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Newspapers, Magazines, and the Apple iPad

The Way of the Web

The Time sold 5,000 iPad apps in 3 days at £9.99, the Wall Street Journal has 10,000 customers paying $17.29 And Wired is apparently selling more copies on the iPad than in print (print sales were quoted at 79,000). Then it’ll be clear whether the approach you’ve taken to the iPad is actually a solution, or just a very temporary bump.

iPad 38
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Will India See a Rise in Digital PR?

Waxing UnLyrical

Due to tight marketing spends, even advertisers are shortening their commercials while maintaining or increasing the number of times they are aired, to ensure maximum spread for their ad spends. In July, Outlook Publishing (India) Pvt. reading and traveling. 2,260 crore (~ $364.5M) and is expected to touch Rs.2,938

comScore 199
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

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The Main Lesson That Digital Offers The World

Twist Image

I'm a little bit of a business book nerd and I'm either eagerly awaiting something that is about to hit the streets, or - because of my newspaper and business columns - many book publishers send me advance copies (prior to publication date). In both scenarios, I was travelling (and when I travel, I travel light).

iPhone 104
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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

It lets you change permissions around who can actually edit or publish posts and adds an alternative to publishing to writers can submit posts to editors for review. One is Hootsuite for iPad. Samir Balwani is a marketing strategist and Director of Member Acquisition for StyleCaster. I see a bright future for the Google.

Tools 277
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Why the News Business Isn't Profitable

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. Accordingly, there are limited opportunities for marketers to reach people via search.

News 121
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How Brands Can Create Social Engagement Via Music Festivals

Ignite Social Media

It’s no secret that there is brilliance behind Coachella’s social media marketing & branding strategy. It was a combination of cross platform promotion, drool-worthy pictures, strategic hashtag usage, user interaction and live streaming to the social media universe that made Coachella a marketing success worth replicating.