Trending Sources

49 Noteworthy Social Networking Stats and Facts

Webbiquity SMM

Though new social networks continue to be launched (e.g. SnapChat , Blab ) and some disappear (anyone remember Pownce or Friendster ?), the “big three” among both consumers and marketers continue to thrive and dominate. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. MediaPost ).

How to Choose the Best Social Network for Your Audience

Simply Measured

How about Periscope?”. There are plenty of social media platforms to choose from , and I need to stress the word “choose” here. Just because a social network exists does not mean that your brand needs to be on it. The answer lies in the demographics, and the need to be authentic. Social MediaI hear it all the time.

How To Know Which Social Networks Are Best For Your Brand


Which social networks should your brand be on? There are a lot of them, but the answer to that question largely depends on where your customers are located. To make things easier for you, the good people at Sprout Social have created this infographic detailing demographics on the most popular social networks. 10 FACE / Get in touch!

5 Step Success Strategy to Prioritize Social Networks for Your Business

Pam Moore

Every marketer and business leader is faced with the challenge of where to prioritize their time and investment. How we spend our time can make or break business and marketing success. When it comes to digital marketing, social media and branding, it is no different. Marketing and business leaders must give themselves permission to prioritize. Click To Tweet.

How Enterprise Social Networking Drive Business Value [Report]


Tweet Using social media to bring business value is an obvious choice for many companies. But the benefits of using social media inside an organization still remains somewhat unexplored. As a result, a new approach is required that focuses on four key ways that relationships create value through enterprise social networks, as you can see in the figure below.

How to Use Pinterest And The New Rich Pins Features


Pinterest is especially a platform where people go and find inspiration, collect items found on the web onto boards to share with their network. You can follow users with similar taste and interests as you to repin what they have pinned or find items across the web on your own. However, remember to also use Pinterest as a way to tell more about your company and your values.

Authenticity: At The Core Of Smarter Social Networking

Waxing UnLyrical

Smarter social networking. A few nights ago, I was part of the “ Get Geeky &# panel that Social Media Club-DC had put together. Along with Alex Howard , Frank Gruber and Shana Glickfield , we talked about “ smarter social networking.&#. Yea, sometimes the tools are funky, you have to get used to the platforms, etc. The real challenge.

How to Easily Remove Any Facebook Application


As the single most popular social networking website ever created, it has become a major hub for communication between friends, family, colleagues and even strangers from across the world. It has also become a major place for quizzes, gaming and other fun little activities that are easy to find anywhere on the site. Here’s how to get rid of any Facebook Application.

How to Determine and Prioritize Social Media Marketing Goals and Objectives

Pam Moore

Achieving measurable social media ROI is very similar to teens and sex. It’s interesting because many marketing and social media leaders within brands and organizations of all sizes dream about achieving real ROI using social media and digital marketing, yet very few of them actually bring to fruition much more than a social media dream. iTunes.

How to Promote Blog Posts: 200+ Ideas from Eight Experts

Webbiquity SMM

In addition to their SEO benefits and role in maximizing web presence for brands , blogs produce sales and leads. According to recent research , more than half (52%) of consumers say blogs have impacted their purchase decisions; and 57% of marketers say they’ve acquired new customers with their blogs. 25 Easy Ways to Promote Your Blog by Kim Garst.

Social Networking Spam – 5 Rules for Marketers

Convince & Convert

Josh Mackey is General Manager at PeekAnalytics , a Social Audience Measurement Platform. There has been a lot of talk recently about social networking spam – inactive and bogus accounts on social platforms. Instead of admitting that this “social thing” is not as easy as all that, some are pointing fingers at the platforms, saying SPAM! Bad ROI…Spam!

Social Networking Spam – 5 Rules for Marketers

Convince & Convert

Josh Mackey is General Manager at PeekAnalytics , a Social Audience Measurement Platform. There has been a lot of talk recently about social networking spam – inactive and bogus accounts on social platforms. Instead of admitting that this “social thing” is not as easy as all that, some are pointing fingers at the platforms, saying SPAM! Bad ROI…Spam!

How To Use Twitter For PR

Waxing UnLyrical

When I first started writing this post, I was going to call it “How I Use Twitter.” ” Then I thought again, because a) I’m not as frenetically active on Twitter these days as I used to be, and b) who the heck cares how I use Twitter? There’s a lot more you can do to use Twitter for PR in a smart way. ” 3. These include: 6.

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The Challenge of Authenticity in Social Networking

Waxing UnLyrical

How easy is it, really, to be authentic online? I’ve been thinking about this since Shonali’s thought-provoking post a few weeks back about how to social network smartly by being yourself online. tend to agree with this assertion, but her post definitely got me wondering about online identity from a cyberpsychology perspective. Anonymity.

