15 am This is a very niche form of marketing (and thank you for it) and the ideas presented in this post can certainly unleash the traffic. Thanks a lot!

Google 84

Google Adsense Directory Eventful 84

Webbiquity SMM

FEBRUARY 7, 2012

11 infographics for your next presentation by Ragan’s PR Daily. ** 5 STARS. Arik Hanson shares a collection of “Infographics that would fit nicely into many digital marketing/PR presentations.” Paid Search To Grow 15% In 2012 by MediaPost Online Media Daily. million followers”).

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

JUNE 12, 2013

Most direct marketing advertisement methods (paid search, etc.) Some paid content promotion tactics that can be very effective include: StumbleUpon Paid Discovery – StumbleUpon lets you buy clicks at low, low prices fromsocially engaged visitors. And our tests indicate gorilla suit advertisements convert poorly.

BuzzStream 153

BuzzStream Content Metadata Reddit 153

Convince & Convert

FEBRUARY 23, 2012

Huge thanks to Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Eric : For me, it’s if you’re smart enough to run a reasonable paid search campaign, you’re probably smart enough to put together the product that I want. The RSS feed is: [link].

Social Media 119

Social Media Adwords B2B Training 119

Webbiquity SMM

MARCH 11, 2013

Our research showed a 59% improvement in conversion rates from organic search traffic for marketers who integrated social media and SEO, over those who did not.” ” SEM + SEO [PRESENTATION] by e-Strategy Trends. How to integrate your paid, owned, and earned media by iMedia Connection.

SEO 192

SEO Paid Search Engineering Reputation 192

Webbiquity SMM

DECEMBER 19, 2017

. “A fine-tuned social strategy will be the new norm in 2018, as businesses have years of data that show which platforms work best and where their customers are actually present online. By doubling down on what they know will work, their investments are more likely to pay off.” Tactical Marketing Trends.

B2B 293

B2B Trends Analysis Marketing 293

Writtent Blog

AUGUST 3, 2016

Aaron Wall and his team present SEOBook, at seobook.com. If you want to make more money from your SEO efforts, focus on optimizing for users first, search engines second. This can consist of just about any form of marketing, including: online or offline networking. social media ads. remarketing. email marketing. Aaron Wall.

SEO 0

SEO Google Sites Engineering 0

Convince & Convert

MAY 10, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. So traffic from Pinterest may not have the same value as traffic from LinkedIn or paid search or organic search.

Hubspot 114

Hubspot Mobile Analytics Google 114

Webbiquity SMM

SEPTEMBER 8, 2010

The key takeaway — companies can’t put all of their marketing eggs in one basket, but need to balance budgets across several areas including email, social media, organic SEO, paid search and offline campaigns. Search Engine Marketing. The overall average CTR for paid search ads was 0.91%.

Research 191

Research Social Media B2B Statistics 191