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Seven Skills Every Social Media Manager Needs

Webbiquity SMM

For instance, you might write copy for a LinkedIn article, delegate tasks to your team, film a TikTok, and edit video content for YouTube Shorts as part of your regular duties. Hone your ability to track and analyze metrics. Social media managers must also juggle multiple responsibilities. Agility is vital.

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7 steps to a successful social media video marketing strategy

Sprout Social

Understand & analyze metrics. Whether you plan it with a flowchart or old-fashioned pen and paper, you need to know how videos will be created and filmed. Planning the shoot for optimal filming. Filming won’t be linear for the most part. The more you film and the more polished you want it, the more time you’ll need.

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Competitor mapping: The benefits and how to create your own

Sprout Social

For example, monitoring competitive benchmark data can help you set realistic goals and metrics. For example, cable and streaming services are indirect competitors because they both offer film and TV shows. Indirect competitors target the same market or customer segment, but offer a different product or service.

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Back to Basics: Your Social Media Questions Answered

Oktopost

And, of course, our social team shares the truth about engagement rate and why it’s not the most meaningful metric to report on, or is it? Reporting on engagement rate – is it the golden metric? When Addie isn’t writing posts or outlining strategies, you can find her heading to a yoga class, baking, or filming Tik Toks.

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The Schedule and Strategy I Used to Gain 13K+ TikTok Followers and 1M+ Organic Impressions in Just a Few Weeks

Buffer Social

” Essentially, the TikTok algorithm pays attention to engagement metrics like how long users are watching your videos, likes, comments, and shares to determine what to share more widely. I’ll look at trending TikTok data and metrics from my own posts to see what type of content is performing well.

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Sprout on Sprout: How to create your own social media video template

Sprout Social

Film videos in a flash. Filming and editing. Reporting on video metrics. At Sprout, 90% of our content is filmed remotely. Make sure to incorporate standard operations for remote filming in your template. As brand social media marketers, we follow the lead of creators and look to them for inspiration.

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5 Best Practices for Streamlining Your Social Media Publishing Workflow

Oktopost

Writing, filming, editing, graphic designing – even just idea creation. By now, even brands that would consider themselves social media sceptics understand how to analyze those metrics. If you know who you’re writing for – or filming, drawing, designing, scripting for – them the words will flow. ↑ Top 3.