Jon Loomer

OCTOBER 28, 2021

The Facebook parent company has been re-branded as Meta to reflect its future focus on the “Metaverse” (primarily AR and VR experiences). Earth changing? The Facebook parent company is being replaced by Meta. Meta is the umbrella over Facebook, Instagram, WhatsApp, and Messenger. More news will come out.

Facebook 203

Facebook Virtual World Advertising News 203

Ignite Social Media

JANUARY 5, 2021

If you are a brand with a global presence you should consider Facebook Global Pages. Facebook Global Pages aren’t new , they have been around for a few years now, but many brands aren’t taking full advantage of this structure. Let’s dive into more specifics about Facebook Global Pages. Default Page.

Facebook 161

Facebook Marketing Aggregator URL 161

Convince & Convert

NOVEMBER 30, 2023

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. For example, I asked to come up with buyer personas for the campaign: Come up with buyer personas we are targeting on Facebook and craft a copy for each one.

Advertising 105

Advertising Social Media Strategy Tools 105

Jon Loomer

SEPTEMBER 24, 2020

For various reasons, you may run into a situation where you have two Facebook pages that essentially do the same thing and you’re better off if they’re combined. Let’s walk through how to merge Facebook Pages. The pages have similar names and represent the same business.

Facebook 156

Facebook How To Issues Review 156

Jon Loomer

SEPTEMBER 24, 2020

For various reasons, you may run into a situation where you have two Facebook pages that essentially do the same thing and you’re better off if they’re combined. Let’s walk through how to merge Facebook Pages. The pages have similar names and represent the same business.

Facebook 163

Facebook How To Issues Review 163

Hootsuite

MAY 2, 2023

For new agents and veteran brokers alike, real estate Facebook Pages play a major role in building awareness and having a strong online presence. Let’s go over how to set up and optimize your real estate Facebook page to increase your organic reach and keep your pipeline full of potential clients.

Real Estate 102

Real Estate Facebook HootSuite How To 102

Jon Loomer

SEPTEMBER 3, 2020

You hopefully know by now that the Facebook pixel is important — it’s really freaking important. It’s the Facebook pixel that allows you to create powerful audiences for ad targeting , run dynamic ads , track conversions, and optimize for conversions. ” Name your pixel.

Facebook 204

Facebook WordPress Eventful URL 204

Jon Loomer

APRIL 17, 2019

When it comes to Saved Audiences, a question commonly repeats: How do I duplicate a saved audience in Ads Manager? Facebook’s Saved Audiences feature allows advertisers to create audiences that can be re-used in multiple campaigns. As an initial step, be sure you are logged into your personal Facebook account.

Facebook 166

Facebook How To URL Analysis 166

Sprout Social

OCTOBER 5, 2023

Tools like Creator Studio for Facebook and Instagram can help. In this guide, we cover what it is, how you can access it and what features you can use to build a powerful creator profile. What is the difference between Facebook and Instagram Creator Studio? See post and ad insights across Facebook and Instagram side-by-side.

Instagram 106

Instagram Facebook Marketing Features 106

agora pulse

JANUARY 27, 2021

BONUS MATERIAL: Free “Facebook 101” ebook. You can set up a Facebook Business Page and content in less than an hour. Find out how to create a Facebook Page and optimize your account. Fortunately, you can set up your Business Page and start posting content in less than an hour.

Facebook 91

Facebook How To URL Template 91

Jon Loomer

SEPTEMBER 1, 2020

Facebook made a big update to Events Manager recently, and it’s resulted in plenty of confusion. Let’s walk through where to go now… First, go to Events Manager from your top left menu in Business Manager. You’ll see Events Manager under “Manage Business.” It was easier before the change.

Facebook 135

Facebook Eventful Video Data 135

Jon Loomer

JANUARY 19, 2022

The Facebook pixel has become less dependable. However, Facebook is still able to update audiences based on activity within the Facebook and Instagram apps themselves. Facebook lead ads leverage forms that are easy to complete. They can pre-fill contact info like name and email address from a user’s profile.

