Oktopost

APRIL 25, 2022

In this episode, Dylan explains how taking his initial social media audit from an external perspective and applying it to the internal context of EY was critical to his success. Behind the Post is a podcast by Social Media Managers, for Social Media Managers. Love Going Behind the Post?

Data 118

Data Strategy How To Social Media Management 118

Sherrilynne Starkie

MAY 9, 2018

Top Five Social Media Must Knows: The new Google News. This week's top 5 social media must-knows include Hootsuite and Pinterest, Google News and AI, New Buttons for Instagram, Facebook user loyalty and new features from WhatsApp. Facebook privacy: Survey suggests continuing US loyalty. Sherrilynne Starkie.

News 170

News Google Social Media HootSuite 170

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Discover how to create effective reports and find the best social analytics tool for your brand. Social Media Analytics Defined. What are social media analytics?

Analytics 179

Analytics Social Media Tools Price 179

agora pulse

DECEMBER 1, 2020

Find out how to make money as a social media marketing agency and learn how to set yours up for success. Services Your Social Media Marketing Agency Can Offer. If you’re new to the agency world, it’s easy to assume that yours should simply offer social media management. Community management.

Social Media 136

Social Media How To Social Media Management Marketing 136

Hootsuite

FEBRUARY 5, 2024

Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders.

Analytics 97

Analytics Instagram HootSuite Metrics 97

agora pulse

AUGUST 12, 2020

When creating Pinterest campaigns , social media managers to keep this timeline in mind. Pinterest recommends that social media managers and digital agencies: Get a business account. For example, users often create boards and save Pins when planning for holidays, birthdays, weddings, and other events.

Report 105

Report How To Analytics Social Media Management 105

Oktopost

NOVEMBER 22, 2023

Since the vast majority of B2B buyers are increasingly using social media to find solutions, crafting a compelling and impactful social media marketing strategy is vital to your marketing success. But, for B2B social media managers, cutting through the noise on social media can be challenging.

B2B 117

B2B Trends Social Media UGC 117

Sprout Social

OCTOBER 19, 2023

They are revolutionizing marketing, with an increasing number of marketers reporting that AI capabilities have helped them boost creativity and workflow efficiency. Seventy-eight percent feel AI has benefited them in creative areas like content ideation, and another 73% report a positive impact on productivity.

Strategy 121

Strategy Sentiment Marketing Analysis 121

Mindjumpers

NOVEMBER 5, 2012

‘Likehunting’ is now a common derogatory term within the sphere of social media marketing. However, I think most social media managers have to admit that they, at some point, have regarded a boost in likes gained through a competition as an indicator of brand loyalty or success.

Facebook 275

Facebook How To Loyalty Social Media Management 275

Sprout Social

JANUARY 9, 2024

According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. And because data analysis is automated, it removes dependencies on manual tasks, increasing the accuracy of results and timeliness of reports.

Analytics 107

Analytics Sentiment Analysis Patterns 107

Sprout Social

MAY 16, 2023

In fact, building brand reputation and loyalty is the #1 priority in the current economic environment. Business leaders also near-unanimously agree on the role social plays in their organization’s longevity, with 96% saying that businesses must continue to invest in social media to be successful.

Social Media 102

Social Media Loyalty Reputation Data 102

Sprout Social

AUGUST 30, 2021

By taking a social-first approach to creative production, businesses can avoid pushback from their social teams, last-minute requests for resized assets and low performance. Life of a social media manager: Them: here's a great pic to post. Trust your social media manager. — Dezmon??

Campaign 136

Campaign Social Media Social Media Management Team 136

Sprout Social

SEPTEMBER 18, 2023

With an economic downturn looming, it’s not surprising around 75% of CMOs report being asked to do more with less in a Gartner survey. Managing social media and other marketing channels in this economy can be challenging. Check out industry reports or consult peers to get an idea of the range you would have to spend.

Marketing 124

Marketing How To Sample Samples 124

Hootsuite

MAY 6, 2024

You should also look for tracking and reporting features that turn a simple social inbox tool into a true management system for social messaging and social customer support. Hootsuite is a comprehensive social media management tool. Saved replies cut down on manual response time.

Tools 82

Tools HootSuite Team Social Media 82

Oktopost

MARCH 26, 2024

In parallel, when your customers feel heard, their satisfaction and loyalty increase, only fueling business growth. That is why we’re excited to share we’ve joined forces with LinkedIn to provide mutual Oktopost and LinkedIn customers the ability to channel messages directly from their LinkedIn Company Page into Oktopost’s Social Inbox.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Sprout Social

JANUARY 10, 2024

However, complaint management can also be a growth opportunity, providing insights to improve your products, services or customer experience. Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media.

Reputation 98

Reputation System Brands Knowledge Base 98

Sprout Social

SEPTEMBER 14, 2023

Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products. This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses.

Strategy 116

Strategy Brands Content UGC 116

Hootsuite

SEPTEMBER 21, 2023

any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. 1 Analytics Tool for Growth Beautiful reports. But be careful. Clear data.

Metrics 107

Metrics Examples Marketing HootSuite 107

Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. A Daily, Weekly, Monthly Social Media Management Checklist We’ve found before that social media managers have a full-time schedule getting all their many tasks accomplished.

