Social Media Strategies Summit

MARCH 6, 2024

When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” Read on for all the tactics, tips, and tools you need to find the right audience on social media. This is a massive issue for many brands.

Social Media 213

Social Media How To Survey Analytics 213

Buffer Social

MAY 9, 2017

Writing a great social media manager job description is not an easy task. The job description is one of the first few things potential applicants read and a well-written job description can increase the chances of you hiring the best social media manager for your company. Team Lead and Reports.

Social Media Management 101

Social Media Management Social Media How To Applications 101

Buffer Social

JANUARY 22, 2024

So, in this article, join me in exploring five themes for social media in 2024 through the lens of industry experts, unraveling their predictions and the reasons behind them. A new frontier for influencers and brands on LinkedIn LinkedIn hasn’t been the place to go “just to get a job” in a long time.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Oktopost

MARCH 26, 2024

That is why we’re excited to share we’ve joined forces with LinkedIn to provide mutual Oktopost and LinkedIn customers the ability to channel messages directly from their LinkedIn Company Page into Oktopost’s Social Inbox. Sales Hey, revenue teams, one of the best ways to engage with potential leads is on LinkedIn.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Buffer Social

SEPTEMBER 5, 2023

Social media executive success: focus on business impact As a social media executive, your core job is to effectively deploy resources to produce results your higher-ups care about. According to a 2023 study by Wyzowl , 91 percent of businesses use videos as a marketing tool.

Social Media 90

Social Media How To Skills Hubspot 90

Sprout Social

JULY 14, 2023

Decreased sales and revenue Most concerning of all, in the HubSpot 2023 Sales Trend Report , 52% of leaders say low revenue is the biggest impact of misaligned sales and marketing functions. Source: Alice de Courcy, Cognism, LinkedIn Alice and the marketing team tested the quality of leads they send to the sales department.

Collaboration 76

Collaboration Marketing Team Hubspot 76

Oktopost

DECEMBER 5, 2022

Social media traffic. According to HubSpot , around 16% of an average website’s traffic comes from social media. If that’s the case, you can get traffic to website pages from social media by posting new blog articles on your social media profile or running paid ads.

SEO 115

SEO Social Media Reputation Real Estate 115

Sprout Social

APRIL 12, 2022

The internet and social platforms are vital tools for storytelling, brand management and connection. Email and video conferencing are everyday tools regardless of your role, but PR professionals use a variety of other digital platforms, too. It’s clear that social media reigns supreme in the public relations world.

Statistics 107

Statistics Skills Analytics Press Release 107

Oktopost

APRIL 26, 2021

But if it’s done in a vacuum, you’ll be missing out on what makes social media truly special and successful. Instead, you need to be hyper-focused on engaging with your social media audience. Want to learn how to create a social media marketing strategy for your business? Want more inspiration?

Engagement 156

Engagement Social Media How To Hubspot 156

agora pulse

JANUARY 28, 2020

Actually, you’ve probably been making the shift to this form of social media marketing already. Relationship marketing expert and thought leader Jessika Phillips recently joined Agorapulse’s Social Pulse Weekly Show to share what social media managers should know about dark social.

Remix 139

Remix Social Media Management Conversation Analytics 139

Oktopost

OCTOBER 26, 2020

To execute an effective B2B social media marketing strategy , you need the right set of tools to organize it all. But how should you go about selecting the right tools? Do you even need these specialized tools? Why you need a social media management tool. Yes, eight of them. Ease of use.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

agora pulse

OCTOBER 26, 2020

Shopping for social media management tools? Or need to upgrade to a new social media scheduling app? To make an educated decision, take time to get the details on the top tools out there. But with dozens of available options, how do you know which is the best social media tool?

Social Media Management 138

Social Media Management Social Media Tools Social CRM 138

Oktopost

JULY 13, 2023

Something that all the most successful social media accounts have in common? Some will post multiple times a day, some will post once or twice a week – some will always have a string of stories live, while others will focus more on creating very detailed, thought-providing think-posts on LinkedIn. They post consistently.

