Webbiquity SMM

FEBRUARY 20, 2014

Frequent best-of contributor Ann Smarty reviews more than half a dozen tools for identifying and engaging with influential Twitters who follow you, such as Who Tweeted Me , “a new tool from Hubspot that finds all people who tweeted your pages and sorts them by number of followers. You can thank them with one click as well.”

Review 189

Review TweetBeep Tools Twitter 189

Webbiquity SMM

JUNE 25, 2012

online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot. Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g.,

Social Media 176

Social Media Content Vimeo Marketing 176

Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all.

Social Media 176

Social Media B2B Exercises Hubspot 176

Webbiquity SMM

OCTOBER 18, 2010

Marty Weintraub explains, with his customary depth and real-world illustration, how to use keyword research to craft blog post titles that draw both human readers and high organic search position. 4 Business Blogging Best Practices by HubSpot Blog. Google Analytics ) to the lesser-known (e.g.,

Alltop 148

Alltop Tips Hubspot Directory 148

Webbiquity SMM

MAY 16, 2011

HubSpot last week released the Marketing Data Box , a 3.4 You can get all of the details by downloading the free HubSpot Marketing Data Box for yourself. megabyte, 65-slide data dump of marketing facts and statistics from a variety of sources. No other activity comes close, with social networking coming in a distant second (10.7%).&#

B2B 150

B2B Smart Phone Data Hubspot 150

Webbiquity SMM

FEBRUARY 8, 2011

Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work.

Aggregage 181

Aggregage B2B Trends Hubspot 181

Webbiquity SMM

NOVEMBER 12, 2012

” SEO includes technical factors (making sure sites load quickly and are easy to crawl), content factors (keyword research, content optimization, meta tags) and linking factors (building internal and external links). Inbound Marketing. WPO, in contrast, has a broader focus on earned content (e.g. Internet Marketing.

AJAX 194

AJAX SEO Engineering Metrics 194

Webbiquity SMM

APRIL 19, 2011

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ).

Social Media 193

Social Media Sysomos Case Study B2B 193

Webbiquity SMM

MAY 10, 2011

A journalist is conducting research for a story…finds your blog…is impressed by the facts and knowledge conveyed and wants to learn more. These can be things like lists (e.g., Recognition on your blog can even be an incentive for greater performance. Make it easy for the press to contact you.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

OCTOBER 16, 2012

The recent 72 Fascinating Social Media Stats post on JeffBullas.com was one of my post popular guest posts ever, so here is an entirely new set of social media stats, facts and research findings. Of Twitter’s 165 million users, half access Twitter on mobile devices at least occasionally. ( HubSpot ). Marketing Pilgrim ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

MAY 3, 2011

She blogs about marketing strategy, market research, science, oncology, hematology and immunology. Splitting her time between New York, Andover (MA) and elsewhere, the dynamic Susan Kang Nam is founder of Cebisu Research Inc., @MaverickNY. Michelle Tripp. michelletripp. Susan Kang Nam. PinkOliveFamily. Rebecca Corliss. RosabethKanter.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Webbiquity SMM

FEBRUARY 16, 2011

According to recent research , 32% of B2B marketers use LinkedIn to generate leads, versus just 16% who do so on Facebook. The 9 Worst Ways to Use LinkedIn for Business by HubSpot Blog. Nearly half of B2B marketers using social media view LinkedIn as an effective channel, while only one in three say the same of Facebook.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Webbiquity SMM

MARCH 27, 2018

Pew Research Center ). Pew Research Center ). Eight Instagram Marketing Stats. Nearly one-third (32%) of all American Internet users have an Instagram account. ( 59% of Instagram users in the U.S. are under 30 years old. Just 26% are over age 50. ( 32% of teenagers consider Instagram to be the most important social network.

LinkedIn 183

LinkedIn Instagram Hubspot Twitter 183

Webbiquity SMM

MARCH 13, 2018

Here are 17 Facebook facts and statistics from recent research, in four categories, along with four key takeaways to help marketers get more out of their efforts on the world’s largest social network. Pew Research Center ). HubSpot ). HubSpot ). They want to know how their metrics compare to competitors.

