Webbiquity SMM

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. LinkedIn Group versus Facebook Group by Search Engine Journal.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. Social Media Marketing Guides.

Social Media 245

Social Media Tumblr Marketing B2B 245

Webbiquity SMM

MARCH 23, 2011

Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. News can travel extremely fast through social media. And in social media, the whole world can see how fast (or not) your response time is.

Tools 193

Tools Social Media Sysomos Vocus 193

Webbiquity SMM

JULY 12, 2010

Recent surveys have shown that while businesses are embracing social media in droves, many are doing so without any real strategy in place. Just as these questions are critical to solid journalism, so they can be invaluable to social media strategy development.

Report 191

Report Social Media Strategy Policies 191

Webbiquity SMM

JUNE 10, 2014

Last month’s Zenith Social Media Marketing Conference opened with a blast of presentational energy from Neal Rodriguez. Among the first group of morning breakout sessions was “Using Social Media Analytics To Define ROI KPIs.” Only 22% of businesses track their social results well.

Conference 196

Conference Social Media SEO Marketing 196

Webbiquity SMM

NOVEMBER 28, 2017

While it’s almost unheard of for businesses to completely ignore social media these days, startups have to be especially mindful of its advantages and uses. When sharing your business content across social media is so conducive to growth and capital is so scarce, it’s important to get as much done for as little as possible.

Startup 194

Startup Social Media Tools Template 194

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan?

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

DECEMBER 30, 2014

For each trend here, she also lists several helpful related ideas for content marketing success, among them “Create a definite social media strategy in place to promote your blog posts, whitepapers, case studies and seminars” and “Outline a strategy that works for different devices.” by HubSpot.

Content 193

Content Tips Marketing B2B 193

Webbiquity SMM

FEBRUARY 11, 2013

9 tips for managing Twitter in just 20 minutes a day by Nashville Business Journal. 50+ Creative Twitter Headers for Your Inspiration by Social @ Blogging Tracker. How the New Twitter Search Will Change the Way Brands Tweet by Ignite Social Media. 6 Tips to Get Retweeted More Often by Search Engine Journal.

Tools 192

Tools Twitter Tips HootSuite 192

Webbiquity SMM

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

MARCH 26, 2012

SEO, Social Media and WPO. From SEO To Social Media, Getting All Channels To Drive Traffic by MediaPost Search Insider. The Fabulous Collision of Search and Social by Social Media Today. 5 reasons why social media is good for SEO by Success Works.

Tips 183

Tips Reputation SEO B2B 183

Webbiquity SMM

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”?

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

DECEMBER 12, 2013

How to Create Viral Worthy Content Every Time by Assist Social Media. Find the answers to those questions and more here in seven noteworthy copywriting guides from seven content experts. Tips for Headlines and Copywriting. ” How to Become A Great Brand Journalist To Augment Your Content Marketing Strategy by Forbes.

Tips 195

Tips Content Marketing B2B 195

Webbiquity SMM

DECEMBER 2, 2014

( leaderswest Digital Marketing Journal ). leaderswest Digital Marketing Journal ). 63% of millennials say they stay updated on brands through social networks; 51% say social opinions influence their purchase decisions; and 46% “count on social media” when buying online. ( leaderswest Digital Marketing Journal ).

NewsCred 273

NewsCred Statistics Social Media B2B 273

Webbiquity SMM

JANUARY 20, 2015

How to Use LinkedIn Publisher to Get More Visibility by Social Media Examiner. Social media expert Neal Schaffer explains the main features, including headings, formatting, quotes, links, and visuals. How to Maximize Your LinkedIn Publishing Exposure by Social Media Examiner.

LinkedIn 100

LinkedIn Marketing B2B Groups 100

Webbiquity SMM

JANUARY 6, 2015

In few professions has the emergence of social media been such a double-edged sword as public relations. On one hand, the “citizen journalism,” blogging, and content-sharing platforms for all types of media have fundamentally altered the traditional print-based business model of professional and trade publications.

Press Release 100

Press Release Tips SEO Influencer 100

Webbiquity SMM

JANUARY 9, 2012

Noting that the top barrier to increased business use of social media is a lack of time and resources, Leyl Master Black shares “seven Twitter tricks from the pros that allow you to spend less time on the mechanics and more time engaging.” How To: Get More Qualified Followers on Twitter by Social Media Today.

Tools 201

Tools Twitter Tips B2B 201

Webbiquity SMM

JANUARY 30, 2014

” 50 Things You Need To Know About Pinterest by Search Engine Journal. ” 50 Things You Need To Know About Pinterest by Search Engine Journal. How Small Businesses Can Use Pinterest To Boost Traffic by Assist Social Media. 7 Creative Ways To Use Pinterest To Cross-Promote Your Business by Rebekah Radice.