Social Media 93

Social Media Notification Social Media Management Metrics 93

Sprout Social

MARCH 20, 2023

The fast growth of TikTok has influenced nearly every other social media platform to become short-form video platforms themselves. And this shift is putting pressure on social media practitioners to put on their movie director hats. It’s a great opportunity to build brand loyalty.” And brand loyalty matters.

Buy 110

Buy Video How To Template 110

Convince & Convert

NOVEMBER 17, 2014

On the social media consulting side of our business at Convince & Convert, my team and I are frequently called in to advise companies on how to improve and enhance their social media metrics. Measure the Right Number of Social Media Metrics Just because you can measure something, doesn’t mean you should.

Metrics 167

Metrics Social Media Report Cost 167

Sprout Social

FEBRUARY 15, 2024

Here’s a peek at some of the many ways audience engagement can benefit your brand: Increase brand loyalty When your audience engages with your brand, especially more than once, they are more likely to stick around for the long term. Your target audience feels that your brand understands them and their needs, which leads to brand loyalty.

Engagement 98

Engagement Tips Loyalty Metrics 98

agora pulse

SEPTEMBER 21, 2019

In this article, I’ll show you what working with influencers can achieve and also point out the red flags that your social media influencer relationship is on the rocks. Benefits of a Healthy Social Media Influencer Relationship. and 40% of consumers report making a purchase because of influencer recommendations.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

In this article, I’ll show you what working with influencers can achieve and also point out the red flags that your social media influencer relationship is on the rocks. Benefits of Great Social Media Influencer Relationships. and 40% of consumers report making a purchase because of influencer recommendations.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Sprout Social

MAY 11, 2021

When it comes to building and managing strong client-agency partnerships, no detail is too small. It’s often the repeated micro-interactions that create a foundation for long-term trust and loyalty. As social becomes a core part of agency offerings, you need to have the infrastructure in place to operate smoothly at scale.

Collaboration 122

Collaboration Review Process Banking 122

Hootsuite

JULY 25, 2023

Conflict of interest Lawyers are required to avoid conflicts of interest that could compromise their loyalty to clients. This ensures undivided loyalty and prevents potential harm to clients. According to the American Bar Association , of all the firms reporting a social media presence, 87% were on LinkedIn.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Keyhole.co

MARCH 2, 2023

At a glance, Hootsuite is a powerful tool for social media management, or the task of keeping your brand’s social media accounts active and engaging. It allows users to post on each of the major social media platforms without having to switch between tabs or devices.

Social Media 52

Social Media Tools HootSuite Marketing 52

Sprout Social

JUNE 15, 2023

By choosing the right social media management tools for nonprofits, you can proactively engage donors, volunteers and staff members, while saving your team valuable time and resources. But not all social media management platforms are created equal.

Social Media Management 108

Social Media Management Social Media Tools How To 108

Sprout Social

JUNE 2, 2021

It’s the public social profiles, posts and ads that make it possible to reach a wide audience, but it’s the private, personalized experiences with businesses that bode well for customer loyalty. Starting today, Sprout Social will be expanding Messenger API support for Instagram for customers in phases over the coming months.

API 123

API Instagram Survey Conversation 123

Social Media Marketing

DECEMBER 16, 2019

Development relies on the efforts made towards consumer loyalty. Increment Leads As indicated by Social Media Examiner's 2017 Social Media Marketing Industry Report, over 65% of independent businesses are via social media to build leads.

Small Business 141

Small Business Social Media Engineering Consultant 141

Sprout Social

JANUARY 26, 2021

Brands, however, are still slow to go all-in on TikTok—a mistake that Bre Schneide r, the Social Media Manager at US HealthConnect Inc., Don’t lump your content and campaign reports together. With a general report, you can overlook the specific details that take your social content strategy from good to great.

Social Media 142

Social Media Metrics Data Team 142

Sprout Social

JULY 15, 2021

If you’re unresponsive to your audience, it will be that much harder to build loyalty. Social can be transformative when managers have the time to share their reporting and collaborate with other leaders across a business. That’s not limited to direct reports either. How this helps your case.

Social Media 110

Social Media How To Collaboration Team 110

Sprout Social

APRIL 15, 2020

Another key piece of data from our #BrandsGetReal report was 78% of consumers actually want brands to use social to bring them together. Many outlets like the GlobalWebIndex , IbisWorld , and HubSpot are publishing regular data reports on the global impact of coronavirus to help businesses do just that.

Strategy 141

Strategy Metrics Hubspot Retail 141

Sprout Social

MARCH 12, 2020

Effective monitoring can power connections with your audience, uncover trends and lead to stronger brand loyalty. While the data that comes from monitoring might not translate to raw numbers, the qualitative data that comes from honest conversations on social can be extremely valuable when refining your strategy.

Data 94

Data Skills Meme Social Media Management 94

Sprout Social

MAY 19, 2021

The Harris Poll, on behalf of Sprout Social, surveyed US consumers and business executives to better understand how they use social media and its impact on organizations. The report found that, as a result of positive social media interactions with a brand, consumers are more willing to: Buy from a brand (78%).

Engagement 130

Engagement Brands Review Influencer 130

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Social marketers do a lot more than scroll through TikTok all day. Social media analytics.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

The Realtime Report

JUNE 15, 2021

So to keep your customers happy and encourage loyalty, you have to work hard on improving customer service. It’s beneficial to have a dedicated social media manager to monitor what’s going on over the internet, especially where customer complaints are concerned. Practice Proactive Customer Support.

Tips 103

Tips Survey FAQ Knowledge Base 103