Facebook 206

Facebook Instagram Advertising Engagement 206

Jon Loomer

OCTOBER 7, 2020

When running Facebook ads, advertisers have multiple steps of the funnel to attack. Facebook custom audiences based on a customer list remain a staple for successful advertising strategies. How to prepare your list for a custom audience. How to create your custom audience. How to update custom audiences.

List 198

List How To Facebook Advertising 198

Jon Loomer

SEPTEMBER 22, 2020

I hear a lot of chatter about how time-consuming creating Facebook ads within Ads Manager can be. Here’s a simple tip for saving loads of time creating Facebook ads… Click To Tweet. Connections/Apps Used/Pages Liked. Then name and save it. What a Saved Audience Is. The first is the most common.

Facebook 173

Facebook How To Advertising Template 173

Firebelly

APRIL 25, 2012

Facebook has finally made changing your Page name a bit easier. Here’s how to do it. View your Page’s Admin Panel, click the Help link, then scroll down and click ‘Request a name change for your Page.’ Unfortunately, Facebook cannot (will not?)

Facebook 274

Facebook How To URL 274

Jon Loomer

APRIL 13, 2020

Today, I want to take a closer look at how I schedule and conduct a Facebook Live interview session using BeLive (not an affiliate link). There are two primary ways I conduct a Facebook Live session: 1. I don’t do the solo, talking head with my phone Facebook Live. I’ll select Facebook. Then click Save.

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Facebook Widget Upcoming URL 214

Sprout Social

APRIL 12, 2022

When was the last time you looked at your Facebook Page’s settings? Whenever you first set up your Page? Facebook is constantly adding and removing features for businesses. The Facebook audit is divided into four parts: Profile and branding. Open up your Facebook Page and get ready for the audit!

Facebook 123

Facebook How To Metrics Hashtag 123

Jon Loomer

SEPTEMBER 3, 2020

You hopefully know by now that the Facebook pixel is important — it’s really freaking important. It’s the Facebook pixel that allows you to create powerful audiences for ad targeting , run dynamic ads , track conversions, and optimize for conversions. ” Name your pixel.

Facebook 148

Facebook WordPress Eventful Google 148

Jon Loomer

SEPTEMBER 3, 2020

You hopefully know by now that the Facebook pixel is important — it’s really freaking important. It’s the Facebook pixel that allows you to create powerful audiences for ad targeting , run dynamic ads , track conversions, and optimize for conversions. ” Name your pixel.

Facebook 146

Facebook WordPress Eventful Google 146

Social Media Strategies Summit

JUNE 8, 2023

Brands have many reasons to move away from the social media giant Facebook. From its slowing growth to its constant algorithmic changes , the environment on Facebook gets more challenging every day. But despite all of these reasons to move away from Facebook, there is no denying the platform’s continued influence.

Brands 130

Brands Facebook Influencer Campaign 130

Hootsuite

FEBRUARY 12, 2020

Facebook Messenger is one of the most important messaging apps brands use to connect with customers worldwide. Every month, businesses exchange more than 20 billion messages with people on Messenger. Messaging is now a preferred way to talk to a business when it comes to customer service. Here are some of the top benefits.

Facebook 145

Facebook HootSuite Badge Survey 145

Jon Loomer

NOVEMBER 24, 2021

The Facebook Conversions API allows marketers to send a direct connection of conversion data from their business (website and offline conversion events) to Facebook. This data combines with Facebook pixel data to improve conversion tracking, optimization, and targeting capabilities. But, you can do it.

API 206

API Conversation Facebook How To 206

BeingOptimist

AUGUST 20, 2021

Are you Wondering how to hide phone number in Facebook I am here to tell you the steps : If you are concerned about your privacy you should surely hide your phone number on Facebook otherwise the people in your friend list can contact you via your phone number. Why is it important to hide your cell phone number on Facebook?

How To 98

How To Facebook Privacy Avatar 98

Ignite Social Media

JULY 27, 2020

There’s the Facebook Pixel, Pinterest Tag, and Snap Pixel, to name a few. And it’s uniquely business. We will cover the top use cases for the tag and show you how to put each to use. You can even compare different pages on your site to see how the demographics change.

LinkedIn 177

LinkedIn Advertising URL Campaign 177

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Obviously, it’s the marketing channel no business can ignore. Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook.

