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How to Create a Brand Community: A Step-by-Step Process

Social Media Strategies Summit

Maybe it is an ongoing process and an infinite loop. An engaging rewards or loyalty program with a place for customers to interact with each other could also be considered as a brand community. Or it could be a full-fledged loyalty program where they get rewards for completing different actions. Loyalty Program.

Process 162
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A marketer’s guide to natural language processing (NLP)

Sprout Social

Natural language processing (NLP) is an artificial intelligence (AI) technique that helps a computer understand and interpret naturally evolved languages (no, Klingon doesn’t count) as opposed to artificial computer languages like Java or Python. What is natural language processing? It analyzes and generates both audio and text data.

Process 111
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The Creator’s Toolkit: 27+ Content Creation Tools for Every Stage of the Process

Buffer Social

How it helps : This tool helps you discover what questions your audience is asking which makes for easy content ideas. Just answer the questions in your videos and fit the keyphrase into your caption. When you ask it a question, it doesn’t give you multiple options which you have to dig into for an answer.

Process 109
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TED And The Art of Loyalty

Twist Image

There is an ongoing debate about just how loyal consumers can (and should) be in such a fragmented world, but I''m here to tell you that loyalty is alive and well. Real loyalty (the stuff that transcends data sets, points accumulation and redemption strategies) is the stuff of legend. How does your brand build that type of loyalty?

Loyalty 97
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How 7 brands use customer marketing content strategies to deepen audience connection

Sprout Social

Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products. Investing in your current customer pool builds loyalty and connection. Increase brand loyalty Brand loyalty is precious.

Strategy 124
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5 Tips Missing From Your Average Restaurant Marketing Guide

The Realtime Report

A blog will enable you to share your story, connect with customers, and build loyalty. SEO is the process of optimizing your site for Google and other search engines so that you rank higher in search results. A website allows you to showcase your menu, location, and hours of operation.

Tips 182
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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers. Personalized marketing allows brands to increase brand loyalty and build lasting relationships with their customers.

B2B 259