Waxing UnLyrical

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5 Creative Strategies for Link Building

Waxing UnLyrical

When it comes to SEO and building links to your website you can’t just go willy nilly. And you shouldn’t jump on the latest link building or optimizing SEO fad because it very well may come bite you in the butt in the long run. You can search websites like Learn Out Loud to find a list of podcasts within your niche. Conclusion.

Strategy 158
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On Lists, Their Importance, And How To Get On One

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali On Lists, Their Importance, And How To Get On One February 8th, 2011 Tweet This post has been about a year and a half in the writing. Lists are as important as you think they are. Yes, really!

List 161
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Finding Keywords: The First Step to Blogging Success

Waxing UnLyrical

Having built my first web site ( DVD Verdict ) in April 1999 and managed one of the larger SEO teams in the country from 2006 to 2009, it’s safe to say I’ve seen many changes in web marketing over time. While that phrase is in decline, SEO still is about 40X as used as either of those two phrases. Guest post by Sean McGinnis.

Adwords 278
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15 Metrics You Should Measure in Content Marketing

Waxing UnLyrical

Following is a list of 15 content marketing metrics that you should measure: 1. Identifying external traffic sources can give you a list of websites/people that you can collaborate with, to distribute your content in the future. Content marketing and SEO go hand in hand. Unique Visits. Organic Traffic. Keyword Rankings.

Metrics 191
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Monday Roundup: Blogging

Waxing UnLyrical

Adding SEO to the Mix: How PR Pros Can Use SEO to Boost Their Client’s Content. Why: The right mix of SEO in your or your client’s blog and other online content can create the perfect strategy for boosting online visability. Blogging Communication Resources Shonali Burke Weekly Roundup blogging list building'

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Monday Roundup: Digital Business

Waxing UnLyrical

6 Simple Tips to Grow a Large Email List. Why: Nothing is as potent as a large, targeted, responsive email list of engaged followers. In this guest post for Jeff Bullas , Nate Desmond relays some ways digital tools can help you build a solid email list. How SEO and Inbound Marketing Can Grow Your B2B Marketing Performance.

Analytics 188
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Start-Up Marketing and Yourself: Don’t be a Swiss Army Knife

Waxing UnLyrical

There is nothing in that list that makes me think, “Oh, this person would be PERFECT for that project I’m working on!”. Instead, it’s every piece of marketing jargon imaginable, slapped into one convoluted list, then followed up with a fairly unhelpful statement on ideal clients, market cap, expertise, specialization, or anything else.

Marketing 250