How To Create a Presence on Google+


For long, Google’s message to business has been to “hold your horses”, while they were creating a proper solution for businesses and brands. Of course the reasons for having a Page on Google+ are those that we already know from Facebook: To build relations and to connect with your network. guess many of these services will be integrated to a Google+ Page too.

How to Ignite Your Brand Ambassadors

Spin Sucks

After my presentation on Spin Sucks , several people asked me how to create a brand ambassador program. It seems to be the one thing everyone wants to do, but hardly anyone knows how to build and execute. After all, wouldn’t it be nice to have an army of people out there who zealously promote your products and company to anyone who’ll listen?

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How to structure glocal communication on Social Media


Today we are happy to share her thoughts on Digital Glocalization, based on her master thesis in the field. . In December 2013 I started writing my master thesis and teamed up with Mindjumpers because I was curious about glocalization on social media. My thesis, with the title ‘Digital Glocalization – Strategic Communication on Social Media’, investigates how global brands communicate locally on social media and which challenges glocalization on social media causes. How to. How do you organize and manage glocal communication? 2.

How to Build a Community that Thrives

Spin Sucks

thought my keyboard was going to catch fire. During that conversation, one of the questions posed to me was: What role does social media play in content marketing? We talked a lot about engagement and networking and building community. In the early days of social media, everyone talked about community. Talk to your community. You build a referral network.

How To Build Your Own Social Network On WordPress


It’s no secret that I’m a WordPress advocate, but I’ve just recently discovered one of the project’s most impressive features– running a social network. With the help of the BuddyPress plugin , you can turn your website in to the perfect hub for a group of people. No, you’re not going to create the next Facebook or MySpace on a simple WordPress website, but it’s a great (and cheap) alternative to social network creation engines such as Ning or Grouply. Make sure you have the time to be involved yourself.

How to Use Analytics to Increase Instagram Engagement

Peg Fitzpatrick

Do you use analytics to increase Instagram engagement ? How How do you grow your Instagram account? I’m going to share some solid tips to increase Instagram engagement account using analytics. In this article, I’ll discuss: • How to create an Instagram strategy. Easy-to-use daily and weekly Instagram admin task list. Click To Tweet.

How to Gain a Massive Following on Instagram: 10 Proven Tactics To Grow Followers and Engagement

Buffer Social

It’s an exciting time to get to know Instagram. The company just announced that it will open up a set of business tools including new business profiles, analytics and the ability to create ads from posts directly within the app. Lately, we’ve been sharing, liking and trying new ways to grow  Buffer’s Instagram account , and it’s been so much fun.

How To Use Social Networking To Stop Riots

Engaging Brand

I feel passionate about how social media gets potrayed in the media when an awful event happens. The headlines around the London Riots are about how social networking 'caused' the riots. But the answer is not to restrict social media. That to me is the equivalent of removing all phones because you often get a crank caller! Etc etc.

How to Blog Differently in Three Easy Steps

Peg Fitzpatrick

Being unique and standing out in the online world is crucial to your blog’s success. Learning how to blog differently is easier than it might seem. While other’s are trying to copy the big blogs, find your own mojo and really hit your blogging stride. You don’t have to blog X times per week or write posts that are X many words long. Writing.

How to Use Social Media And Stay Couth

Waxing UnLyrical

If you ask any expert how to use social media, they will probably tell you it comes down to two verbs: 1. But if you’re just going to listen, without doing much else, you’re basically using social media as a monitoring tool, and not much else. How to use social media (not). So how do you use social media and remain couth?

How to Promote Your Event With Social Media Marketing


Events are, by nature, social affairs. Likewise, people join social media networks such as Twitter, Facebook, and LinkedIn to connect, interact, and share with their peers. If you play your cards right, these similar characteristics can work to your advantage when it comes to planning, promoting, and building excitement for any public event you’re hosting.

How to Meet Your Consumers’ Social Media Expectations


Then you have taken the first baby steps to understanding what your consumers expect. The crucial part of being commercially successful on social networks, however, isn’t just to have a profile or account. However, with the maturity of social media and the use thereof, what consumers want has changed over the years. And they expect the brands to respond! Responding

The 7 Types of Social Media Users and How to Engage Them


Using social media to market your company is an undoubtedly wise decision. But understanding the differences between each type of user who follows you can also lead to an increase in awareness and sales. To figure out what to do to get the most out of every user, here’s a breakdown based on this  infographic by ReachLocal : The Quiet Follower —. Caryl M.

