How SEO and Content Work Hand-in-Hand
MARCH 23, 2016
The post How SEO and Content Work Hand-in-Hand appeared first on Spin Sucks. You've produced your content. You published it. You're really proud of it. But no one visits it. Roger Gallager says you are missing. Related Stories How to Create High-Quality Content Content Marketing with Your Reputation in Mind Rut-Busting Content Marketing Examples.
8 Critical SEO and Digital Marketing Opportunities
OCTOBER 14, 2015
So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. Hosted and Mobile-Specific Article Formats. As a user I like the new hosted and mobile-specific article formats, be that Facebook Instant Articles , Apple News Format or Google’s AMP project. Fast and clean is a good combination, especially on mobile.
Mobile Positioning: A Business Must
MAY 3, 2012
Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. Click-through rates on search result ads are higher on mobile, according to a Marin Software study. What Can A Mobile Strategy Do For Me? The result?
5 Things You Need to Know About Google’s Mobile Changes
Convince & Convert
MAY 1, 2015
It’s been nicknamed “Mobile-geddon.” There are two major changes at play in Google’s recent move to favor mobile: First, Google will adjust its search results order to favor mobile-friendly sites. Second, apps will be discoverable in mobile search results with deep links driving new app downloads. This is a big step in apps overtaking the mobile web.
How to Reverse Engineer Your Competitors’ SEO Strategy
Convince & Convert
FEBRUARY 15, 2016
For example, a supermarket and mobile phone brand are indirect competitors. Supermarkets sell numerous electrical goods—including mobile phones—alongside food and beauty products, which a smartphone brand doesn’t sell. For example, digital camera brands now have to compete with mobile phone companies, as smartphone features have improved, eliminating the need for a separate gadget. Social
4 Invincible Ways Mobile Apps Fuel Business Growth
Convince & Convert
OCTOBER 28, 2015
Mobile apps opened vistas of opportunities for small businesses. Today, from customer relationship management to documenting expenses to facilitating payments, mobile apps are playing an increasingly significant role in fueling business growth. Another big impetus for most businesses is the steadily decreasing cost of building a mobile app. highlight to tweet).
4 Ways Mobile Impacts SEO
Convince & Convert
NOVEMBER 27, 2012
This couldn’t be more true for the mobile search landscape, and there are lots of things to consider when optimizing a mobile website for SEO or building a mobile app for a website. Take a look at what factors currently influence mobile SEO: Page Speed Plays a Role. This means that the dynamics of search are constantly changing.
Five Ways to Improve Your Local SEO
JULY 26, 2012
This week our guest posts focus on the latest trends in SEO. Every day, more companies learn a bit more about SEO,and every day, competition for website traffic increases. For small businesses dependent on location, local SEO has become one of the most important search tactics, especially after the recent Panda update. Five Ways to Improve Your Local SEO using Google+.
QR Codes & Mobile: The Time is Now
MARCH 8, 2011
Stephanie True Moss , is chief creative officer at True Moss Communications , Inc., a creative design group that offers Web Design | WordPress | Mobile | Print | SEO | Graphic Design | Social Media | QR Code Consulting. If you haven’t they can be fun and lead to videos, pictures, mobile information and more that is unveiled with a simple scan. Consider the mobile aspect.
SEO Copywriting Best Practices for 2015
DECEMBER 21, 2014
2014 was another fast-paced year in the world of SEO. In case it isn’t clear, last year’s SEO strategy can’t be recycled for the year to come. Here are a few data-driven observations on how SEO has changed recently, and some expert tips on how to accommodate them: Consumers Are Pickier. Rapid-quick load times and mobile responsiveness. Absolutely.
SEO Mega-Checklist: 75 steps to increased visibility for your site (infographic)
JUNE 20, 2016
Almost nobody knows everything about how SEO (search engine optimization) really works. And, honestly, shouldn’t your business be focusing on things like increasing growth and revenue instead of dwelling on the right mix of SEO tactics that will benefit your company? Those who do this for a living have identified more than 200 SEO ranking factors that Google takes into account.
The Hidden Insights of SEO
MARCH 1, 2016
Long back Search Engine Optimization(SEO) used to be a discipline governed by blackhat marketers. With the moving time ‘Hidden Insights of SEO’ turned to be ‘ a game of common sense’. Before we go ahead with the ‘ Concealed Insights of SEO’ , I would like to highlight some of the essential categories of SEO tools. Technical SEO. Ranking. Content Ideas.
