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7 Ecommerce Updates You Probably Missed in 2020

Pixlee

Shopify allows users to create their own store website and sell directly to consumers, unhindered by the typical rules and policies of other online marketplaces. In mid-June, Walmart announced its Shopify partnership aimed to streamline online retail through the introduction of a third party Walmart marketplace, composed of Shopify sellers.

Retail 87
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The Best Facebook Messenger Marketing Strategies for 2023

Hootsuite

It can also answer product availability, shipping times, and return policy questions. By providing a personalized shopping experience via Facebook Messenger, brands can increase sales and build loyalty among their customer base. This can help to build relationships and create loyalty among customers. Source: Heyday.

Strategy 118
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What to do with your 2020 social strategy now

Sprout Social

Tourism, entertainment and retail have been hit especially hard by the current economic downturn as people quarantine and delay major purchases. If you prioritize creating connections and customer care, you will create brand loyalty that lasts beyond this crisis. . — Chipotle Delivers (@ChipotleTweets) March 16, 2020.

Strategy 143
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How To Curtail Showrooming: Charge Admission

Twist Image

There have been a couple on instances in the news this week that highlight the general challenge that retailers face in the age of showrooming. Many retail pundits agree that physical stores need to offer more services and value if they are ever going to compete. Would pay for the opportunity to wander the aisles. It doesn't.

Retail 101
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The Power of Purpose: How Taking a Stand Helps Brands to Win Customer’s Hearts (and Business)

Buffer Social

But REI, an outdoor clothing and equipment brand, does Black Friday differently to other retailers. It might seem counter-intuitive to think that closing all your retail stores on the busiest shopping day of the year will be good for business. REI is a retail brand that has a business interest in Black Friday.

Brands 94
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The Role of Employee Advocacy in Building Thought Leadership

Oktopost

While, for plenty of retailers in the B2C world, that reputation can work out just fine, the world of B2B is different. Not only is this good for lead conversion and customer loyalty, but it’s good for SEO. In the B2B world, you don’t just want to be looked upon as just another business selling a particular product or service.

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The Customer Is (Not) Always Right

Twist Image

If you're in line at your favorite retailer and you're wondering why they don't open up a second cash register, you're just a tweet away from holding that company responsible for their store policies. In 1996, the Bain Fellow published his first book, The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value.

Hotels 109