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Facebook advocates for short, engaging, mobile-optimized native videos for organic engagement

Socialmedia.biz

According to a recent Buffer research , out of the 7 posts that brands share on their dedicated Facebook page every week, 80% links to external landing pages, 19% are images and less than 1% are native videos. Facebook recommends the following tips to capture the attention of mobile users: Keep your video ad length to be 15 seconds or less.

Mobile 90
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6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

It’s still the most-used social network in the US, with 73% of American consumers visiting the site regularly… Source: Statista It’s also the platform 65% of marketers plan to use most in 2023. RESULTS : A Nielsen Catalina Solutions study discovered that the campaign drove a near-9% increase in in-store sales for RXBAR, along with a 7.5%

Brands 130
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2012 Social Marketing & New Media Predictions [White Paper]

Mindjumpers

It became an integral part of all marketing, communication agendas and therefore there is an innate need to understand what lies ahead in future. has compiled a list of top predictions, insights and advice from 34 marketing strategists, brand marketers, and leading marketing consultants for the year 2012.

Nielsen 180
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Social Media News Ticker: Twitter Debuts New Ad Types, Vine Gets Direct Video Messaging

The Realtime Report

Twitter now displays emoji symbols in Web interface – emoji users on Twitter can now see emoji characters on the desktop version, not just on mobile apps (NDTV Gadgets). Twitter doubles down on TV in Europe – last week Twitter purchased two TV analytics companies, France’s Mesagraph and the U.K.’s

News 176
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Just get us the Millennials! #Marketing #Fail

Janet Fouts

“Just get us the millennials” This mind set is short-sighted and mindless old-school marketing at best! Millennial’s are just one demographic in your potential market and you need to think carefully before you focus entire marketing campaigns on them. 38% of Millennials are bilingual. They’re social.

Marketing 145
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4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. So how is a social media marketer to decide?

Platform 271
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Video is The New King of Content Marketing

Mindjumpers

The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. It’s not just the blue chips and consumer giants that need to get behind this trend; SMEs need to embrace the possibilities of video content marketing as well. million words.

Video 100