Facebook 162

Facebook Template Templates URL 162

Jon Loomer

OCTOBER 7, 2020

When running Facebook ads, advertisers have multiple steps of the funnel to attack. Facebook custom audiences based on a customer list remain a staple for successful advertising strategies. How to prepare your list for a custom audience. How to create your custom audience. How to update custom audiences.

List 149

List How To Facebook Advertising 149

Hootsuite

APRIL 26, 2023

HIPAA also covers business associates of these covered entities. PHI includes: “Common identifiers, such as name, address, birth date, and SSN The patient’s past, present, or future physical or mental health condition Health care you provide to the patient, and The past, present, or future payment for health care you provide to the patient.”

Social Media 93

Social Media Health Care Tips Policies 93

Oktopost

APRIL 30, 2020

In a survey of more than a thousand mid-level and senior marketers taken last year, 41% listed live events as “ the most critical marketing channel ” for their business objectives. Whether involved in essential operations or just trying to get through these challenging times, businesses still need to plan and host events.

Eventful 128

Eventful LinkedIn B2B Microsoft 128

Later

MARCH 30, 2020

Having a Facebook Business Page is a great asset for your social strategy, regardless of the size or industry of your business. With over 2 billion people now active on Facebook , there’s a huge, engaged audience group ready to be tapped into. and get ready to auto-publish your Facebook posts with Later!

Facebook 82

Facebook How To Brands Overview 82

Sprout Social

JANUARY 11, 2024

How exactly do you quantify the impact of your brand in people’s minds? In this article, we’ll highlight 10 metrics to show you how to measure brand awareness and explain why you should measure it. You see a logo, hear a jingle or spot a particular color and instantly particular brand associations spring to mind.

Brands 109

Brands How To Sentiment Metrics 109

Keyhole.co

AUGUST 27, 2020

Benefits of Creating a Facebook Business Page. While each platform has its own perks, we’re focusing here on the benefits of creating and managing a Facebook business page. There are several reasons why your business should have a presence on the social media giant Facebook.

Facebook 103

Facebook How To Mobile Analytics 103

Jon Loomer

JUNE 20, 2018

Facebook Business Manager is an incredibly useful and powerful tool for advertisers. If you’re running Facebook and/or Instagram ads, it’s the command center of all account connections and activities. But that said, who actually knows and understands all the complex ins and outs of Business Manager?

Facebook 167

Facebook Badge Review Consultant 167

Hootsuite

MAY 3, 2023

And if you want to keep your client pipeline full, you need to know how to generate leads in real estate. The best agents know that marketing and generating leads is an ongoing effort, one that helps you build your personal brand, expand your network, and grow your real estate business. Source: Twelve Rivers Realty on Facebook 2.

Real Estate 93

Real Estate Tips How To Hashtag 93

Hootsuite

APRIL 17, 2020

If you’re not using Facebook Messenger to engage customers and prospects, you’re missing out. Given that Facebook had nearly 2.5 billion active monthly users in Q4 2019, Facebook Messenger is the place to be if you want to distinguish and grow your business. . Why use Facebook Messenger for business?

Brands 145

Brands Facebook HootSuite Badge 145

Sprout Social

JUNE 9, 2022

Need we say more about the value of using TikTok for your business ? Let’s get into the details of how to make a TikTok so you can start building a strong brand presence on the platform. How to make a TikTok account. How to make a TikTok account. Published on Categories. Our #1 Most Requested Feature is Here.

How To 134

How To Video Library Apple 134

Hootsuite

MAY 3, 2021

They’re not affected by changes to third-party cookies or the Facebook pixel. This indicates the social network, search engine, newsletter name, or other specific source driving the traffic. Examples: facebook, twitter, blog, newsletter, etc. Sample code: utm_source=facebook. Campaign name. Campaign source.

Sample Code 145

Sample Code Social Media HootSuite URL 145

agora pulse

JULY 18, 2019

Your Facebook targeting is one of the most important elements of your Facebook ad campaign. It determines who sees your Facebook ads. There are three overarching types of audience on Facebook: Cold, Warm , and Hot. Cold audiences are new people that don’t know your business.

Tips 142

Tips Facebook Apparel Instagram 142