Social Media Management 62

Social Media Management Social Media Tools ROI 62

agora pulse

APRIL 28, 2020

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? What is the best aspect of being a social media manager?

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Razor Social

SEPTEMBER 11, 2019

I know that we all spend hours of our working days logging in and out of different tools that help us manage, track, and analyze our marketing efforts. I also know that suggesting more tools to fight the exhaustion and improve productivity of your digital marketing may sound counterintuitive. Editorial Calendar Tool.

Products 77

Products Marketing How To Project 77

Hootsuite

JANUARY 10, 2024

And while some people are worried that the robots are here to take our jobs, we’re convinced they’re here to help us do our jobs better —especially when it comes to AI marketing tools. If you are a small team or solopreneur wanting to scale your reach and analytics capability, AI marketing tools can be a game-changer.

Tools 99

Tools HootSuite Price Marketing 99

Oktopost

JANUARY 25, 2021

The B2B buyer’s journey can be long and convoluted, and now it often ventures into the social media landscape. LinkedIn alone generates 80% of social media B2B leads these days. 75% of B2B buyers research their purchases on social media. Select your social platforms. Engage your audience.

Social Media Management 156

Social Media Management B2B Social Media Hubspot 156

Buffer Social

AUGUST 8, 2017

Thankfully, there are a bunch of awesome social media management tools available to help. These tools can streamline your workflows, help you save some time and even ensure your content reaches the right audience at the right time. Here are 25 of the very best social media management tools out there.

Social Media Management 111

Social Media Management Social Media Tools Price 111

Hootsuite

JULY 13, 2023

Magic happens on social media when the right stories are heard and the right conversations are started. The list of Sprinklr alternatives below offers a variety of powerful social media tools to help you drive customer engagement, boost brand loyalty, and manage your online reputation. Free 30-Day Trial 2.

Comparison 76

Comparison HootSuite Hubspot Price 76

Writtent Blog

SEPTEMBER 3, 2013

She stated that “sleep is a leadership tool. A performance enhancement tool.” There was an audible gasp when HubSpot Co-Founder and CTO Dharmesh Shah opened his keynote presentation with a slide that read “inbound marketing is not the answer.” 2 Minutes – Check Your LinkedIn Company Page. Become a Writing God.

Conference 72

Conference Marketing Hubspot Metrics 72

Pixlee

DECEMBER 13, 2021

Practice Actionable Social Listening. In the same vein as championing UGC in your marketing, it’s important to prioritize social listening, using a hashtag analytics tool like Pixlee’s to monitor what people are saying about your brand online. Connect with him via LinkedIn or Twitter. .

Strategy 52

Strategy UGC Brands Apparel 52

Buffer Social

JUNE 16, 2016

I have the amazing privilege of speaking with social media managers from a variety of brands and industries around the world on a daily basis. We surveyed and spoke with more than 150 of the world’s best social media managers and put together a selection of 75 answers here. Growing an audience.

Social Media 40

Social Media Social Media Management Project Marketing 40

Hootsuite

AUGUST 17, 2023

If you’re here reading this story about Sprout Social alternatives, you’re obviously the type of person who does their homework before they commit to a social media management tool — and we love that. Sure, maybe you’re curious about Sprout Social. 1 Social Media Tool Create.

Comparison 76

Comparison HootSuite Hubspot Social Media Management 76

Buffer Social

MARCH 9, 2017

Social Tools Summit (October 18, Boston). Social Fresh Conference (TBA). Social Media Marketing World. Social Media Marketing World 2017 is the largest social media marketing conference, by the largest social media marketing blog, Social Media Examiner.

Conference 103

Conference Social Media Price Forums 103

Sprout Social

AUGUST 14, 2023

But, getting there takes more than a well-crafted email encouraging your team to share branded content on their social networks. Employee advocacy tools streamline the process of transforming your employees into brand ambassadors. And get results that fuel your brand awareness and social strategy.