Sometimes Even an SEO Expert Needs Help
FEBRUARY 16, 2015
After actively doing SEO since the mid 1990s, and not just talking and speaking about SEO but actually doing it, I consider myself to be an SEO Expert. Back when SEO was “easy” (was it ever really easy?), one could use more of a formulaic approach to SEO and be fairly successful with any website that you were optimizing. Marketing
Dallas SEO: Google Gets It All Wrong on Google Maps
MARCH 22, 2016
Take a look at today’s search results for the search query: Dallas SEO. From what I’m seeing, there is a Dentist with the last name of “Seo” (pronounced SEE-OH ?) Not only because I know that there are other Dallas SEO firms that deserve to be there, but the fact that Google really should know what SEO stands for, right?!? There are no dentists.
9 Tried-and-Tested SEO Strategies for 2015
FEBRUARY 10, 2015
Sound SEO strategies lead to online success and business growth, but with the web and search engines constantly evolving, it can be hard to know what those are. SEO Strategies: 9 Ways to Boost Your Business. 1. Optimize Optimize for Mobile. If this isn’t one of your top priority SEO strategies, it should be. Make better link building one of your SEO strategies.
SEO Isn’t Dead. The New SEO
NOVEMBER 13, 2012
People who are aware of what’s going on with Google, but aren’t mired in the details of SEO every day may have heard the oft-used-but-incorrect phrase, “SEO is dead.” ” My utter contempt for any phrase that says “ is dead” notwithstanding, SEO is anything but dead. What SEO Used to Be Like. Humboldt penguins mate for life.
27+ Resources to Learn SEO Copywriting
AUGUST 20, 2014
However, don’t expect to reach scores of buying masses until you master SEO copywriting and leverage search traffic. Learn SEO Copywriting: 27 Useful Online Resources. Does SEO Copywriting Still Matter? SEO Copywriting: The Five Essential Elements to Focus On – Another golden oldie by Brian. Work some SEO best practices into your preferred method and you are good to go.
SEO in 2013: What to Expect
JANUARY 14, 2013
SEO analysts around the world are constantly searching for the best ways to stay ahead of the optimization game. Here are a few SEO trends you can expect to see in 2013. Expect to hear the term SEO less often. SEO also is gaining a reputation for manufactured search engine status. Expect greater emphasis on mobile products. Web Analytics SEO seo 2013
Mobile Is Here – Are You Ready for Mobile Marketing?
APRIL 15, 2013
OK, we know that mobile Internet usage is rising exponentially, and clearly, it is no fad, its here to stay. Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definately be an integral part of your overall marketing strategy. 13% are 18 to 24. 24.7% are 25 to 34.
The Complete (Mini) Guide to eCommerce SEO
OCTOBER 20, 2015
Good SEO can be a major financial asset for eCommerce sites. In eCommerce, that’s huge.The problem I’ve seen, however, is that most SEO advice never gets followed. SEO has changed a lot over the years, but there are many simple (and safe) things you can do to help your eCommerce site rank higher. Part 1: On-Site Basics for eCommerce SEO. SEO eCommerce
Are You Reading This On A Mobile Device?
Small Business Mavericks
JULY 9, 2014
If you are using a smartphone or some other mobile device to read this blog, you are part of the growing trend. According to the recent Moz article Why Mobile Matters – Now , one-fifth of North American page views are on mobile. It makes sense that more people will be using mobile as the devices get easier to buy and use. What Does Mobile Matter To Marketers? We know that websites must be responsive, and that mobile marketing is here to stay. Mobile Marketing for Small Business mobile mobile marketing mobile responsive website design
87 More Vital Social Media Marketing Facts and Stats for 2012
OCTOBER 16, 2012
Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends. Search Engine Optimization (SEO) and Search Facts.
SEO is Dead. Content Marketing = Guaranteed SEO
NOVEMBER 12, 2013
SEO as we know it is actually gone forever. There’s currently no way to achieve guaranteed SEO results by achieving a coveted spot among these in-depth articles. recent Searchmetrics study brought more weight to what we’ve known for a full year: social signals, defined as shares, comments, ReTweets and similar factors, is critical to guaranteed SEO results. In-Depth Results.
