Hootsuite

FEBRUARY 16, 2021

Hootsuite has all sorts of hidden gems and neat ways to save you time and increase your brand’s social ROI. The main problem is that there are so many Hootsuite hacks it’s hard to know where to start. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance.

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HootSuite Features URL Template 140

Hootsuite

JULY 8, 2020

At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. I sat down with some experts at Hootsuite and they shared how our strategic efforts work together. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence.

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HootSuite Organization Strategy Metrics 109

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Hootsuite

OCTOBER 28, 2019

What are social media metrics? As a social media professional, they’re your chance to demonstrate the value of your work, and the impact of the decisions you’ve made. This article identifies the social media metrics that really matter, why they’re important, and how to track them.

Metrics 112

Metrics Social Media CPM CPC 112

Hootsuite

JULY 8, 2020

At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. I sat down with some experts at Hootsuite and they shared how our strategic efforts work together. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence.

HootSuite 83

HootSuite Organization Strategy Metrics 83

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Relevant hashtags.

Social Media 145

Social Media Tools HootSuite Sentiment 145

SocMed Sean

JANUARY 21, 2019

SocMedSean - Social.Media.Sean The KISS Method For Determining Social Media ROI Attend any corporate meeting on social media initiatives and it’s likely that you’ll hear a question or two along the lines of “how is this selling us more product” or “what’s the ROI on these activities”?

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ROI Social Media CSR Knowledge Base 269

Hootsuite

MAY 20, 2021

Since as far back as 2016, the number of people using the top social messaging apps like WhatsApp, Facebook Messenger, and WeChat/Weixin has consistently surpassed people using the top social networks (Facebook, Instagram, and Twitter). Sparkcentral by Hootsuite is the perfect solution for our messaging-first strategy.

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Social Media Strategy HootSuite FAQ 145

Hootsuite

MAY 3, 2021

Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. UTM parameters are just short pieces of code that you can add to links — for example, the links you share in your social posts. — Hootsuite (@hootsuite) April 24, 2021. Source: Hootsuite blog.

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Sample Code Social Media HootSuite URL 145

Unmetric

JUNE 11, 2019

It’s pretty evident that social media isn’t anymore just a medium for communication and funny cat videos. The network is crowded with brand advertisements, contests, free giveaways and much more that vie for consumers attention. You can dissect which type of your posts on social garner more engagement and at what time.

Analytics 125

Analytics Tools Social Media Curation 125

Webbiquity SMM

DECEMBER 20, 2011

Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). But it’s crucial to the social media ROI debate to recognize that “R” is an end-of-the-process measure. Nine Blog Metrics.

Social Media 194

Social Media Metrics ROI Klout 194

Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience.

Data 94

Data Social Media HootSuite Template 94

Hootsuite

JANUARY 2, 2024

When you’re purely looking at growing your network and opportunities instead of making a new BFF, which type of comment was more effective? 1 Social Media Tool Create. Each day, I tallied up those metrics. Oh yeah, and it integrates with Hootsuite too — woo!) But LinkedIn isn’t real life, is it? I found out. #1

Comments 106

Comments LinkedIn HootSuite Analytics 106

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. That’s where reliable social media automation tools can help you.

Tools 52

Tools Social Media Curata Price 52

Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 70% of the U.S. billion last year to 2.5

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Social Media Marketing Survey Metrics 100

Hootsuite

MAY 19, 2022

In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. Start with strong social marketing fundamentals.

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Tips HootSuite Facebook How To 141

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can view all Keyhole pricing plans here.

Tools 84

Tools Sentiment Hubspot Price 84

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. Social media monitoring continues to be an important component of social strategy. Monitoring. Investment.

Survey 225

Survey Report Social Media ROI 225

Hootsuite

MARCH 15, 2021

The short answer is that mentions from other users provide you with a lot of valuable insights that can help you improve your social media marketing strategy. Like all social media, Twitter is a social platform. Engaging with the mentions you get is a way to start a fun, social interaction with your followers.

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Twitter HootSuite Notification Analytics 145

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against a potential crisis. And this is where social media monitoring tools come into place.

Tools 52

Tools Social Media Sentiment Price 52

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Some think YouTube counts as a social media network. So in that sense, whether or not YouTube meets social network criteria is irrelevant. Source: Hootsuite on YouTube. Add social media links to your banner.

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YouTube HootSuite Marketing Video 145

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). Visual.ly ).