Facebook 141

Facebook Hubspot Statistics B2B 141

Webbiquity SMM

JANUARY 17, 2011

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

NOVEMBER 10, 2010

That was the provocative question raised, and answered, by HubSpot VP of Marketing Mike Volpe in a webinar last Friday. HubSpot has apparently found a way to pump oxygen directly into Mike’s lungs, as he didn’t audibly pause to take a breath for the first 40 minutes of this presentation. So what should you do? Tweet This!

Social Media 176

Social Media Hubspot SEO Diagrams 176

Webbiquity SMM

FEBRUARY 10, 2015

58% of buyers say they spend more time researching than in the past; 53% rely more on peer recommendations; and 65% said the winning vendor’s content had a significant impact. Pew Research Center ). Pew Research Center ). Pew Research Center ). Pew Research Center ). Pew Research Center ). MediaPost ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

NOVEMBER 21, 2011

According to Small Business Trends and HubSpot , the percentage of businesses with blogs has increased from less than half in 2009 to nearly two out of three in 2011. Why are so many companies now embracing blogging? And second, there is no instant gratification—it takes time to build an audience and authority with the search engines.

WordPress 185

WordPress Hubspot URL Widget 185

Webbiquity SMM

DECEMBER 30, 2014

Angela Hausman expounds on an infographic which illustrates “how to optimize content marketing strategy” in seven steps, starting with setting goals and conducting research, and progressing through promoting your content and analyzing results (“Use the KPI’s created earlier to monitor your performance. by HubSpot.

Content 193

Content Tips Marketing B2B 193

Webbiquity SMM

MARCH 27, 2013

6 Lessons from HubSpot’s LinkedIn Company Page by Business Insider. Amanda Maksymiw shares lessons from examining how HubSpot utilizes its LinkedIn company, such as “Build a robust product tab…HubSpot has done a really nice job utilizing the Products tab within the company page. Marketing with LinkedIn.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Webbiquity SMM

OCTOBER 23, 2012

According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. ” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. ” 6 Data-Backed Tips for Getting More Retweets [Research] by HubSpot.

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

JANUARY 31, 2011

Based on research, Courtney Wiley reveals what type of content to tweet, when to tweet it, and the ideal frequency of tweeting to use in order to grow a Twitter following. 8 Ways to Not Get ReTweeted by HubSpot Blog. Get the answers to these questions and more here in some of the best Twitter guides, tips and tools of the past year.

Tools 193

Tools Twitter Tips Hubspot 193

Webbiquity SMM

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. And 52% of journalists say they use Twitter to research stories and discover what’s hot. The Ultimate List: 100+ Twitter Statistics by HubSpot. ** 5 Stars.

Tools 207

Tools Twitter Tips Statistics 207

Webbiquity SMM

SEPTEMBER 10, 2012

Boston’s amazing Laura Fitton is an inbound marketing evangelist for HubSpot, founder of @oneforty, and co-author of the best-selling Twitter For Dummies (For Dummies (Computer/Tech)). Ale is, in her words, a wine & art enthusiast at night, beach girl over the weekends, and music-lover every single second. Laura Fitton.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

JANUARY 16, 2012

How to Be an Awesome Blog Commenter by HubSpot Blog. In this extensive and detailed post, Dino Dogan walks through the process of search optimizing a blog, from audience targeting considerations and keyword research to SEO plugin settings (presuming you are using WordPress ). are easy to find. Examples of Exceptional Corporate Blogs.

Tools 193

Tools Tips Directory SEO 193

Webbiquity SMM

DECEMBER 27, 2011

20 Tips to Get Your Content Seen on Facebook by HubSpot. 7 Awesome B2B Facebook Fan Pages by HubSpot Blog. ** 5 STARS. Facebook Stats, Facts and Research. Learn how to place Facebook chat in a sidebar in Firefox, how to update Facebook without using Facebook (e.g., available on each key area of a Facebook brand page.