Monday Morning Reads: Mobile Apps; LoTR Revisited; Funky SEO
FEBRUARY 21, 2011
Lots of really interesting reads in the Monday morning reading hopper this week: a look at why dictatorships would be unwise to cut Internet access; several pieces on the latest in mobile applications; a new take on the Lord of the Rings and a couple of neat videos. The 20: SEO Rapper Will Revolutionize Your Off-Site Meetings. SEO explained succinctly by a rapper in a garage.
104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)
DECEMBER 2, 2014
What do marketers rate as the single most valuable SEO tactic? Heidi Cohen ). 5 SEO Stats. More than half (53%) of marketers rank content creation as the single most effective SEO tactic. 57% of B2B marketers say SEO has the biggest impact on lead generation. SEO is #2. 10 Mobile Marketing Stats. Over half of all mobile searches lead to a purchase.
SEO New Years Resolutions for 2016
JANUARY 26, 2016
Despite the pros and cons for creating resolutions, there’s no harm in setting new goals for the year to enhance your SEO skills, as long as you keep them realistic. With these simple resolutions focusing on upcoming SEO trends, you can take your know-how from average to impressive by December. SEO New Years Resolutions for 2016. resolve to optimize my site for mobile viewing.
Top 10 SEO Ebooks for Beginner and Intermediate Online Marketers
FEBRUARY 16, 2016
You will find all sorts of SEO e-books made by top notch companies like Searchmetrics, HubSpot, Hobo and successful entrepreneurs like Neil Patel. Beginners Guide To SEO – by Hobo. . Get to know you way around SEO with a quick and easy introductory course. Moz Beginners Guide To SEO – by Moz. Download ebook. 9.
11 Deadly Mistakes Everyone Makes That Kill SEO and Conversion
MAY 24, 2016
However, after you start learning more about SEO, mobile-friendly design, and conversion, there is a tendency to step back and take a look at your site in a new perspective. But in the world of the web, navigating what you’re doing right or wrong in regards to SEO and conversion can be a little daunting — even if you’ve been in the online game for awhile. It’s good for SEO.
Google’s Mobile Update and Online Visibility
APRIL 11, 2016
Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Q2: Google has another mobile search update scheduled for May. Surely every business is ready for mobile now? Just look around you – pretty much everyone has a mobile device.
How to Protect Yourself from Shady Search Marketing
Convince & Convert
MARCH 7, 2016
When Was the Last Time You Changed Your Approach to SEO and SEM? What’s the Best Way to Utilize the Power of Mobile? According to the experts at Moz, the most important factor for SEO impact next year will be mobile-friendliness. Their research noted that in 2016, mobile will increase in impact by 88 percent. How Do You Stay Up-to-Date on Best Practices?
101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013
AUGUST 5, 2013
What tactic do 92% of SEO professionals view as effective? WordPress Hosting SEO ). Three-fourths of marketers planned to increase strategic efforts on social media and social networking sites this year, with 68% also focusing more on SEO and 63% on blogs. WordPress Hosting SEO ). WordPress Hosting SEO ). WordPress Hosting SEO ). WordPress Hosting SEO ).
7 Actionable SEO Strategies You Can Do Today
MARCH 5, 2015
————– As you dive deeper into the world of Internet marketing, you learn that one thing is usually a constant: SEO takes hard work. It’s why people outsource it in the first place. On the most basic level, we all “know” how SEO works, really… but SEO strategy implementation is a whole other beast, and it’s what most of us often struggle with. So yeah, actually doing SEO can be hard. There’s no question that I like doing on-page SEO. If your site is not mobile-ready yet, then you probably got an email from Google already about it.
2 Million Backlinks and 15 SEO Answers from Google’s Matt Cutts
AUGUST 27, 2013
I’ve covered some pretty controversial topics in recent weeks when it comes to SEO. They don’t really have to give any advice to SEO’s or webmasters; they can just ignore the whole lot and I honestly don’t think it would impact their search market share. 15 SEO Answers Directly from Google’s Matt Cutts. which Google geo-targets to small areas.
Monday Roundup: Meeting Google’s Mobile-Friendly Standards
APRIL 20, 2015
If your site isn’t mobile-friendly, your SEO probably won’t be as high… or may even drop. But here are a few more resources on becoming, and staying, mobile-friendly. 1. The Definitive Guide to Mobile SEO. However, his post on AudienceBloom still gives you some solid 101-type information on mobile sites, in case that’s what you need right now. 2. How to Keep your Site Fast for Mobile-Friendly. ” The title is a little too SEO-ish for me, but it’s still a good post. 3. Google does too. Worried?