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Social Media B2B Marketing SEO 245

Hootsuite

APRIL 20, 2020

Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. But the strength of the Nextdoor social network relies on the power of proximity. Think spot is similar to the bio or about me section on other social networks. What is Nextdoor?

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How To Metrics Reputation HootSuite 145

Webbiquity SMM

FEBRUARY 2, 2015

Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites , the opportunity to increase your site’s online exposure to new customers cannot be ignored. Identifying the appropriate corporate persona and tone via social media.

Social Media 100

Social Media Marketing Hashtag URL 100

Rebekah Radice

APRIL 20, 2015

Are you using social media to market your business , but struggling to create momentum? Would you like to make sense of each social network, clearly defining where and how to spend your time online? While there’s no one-size fits all solution, you can succeed with an effective social media business plan in place.

Social Media 136

Social Media Social Networking Training System 136

Hootsuite

AUGUST 2, 2022

Use Hootsuite Streams to track them across every social network. Try Hootsuite free for 30 days. This in-depth guide on social media competitive analysis may give you some inspiration on how to tackle your customer experience research. Social media customer service is extremely important.

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Template Templates Strategy HootSuite 77

Hootsuite

JULY 4, 2022

You’re probably already managing several social media platforms for your brand. Does TikTok and the opportunities it provides align with my social media goals? Your goals are the heart of your social media strategy and your social network choices need to be in service of them. Write your bio.

Questions 104

Questions Banking Insurance HootSuite 104

Hootsuite

DECEMBER 5, 2022

Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. Finally, LinkedIn pod groups exist on other social media sites. Automated LinkedIn pods: I used a post I wrote for Hootsuite on social media share of voice.

LinkedIn 99

LinkedIn HootSuite Groups Groups 99

Saying It Social

AUGUST 27, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Track the Online Metrics that Matter and Sales Isn’t One of Them Unless you have all the clients you could possibly want right now you’ve probably heard you should be online marketing.

Metrics 120

Metrics StumbleUpon Digg Reddit 120

Hootsuite

APRIL 11, 2022

So, we’ve compiled a list of Hootsuite expert-approved TikTok tools. Pendulum allows you to schedule and post TikTok videos directly from Hootsuite. If you’re a social media manager with multiple clients, you’ll have support for as many TikTok accounts as you add. Then, you can respond directly in Hootsuite.

Tools 110

Tools HootSuite Marketing Analytics 110

Buzzlogix

MAY 15, 2017

The way to make social media truly work for you is by monitoring audience behavior and seeing what they have to say about you, your products and services, and even your competitors. The key to gathering the data you need is using the top social media monitoring tools. Sprout Social. Twitter Counter.

Social Media 40

Social Media Tools Klout HootSuite 40

Pam Moore

APRIL 6, 2019

Thanks to social networks such as Twitter, Facebook, LinkedIn, Instagram, and YouTube, marketers can obtain real-time customer insight within seconds and begin using such data to optimize their digital and social marketing programs for the highest success and ROI possible. How to conduct a/b tests using social media.

Campaign 60

Campaign Social Media Content How To 60

Janet Fouts

FEBRUARY 16, 2012

I spoke recently to a group of PR and marketing professionals about how to use social media in their work. One woman told me that she was trying to get the CXO’s to use social media as part of their brand awareness. If they’re not up to speed on how to use social media they won’t adopt.

Social Media 116

Social Media Netvibes CoTweet CoTweet 116

Webbiquity SMM

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.” social ratio. Image credit: CMI.

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B2B Research Twitter Marketing 154

Absolute PA

JUNE 20, 2014

If you spend enough time online using social media to market your business , researching ways to market your business and absorbing advice in forums that help you market your business, chances are you’ve read plenty about the importance of measuring your social media success. To Measure or Not to Measure.

Social Media 58

Social Media Analytics YouTube Hubspot 58

Hootsuite

AUGUST 18, 2020

Recency is an important ranking factor for every social media algorithm we can name (the Instagram algorithm , the Twitter algorithm , the Facebook algorithm ), and YouTube is no exception. Another key performance metric for the algorithm is view duration. Grow your YouTube audience faster with Hootsuite. Like so: 7.

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YouTube HootSuite Metadata Notification 145

Hootsuite

FEBRUARY 18, 2022

As the unofficial member of your social team, Hootsuite’s promise is to empower all organizations—large and small—to strategically grow your brand, business, and customer relationships with social media. Read on to find out what’s coming soon to your Hootsuite experience—we hope you’re as excited as we are!

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HootSuite Advertising Analysis Campaign 112