Platform 72

Platform Tools Curation LinkedIn 72

Hootsuite

AUGUST 14, 2023

What about one perfect social media management tool? If you’re commitment-phobic when it comes to picking a social media management platform, we get it. Maybe today’s the day you find the one — and then easily schedule a post to tell your social media followers all about it, of course. #1

HootSuite 67

HootSuite Social Media Management Price Hashtag 67

Buffer Social

NOVEMBER 30, 2016

Their free social media class covers the use of email marketing, affiliate marketing, using social media tools such as Twitter , blogging and podcasting , and how to use Facebook to create a business page and get it noticed by current and potential customers. The Business of Social. Offered by : HubSpot.

Class 40

Class Skills Social Media Marketing 40

Hootsuite

JULY 17, 2023

In 2023, the best social media tools aren’t single-purpose — they’re multifunctional. A good tool can help you work faster, create better content, collaborate with your team, analyze your results, and plan for the future. Basically, the right tool can make your job a lot easier.

Social Media 70

Social Media Tools HootSuite Price 70

Convince & Convert

JULY 6, 2012

Read on for insights from DJ and some social media news from Eric and Jim ( this week : LinkedIn and Twitter break up). Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Sprout Social

APRIL 30, 2018

The concept of hiring a dedicated social media manager was almost unheard of a decade ago. The average business is pouring hours upon hours per week into social media as ad budgets are on the rise. Not all businesses are exactly clear on how to hire a social media manager. The problem?

Social Media Management 95

Social Media Management Social Media How To Hubspot 95

Hootsuite

AUGUST 22, 2023

In this blog post, we’ll go over some of the most popular Instagram planning tools and compare their features, integrations and prices. An Instagram planning tool is an app or web tool that gives you the resources to prep your Instagram content. 1 Social Media Tool Create. Still reading?

Instagram 64

Instagram HootSuite Hubspot Marketing 64

agora pulse

SEPTEMBER 22, 2016

It can be hard to find time to fit updates on Twitter, Facebook, Instagram and LinkedIn into your schedule when you are busy building an audience and nurturing relationships with attendees, sponsors and other stakeholders. What tools do you use to monitor and publish social media for events? Let us know in the comments!

Eventful 60

Eventful Storify Curation How To 60

Oktopost

AUGUST 15, 2023

And, before someone came along and made actioning scalable and profitable social media strategies for B2B enterprises possible, delivering a strong ROI from social media marketing was tricky, to say the least. A strong B2B social media publishing strategy can change the game.

Social Media 117

Social Media B2B How To ROI 117

Pam Moore

JULY 8, 2019

There’s no denying that social media marketing software can be an enormous asset to businesses of all sizes, creating, publishing, and even reviewing the performance of their content easier and quicker. Many tools can help you streamline the social marketing process while making it more effective and impactful, too.

Software 113

Software Social Media HootSuite Marketing 113

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Sample review: “Grow and manage your following using Tweepi. This is my favorite tool for building our audience on Twitter.” 1) TwitterCounter.

Tools 100

Tools Twitter Sample Samples 100

agora pulse

MARCH 1, 2021

A lead is any person who indicates interest in a company’s product or service in some way, shape, or form,” according to Hubspot. If you haven’t but you live, breathe, and work in the world of social media, then I’d highly recommend that you do. How to generate leads via LinkedIn. LinkedIn loves a conversation.

How To 174

How To Hashtag LinkedIn Newsletter 174

Hootsuite

OCTOBER 5, 2022

Sales automation is the use of sales automation tools to complete manual tasks that are predictable and routine. Automation tools can tackle important (but time-consuming) elements of the sales pipeline. Sales automation tools integrate with your customer service software to keep all the important details in one place.

HootSuite 94

HootSuite Hubspot Proposal Software 94