Marketing 191

Marketing Crowdsourcing Social Networking Hubspot 191

Webbiquity SMM

AUGUST 5, 2013

Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. How do top executives use social media?

Statistics 214

Statistics Social Media B2B SEO 214

Webbiquity SMM

MARCH 3, 2015

Given the increasing level of social media noise, which advanced practices are most helpful for Twitter marketers today? Find the answers to those questions and others here in more than three dozen expert Twitter marketing guides from top social media pros. How can brands and individuals make their tweets stand out?

Tips 100

Tips Twitter How To Hashtag 100

Webbiquity SMM

JANUARY 15, 2013

The Simple Science of Facebook Engagement by MyBeak Social Media. SEO for Facebook – New Video Revealed by Search Engine Journal. ” Social Media Marketing: How I found the Facebook topic that was 371% more effective by MarketingSherpa. Facebook Tips and Guides. Facebook Stats. ” Maybe.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

MARCH 11, 2014

Leading Experts Predict The Content Marketing Trends for 2014 by Search Engine Journal. Content Is The Top Priority For The Social Business by B2B Marketing Insider. ” Content Is King And The Corporate Website Is Dead by Forbes.

Content 209

Content Marketing B2B Statistics 209

Webbiquity SMM

DECEMBER 27, 2011

A Big Brand’s Social Strategy Really Means ‘Facebook’ by MediaPost Online Media Daily. Justin Archer notes that despite the fact that for much of the Fortune 500, “social media” really means “Facebook,’ many still fall short in this area. ” Facebook Apps and Tools.

Tools 195

Tools Tips Facebook Real Estate 195

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal.

Social Media 200

Social Media Tools Strategy Tips 200

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). And social media isn’t just about lead generation of course.

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). And social media isn’t just about lead generation of course.

Statistics 198

Statistics Social Media B2B Marketing 198

Webbiquity SMM

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Which social networking site is used by 92% of senior marketing executives? Social Media Statistics.

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

APRIL 9, 2012

Manage all of your social media accounts from a single login on your iPhone? Make more productive use of your time on social networking sites? Find tools to do all of the above and much more in this collection of helpful business, online and social media tools, apps and reviews. Cool Social Media Tools.

Review 200

Review Tools Social Media Klout 200

Webbiquity SMM

MARCH 14, 2011

Social Media Blues by YouTube. What happens when rednecks with banjos and too much time on their hands discover social media. Colbert as social media guru (video) by TechFlash. Stephen Colbert’s take on social media, Google and online privacy. Dilbert on Social Media.

Social Media 186

Social Media Proposal Marketing iPhone 186

Webbiquity SMM

APRIL 29, 2014

Beyond Search & Social: Online Marketing in 2014 by Search Engine Journal. Marcela De Vivo covers a great deal of ground in this thought-provoking and wide-ranging post, from the impact of social signals on organic ranking to earning (vs. 6 Reasons Social Media Is Critical To Your SEO by Convince with Convert.

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

APRIL 8, 2014

by Social Media Marketing 4 Business. ” Will content proliferation and advertising keep small companies from being successful with social media marketing? Infographic: Ten Facebook Page best practices by leaderswest Digital Marketing Journal. 37 of the Best Facebook Page Apps for Brand Marketing by Pamorama.

Facebook 223

Facebook Marketing B2B Advertising 223

Webbiquity SMM

APRIL 12, 2016

As Daniel Newman and Michael Brenner discussed in Forbes , brand journalism is the evolution of content marketing–so applying a journalistic approach to content marketing strategy makes a lot of sense.

Report 100

Report Strategy Content Marketing 100

Webbiquity SMM

MARCH 19, 2014

WordPress SEO: The Easy Way to Set Up Google Authorship by Social Media Today. by Social Media Today. ” How Google Author Rank could change content marketing… and journalism by PandoDaily. ” How Google Author Rank could change content marketing… and journalism by PandoDaily.

Google 188

Google WordPress SEO Engineering 188

Webbiquity SMM

MAY 14, 2013

Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. And more than half of all social media-driven blog traffic comes from Facebook (28%) and Twitter (26%) combined.

Resources 195

Resources Tips Syndication SEO 195

Webbiquity SMM

AUGUST 26, 2010

Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. How to Better Engage Facebook Fan Page ‘Fans’ by Social Media Examiner.

Advertising 215

Advertising Facebook Marketing B2B 215