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How to analyze customer reviews for brand insights

Sprout Social

In this article, you’ll find out what review analysis is all about, the tangible business benefits, as well as a step-by-step breakdown of how to build a review management strategy to grow your business. Here are some tips on how to ask for reviews. Only then will you get the most comprehensive view of your audience.

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Social Listening vs. Social Monitoring: How To Use Both in 2024

Hootsuite

With social listening tools, you can identify trends, competitors’ strengths and weaknesses, and opportunities in the market. Ready to become a social listening pro? Here are 7 tips for how to optimize your social listening setup. Here’s a visual summary of the differences between social listening and social monitoring.

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How to use LinkedIn hashtag analytics to boost content reach

Sprout Social

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? Hashtags may be the answer.

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How To Set Ad Targets for Your Social Media Ad Campaigns: A Tutorial

Ignite Social Media

That’s tremendous value and makes Snapchat a chance to try different targeting than the other social networks. Hopefully this overview provides a helpful starting guide as you configure your own audience targets on Meta, TikTok and Snapchat. This third-party data is included at no extra cost, unlike on other platforms.

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14 types of social media every marketer should know

Sprout Social

To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. From social networking to video sharing and social messaging, there’s something for everyone (and every business). Types of social media. Social networking. Social messaging.

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9 New Instagram Features and How to Use Them

Buffer Social

Instagram is one social media platform that is evolving at a rate of knots. We have an in-depth guide to creating your own Instagram Broadcast Channel and how to use it (with screenshots), so do head over there if you’re going to take the plunge. Love you, Lo-Fi filter.) Click the ‘View Insights’ link next to it. 

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How To Get More Likes on Facebook: 8 Easy Tips

Hootsuite

But we haven’t always wondered how to get more likes on Facebook. In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post. And ever since, we’ve all been trying to figure out how to get Facebook likes. How to get more likes on Facebook.

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