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How to Write Better Content for Social Media

Convince & Convert

What do you want from social media today? I’ll answer this question for you: When you post something on Twitter, Facebook, or Google+ you want tons of people to click and read it. And social media is a great way to promote your work and attract people to it. As a result, you must know whom you are going to share your content with. Posting to Circles.

How to Use Google+ to Update All Major Social Networks


We tend to use social networks as channels that feed into each other, with certain channels for posting content and others for re-publishing it. Widgets and apps can help pull a Twitter feed to a website, or a blog RSS feed to a LinkedIn profile or Facebook profile. The hub is at the centre of the model, connected to each spoke. How does it look?

How to Measure PR and Marketing Outcomes on Snapchat

Waxing UnLyrical

The critical question is how the core and evolving user base changes over time, the rollout of new features and the steady growth in the subscriber base over time and what those subscribers look like from a demographic perspective.” Snapchat is special. I’m not sure that its uniqueness has as much to do with its product offering as it has to do with its audience. Snap Open %.

How to Use Snapchat for Lobbying and Public Affairs


This post by Mike Panetta originally appeared on the Beekeeper Group blog here  and is reposted here with permission.  By the way if you have ANY grassroots social media needs, Beekeeper is who to call. It may be easy to dismiss the image and video messaging mobile app as a millennial fad, but with 100 million daily users it’s definitely reaching a large audience. Snapchat has

How to Produce Social Media Content for Your Business


If your business already has a presence on your chosen social media profiles or if you are just starting out, you know that you have to post great valuable content continually and consistently to attract new followers and retain the ones you have. You also know that social media is a hungry content machine! Use this Blogging Calendar to help you. Viola! Videos.

How To Set Up a Google+ Page


In this article I am going to talk about the ins and outs of setting up a brand page on Google +, the web’s newest social network. The very first step is to create a Google+ Profile. To create a Google+ Page, you first need to have a personal profile on Google+. Just If you don’t have a Google account, it’s very quick and easy to join.

Introducing Ello, the New Ad-Free Social Network

Bill Hartzer

Ello is a new social network that has literally exploded onto the social networking scene. It’s in private beta right now, so you’ll need in Invite from someone to get an account. First off, you need an Invite from someone in order to make an account. You can request one via the home page of Ello, but who knows how long that will take.

How to Start Your Facebook Business Page: A Complete Guide

Sprout Social

With more than 50 million businesses on Facebook, the social network has become one of the staple channels to further market your brand. Even though so many brands have a strong presence on Facebook, several more are trying to get started off on the right foot. To be successful on the social network, it all starts with your Facebook Business page.

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How to Love Facebook Live

SocialTimes Facebook

Facebook is not only the world’s largest social network, it’s also a media monster. Both businesses and individual brands such as Robert Scoble  are capitalizing on Facebook Live in a variety of ways, from showcasing new virtual reality  technology to offering a behind-the-scenes tour of new exhibits at the Metropolitan Museum of Art. Be social.

How to Improve Your Facebook Fan Engagement


Facebook marketing isn’t only about what you say — it’s also about when and how you say it. In the process, they’re missing opportunities to increase audience engagement. Branding Facebook Marketing Nonprofit Social Media Social Media Marketing Social Network Strategy Brand engagement Social media marketing StatisticsThe key message from Buddy Media’s latest study, Strategies for Effective Wall Posts: A Timeline Analysis, is that brands aren’t taking full advantage of Facebook’s timeline.

How To Market To Young Moms

Small Business Mavericks

Do you know who spends more time on social networks than everyone else? Moms with young children are two times more likely to use social networks three times a day or more. If you have a product that would appeal to that demographic, then the place you need to be is online. You can reach your audience through social networks. But moms with young children aren’t just talking to their friends on Facebook. Given that information, does that change how you view social networking? Young moms.

Give Your Social Networks The Spring Cleaning They So Desperately Need

The Social Media Hat

Social Media Give Your Social Networks The Spring Cleaning They So Desperately Need. Make Sure That Your Social Profiles Are Cleaned Up And Ready For The Coming Year When my sister and I were growing up, as soon as the weather started to be consistently warm, we'd spend a weekend helping our mom with "Spring Cleaning." We would clean the house from top to bottom.

How to Learn Social Media Marketing: 15 Blogs for Beginners


The Internet has become the primary means for prospective buyers to evaluate products or services. Social media platforms like Facebook, Twitter, and Pinterest can take your marketing to the next level. Of the brands that *are* using social media marketing, many of them don’t do much planning regarding their social media activities.