Tools 195

Tools Tips Facebook Real Estate 195

Webbiquity SMM

JANUARY 3, 2012

Barbara Bix and Olga Taylor craft an intriguing case for focused market research and targeting using the example of a violin virtuoso playing in a subway for $32, after having sold out a concert with $100 tickets just days before. And also, for the most part, these predicted areas of focus (e.g. Just What Do Marketers Do, Anyway?

B2B 190

B2B Strategy Marketing Buy 190

Webbiquity SMM

JANUARY 24, 2017

HubSpot has noted Twitter has more than 300 million active monthly users, and “accounts for 16% of referrals to longer articles from social sites and 14% for shorter news articles.” 4: The 14 Best Content Planning and Research Tools. #5: 10: The 17 Best Keyword Research Tools for SEO and SEM. #11: 1) TwitterCounter.

Tools 100

Tools Twitter Sample Samples 100

Webbiquity SMM

JANUARY 19, 2012

HubSpot ), gShift isn’t a point solution, but a single integrated tool to manage all aspects of WPO. gShift has partnered with WordStream for its integrated keyword research functionality. But based on a good look at the product, gShift has a great headstart on meeting the challenges of this discipline. Bottom Line.

Software 140

Software Review SM2 Alterian 140

Webbiquity SMM

MARCH 31, 2015

The State Of Blogging 2014 [Research – Charts] by Heidi Cohen. ** 5 STARS. And 54% of bloggers say they publish at least weekly—but “to generate leads from your blog, the sweet spot for is 2-3 times per week according to HubSpot.” How to Attract More Clicks to Your Blog Posts: 11 Revealing Title Tests by HubSpot.

Tips 100

Tips Statistics Hubspot Resources 100

Webbiquity SMM

MAY 31, 2022

Also, you can create a separate list of ideas you compile during your research or light-bulb moments. Do your research on your prospect and ask questions that position you as an expert in your niche and help you build credibility. Add your topics and questions to the calendar along with the date when you will finish them.

B2B 244

B2B LinkedIn Strategy Marketing 244

Webbiquity SMM

JANUARY 9, 2012

Laurie Sullivan summarizes a report from Forrester Research outlining the challenges and opportunities marketers face in using Twitter effectively. The research firm calls these users Mass Connectors…Along with Mass Mavens—representing 13.8% 7 Key Ways to Optimize Twitter for Search by HubSpot Blog. Twitter and SEO.

Tools 201

Tools Twitter Tips B2B 201

Webbiquity SMM

JANUARY 15, 2013

Harvard researchers found that the more prominent or intrusive the logo, the more likely viewers are to stop watching, even if they know and like the brand.” 10 Examples of Facebook Ads That Actually Work (And Why) by HubSpot. A Simple Breakdown of All Your Facebook Advertising Options by HubSpot. Facebook Advertising.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

AUGUST 2, 2010

A B2B Marketer’s Guide to Great Facebook Pages from HubSpot (29 pages). Ochman, Yvonne DiVita, Beth Harte, Scott Monty, Peter Kim, Liz Strauss and David Meerman Scott on topics ranging from social media research, ethics and strategy to branding and metrics—all in 140-character snippets. Share this on LinkedIn. Share this on Mixx.

Report 174

Report Social Media B2B GPS 174

Webbiquity SMM

OCTOBER 8, 2013

We’ve all had the experience: you produce a fantastic, thoroughly researched, though-provoking piece of content and…instead of sharing your wonderful piece, your network is busily sharing something just not as good. ” 30 Terrible Pieces of Social Media Advice You Should Ignore by HubSpot.

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. More than 1.5

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

SEPTEMBER 22, 2015

for competitive research. John Koetsier reports on research conducted with more than 1,100 social media managers to determine the most-used social media tools. 7 Social Media Tools to Boost Your Effectiveness in a Noisy World by Seriously Social. Top 28 Social Media Tools to Make Your Job Easier by SlideShare.

Review 100

Review Tools Social Media HootSuite 100