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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. The latest data from January 2024 shows that 93.2%

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5 Top Social Media Marketing Trends for 2023

Social Media Strategies Summit

It’s hard to imagine anyone not using social media today. Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 But not all social networks enjoyed equally strong years in 2022. Smaller Social Teams Leveraging UGC Creators. billion in 2022. Image source.

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New Social Media Report, and What About UGC?

Janet Fouts

Did you share it on your favorite social networks to show off? User Generated Content (UGC). According to the Sprout Social study, 41% of Millennials want to have their content shared by the brand, while only 23% of GenX and Baby Boomers do. UGC is being used by brands more and more often. UGC and the law.

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New Social Networks & Features to Try in the New Year: What You Need to Know

Ignite Social Media

2019 has brought plenty of changes to the social media landscape, and we anticipate similar growth in 2020! Here’s the top new social networks or features you should be considering as you finalize your 2020 strategy. Instagram Stories. If you haven’t tested Instagram Stories for your brand yet, you are missing a big opportunity!

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What a Brand Advocate Is and Why Your Company Needs One

Visually SM

Unlike the relationship with influencers, with advocates, there is an organic process. Organic feedbacks are more reliable. The difference is that when an opinion comes from influencers , there is no organic relationship. You could, for example, share consumers’ comments on social networks. Encourage UGC.

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How To Create a Strong Social Media Advocacy Program

Hootsuite

Bonus: Download a free employee advocacy toolkit that shows you how to plan, launch, and grow a successful employee advocacy program for your organization. What is social media advocacy? Savvy customers are great at spotting paid influencer content, but organic endorsements still carry serious weight. Source: airbnb.ca/askasuperhost.

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What Is a Social Media Hub and Why Would You Use One?

Webbiquity SMM

Are you familiar with the concept of a social media hub? Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. Social media hubs can help drive sales as well.