Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? Why not encourage the spread of goodwill?

Brands 133

Brands Message Boards Travel Forums 133

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Emergence Marketing. Josh: Good point. March 2007.

Communities 117

Communities Groups Groups Social Media 117

Sprout Social

AUGUST 23, 2016

One of the biggest advantages of social media marketing is it’s less reliant on a large budget. Marketers spent more than $8.3 78% of companies now say they have dedicated social media teams. Social media for business is a necessity just like paid ads, flyers and other traditional marketing efforts.

Social Media 40

Social Media Avatar Social Networking Compete 40

Sprout Social

DECEMBER 21, 2023

A competitive product analysis is the process of researching and analyzing your competitors’ products to determine how prolific they are in the market, gaps they leave and what threats they pose to your products. Inform marketing campaigns There’s much more of a through-line between product analysis and marketing than meets the eye.

Analysis 102

Analysis Products How To Price 102

Sprout Social

JANUARY 30, 2023

Mastering a 1:1 feel, even when you’re operating 1:many, is crucial for customer loyalty. Across teams , everyone is working towards keeping their customers happy. These articles should be helpful: [link] & [link] If you need further assistance, please start a support case and have the team look into this for you. ^RG

Examples 111

Examples Brands How To Aggregator 111

Sprout Social

MARCH 15, 2022

Social media is the world’s largest focus group. With social listening , marketers can tap into the social conversations that surround their brands, industries and audience. Ninety percent of marketers agree social data helps them stay ahead of the competition. Your brand reputation doesn’t live in a marketing vacuum.

Reputation 120

Reputation Brands How To Review 120

Hootsuite

APRIL 7, 2021

Which means it’s time for brands and marketers to check it out, get a feel, and decide whether they should be joining in, too. To help, we’ve put together this overview of the fledgling platform, as well as its pros and cons from a marketing perspective. Meanwhile, clubs are interest-, identity- or industry-focused groups.

Influencer 143

Influencer Privacy Template Templates 143

Convince & Convert

FEBRUARY 22, 2016

By now, we’re all aware that the campaign-centric model of marketing is over—at least, if you want to be a company that remains viable and visible in the minds of consumers. The “Tent Pole” Marketing Model. Even worse is the fact that the campaign model wasn’t applied to marketing alone. What “Responsive” Marketing Really Means.

Data 60

Data Marketing Campaign Film 60

Convince & Convert

JULY 28, 2010

Because helpfulness hasn’t historically been looked at as a marketing objective (tons of great stuff about this umbrella concept in Scott Stratten’s forthcoming new book UnMarketing – buy it ), identifying areas where help could be provided isn’t in the DNA of most companies – yet. It’s a Bird.

Social Media 151

Social Media Strategy Consultant B2B 151

Later

JUNE 11, 2021

Take NWSL team Angel City FC. Their demographic includes Spanish-speaking followers, and their pinned Tweet reflects that: Using two languages lets new followers know that the soccer team is inclusive and engaging — especially to a large Spanish community in the US — and supports their overarching goal of driving ticket sales.

Twitter 86

Twitter How To Compete Hashtag 86

Hootsuite

MAY 13, 2020

Seems like the perfect opportunity to bring people together… and build a great marketing platform while you’re at it. Since Facebook changed its algorithm back in January 2018, the newsfeed has prioritized “posts that spark conversations and meaningful interactions” — including posts from Facebook Groups for business. I believe in you!

Groups 144

Groups Groups Engagement Facebook 144

Social Media Strategery

APRIL 14, 2013

Ideas and products that might have been killed before are now becoming alternate ending , hugely successful products , and breakout hits because brands now understand that going directly to their fans are often better indicators of success than surveys, ratings, and focus groups. The “why” behind business decisions.

Conversation 139

Conversation Brands Meme Social Media 139

Sprout Social

FEBRUARY 8, 2023

It’s a center point of consumers’ daily lives and the brands integrating social data beyond their marketing efforts are reaping major benefits. This article will dig into the “why” and “how” behind omnichannel strategies that power sales, service and marketing efforts. All it takes is consistency.

Strategy 83

Strategy Marketing Loyalty Collaboration 83

Convince & Convert

SEPTEMBER 20, 2010

By way of comparison, that’s approximately the same size as the Asian American population, and you certainly don’t see the media coverage, software development, conferences, and general hullabaloo about marketing to Asians. Can you imagine an “Illinois Marketing for Dummies&# book? We built our own Frankenstein.

Social CRM 148

Social CRM Twitter B2B CoTweet 148

Writtent Blog

JULY 16, 2013

Have you heard that 90% of companies are using custom content for marketing? Organic search yields some of the most qualified leads of any form of marketing. The average marketer made 145 website updates in 2012 – assuming the majority of those changes are new blog articles , that’s around 4 fresh articles each week!

Sysomos 88

Sysomos Hubspot SEO ROI 88