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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

via Flickr, CC 2.0. In the realm of marketing, learning is the name of the game no matter what your goal is. Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. It’s been a heck of a ride! Image: mayeesherr. (in in West Bengal!) Gamification.

Content 253
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

Research 265
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This Week in Social Media – 5/8/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Image credit: Trev Grant (Flickr) --.

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Why Alps Bethneck is 5 Years Old

Ari Herzog

2005: Flickr. Do I want to treat Flickr as a serious base for showcasing my photographic works? When he's not blogging, Ari helps brands improve their digital media marketing. This is a guest blog post by Stephen Black. This is his story. Or, do I want to use it as a base for experimentation? Ask Chiaki Williams. 2007: Facebook.

MySpace 187
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Cyber Monday Is Here!

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Networking Meets Game Consoles | Main | Social Media Marketing Checklist from SES Chicago » November 30, 2009 Cyber Monday Is Here! Nearly 80% of online retailers say their sales went way up last year on Cyber Monday. What is Cyber Monday ? View an alternate.

Retail 100
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I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

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The Global Messaging Market Became Totally Saturated and You Won’t Believe What Happened Next

Socialmedia.biz

Photo courtesy of Sean MacEntee, flickr, CC BY 2.0. The global messaging market is saturated. In the early days of push messaging there was an idea that retail businesses could use geo-location data to push offers to potential customers walking past a store front. Mobile messaging is perhaps the most intimate of all media.