25 On-Page SEO Keystones to ALWAYS consider
JULY 2, 2014
On-page SEO is a process that no serious business should ignore. On-Page SEO : 25 Essential Considerations. 1. Evidence suggests that longer blog posts are better for SEO. How inner pages are linked affects website architecture, which is important in on-page SEO yet is commonly overlooked. Fortunately, there are several ways to solve this on-page SEO problem.
Google’s Mobile Update and Online Visibility
APRIL 11, 2016
Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Q2: Google has another mobile search update scheduled for May. Surely every business is ready for mobile now? They’re focusing on mobile search because more searches are done on mobile devices than desktops. Just look around you – pretty much everyone has a mobile device. 500 company websites don’t pass the Google mobile-friendly test. No, unfortunately not.
Mobile Marketing For Small Business – Does It Need A Rethink?
Small Business Mavericks
MARCH 15, 2012
A post on the Bing Webmaster Central blog is well worth reading if you optimize your website for both desktop and mobile users. Those points include: Mobile specific URLs rarely rank in search results since there are insufficient indicators to give the URL any value. If you must use separate URLs for the delivery of pages to mobile devices (particularly the popular m.website.com), then Bing suggests a search engine crawler block through your robots.txt file. Do your mobile specific pages appear in search results? Single URLs are easier to manage.
SEO: The Must-Dos That You Just Can’t Miss
JANUARY 8, 2015
Last year, we had Rand Fishkin sort us out with a comprehensive post on SEO basics, tips, and tricks. If you haven’t thought much about SEO and the traffic it can bring your blog, now would be the time to do it! We welcome Rand Fishkin to the ProBlogger Theme Week today to talk us through all things SEO. It’s time to do some SEO! ” It started so well.
Behr Paint Now Offering SEO and Search Engine Marketing Services
NOVEMBER 12, 2013
According to BehrPro, “registered BehrPro professionals now have access to new and enhanced features, including better search engine optimization (SEO), Google+ Local registration, paid search campaigns for Google AdWords and ready-to-customize direct mail templates to support offline marketing efforts.” You see, SEO is not something that can be automated, in any way.
26 SEO Tips From the State of SEO and Internet Marketing Seminar
AUGUST 21, 2012
The recording and slides of the seminar on the State of SEO and Internet Marketing are available here. Impact of google + is significant, not necessarily in SEO per se but visibly in resullts. Earned media mentions seem to seo rank much better than PR blasts . Mobile is still seen as the most likely way to change marketing approach over the next 12 months. Remember ad space withers over time - it is a depreciating asset, unlike SEO. I attended an online seminar by Hubspot yesterday and wanted to share some takeaways. This is a summary of my tweets.
Did your site survive Mobilegeddon 2015?
Saying It Social
APRIL 24, 2015
5 easy steps to ensure that your website is mobile-friendly and will be ranked higher in Google's mobile SERP following the April 21st algorithm change, also known as Mobilegeddon 2015. Google + SEO Google https Mobile mobile-friendly Mobilegeddon SERP Web Developer WebmasterThe post Did your site survive Mobilegeddon 2015? appeared first on.
How to Improve your SEO by Speeding up Your WordPress Website
MARCH 6, 2016
How to Improve your SEO by Speeding up Your WordPress Website. Google’s Page Speed Insight Tests User Experience on Mobile and Page load speed on both. Clean, standard compliant themes are coded with SEO and performance optimization in mind. The post How to Improve your SEO by Speeding up Your WordPress Website appeared first on ProBlogger. Ready. Check Hosting.
New Product SEO – Are Your SEO Efforts Being Wasted?
Small Business Mavericks
APRIL 15, 2012
There is an interesting post on Search Engine Watch related to the timing of your SEO efforts and season peaks. The post goes into some detail on how to do predictive SEO when a product is in the rumor and pre-launch stage. The example used was for the release of a new mobile phone. Mobile phones are not the only products to fit these categories. SEO is no different. If you can plot a products life cycle on a graph, you can also plot your SEO efforts over the top. SEO for Small Business predictive SEO search placement SEO