Hootsuite

MAY 20, 2020

Are you ready to go live on Twitter to level up your Twitter marketing tactics? This will be the tweet that serves as the announcement for your live stream on Twitter, so be sure to make it count with relevant keywords, mentions, and hashtags. Use multiple devices and an assistant to help you film and moderate comments. .

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Twitter HootSuite How To Eventful 145

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. How brands within brands are building up marketing communications to align all functions.

Campaign 110

Campaign Social Media Sports Mobile 110

Convince & Convert

FEBRUARY 24, 2013

In the few short weeks between the Super Bowl and the Academy Awards, it seems dozens of brands (and/or their agencies) have decided to “get themselves some of that real-time marketing!” Very strange wording of tweets, as was more of a hashtag hijack than real-time marketing. ” Here’s the deal.

Brands 165

Brands Film Hashtag Journal 165

Buffer Social

MARCH 9, 2023

It’s the first description many people will see, so make it memorable My LinkedIn profile Hashtags that mention what type of content you create – these are great for getting discovered by your target audience The services you offer Link to the most relevant links in the Featured section. Think of your headline as a tagline.

LinkedIn 98

LinkedIn Brands Real Estate Small Business 98

Devumi

JUNE 19, 2015

MAKE A GREAT FILM Yes, a heading in caps lock. Now what sort of great film will get you on the Vimeo Staff Picks list? Your description will, of course, include cast and staff credits, links to your website or blog, thank yous for your momma, and a whole host of other material.

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Vimeo List Examples Film 60

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. How brands within brands are building up marketing communications to align all functions.

Campaign 60

Campaign Social Media Sports Mobile 60

Hootsuite

JANUARY 11, 2023

Creating and managing TikTok marketing campaigns often involves a lot of moving pieces. Once you’ve filmed your video and attached your template, you can add graphic elements, text, animation, and other effects. But if you’re a part of a larger corporation, you can absorb this cost into your marketing budget. Source: Canva.

Template 102

Template Templates Vimeo Cost 102

Writtent Blog

DECEMBER 14, 2014

The data-driven marketers at Outbrain report that using convenience themed words in email subject lines, like “quick” and “trick” will increase open rates. Film a video of your team or customers. Exclusivity is a powerful marketing tactic. I bet your buyer personas would love it, too. Customer Loyalty.

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Newsletter Sample Samples Template 111

Buffer Social

SEPTEMBER 28, 2016

There are so many of these voices in the marketing space that have been influential for me and the team! Here’s a list of 16 top marketing podcasts, covering 3 areas of social media marketing , with some top episodes from each podcast to check out! 3 Paid Social Media Marketing podcasts. Which podcasts should I try?

Skills 40

Skills Social Media Hosting Marketing 40

Buffer Social

NOVEMBER 15, 2016

Get to know the hosts Hailley, Kevan, & Brian a bit better as they share thoughts on the future of social media – complete with actionable takeaways and useful insights. We’d love to hear from you on iTunes or using the hashtag #bufferpodcast on Twitter. How marketers can take advantage of the video marketing trend.

Trends 40

Trends Social Media Marketing Survey 40

agora pulse

DECEMBER 13, 2018

Organic social media marketing remains largely unaffected by GDPR but paid social media marketing methods will continue to evolve. Marketers relying heavily on paid ads will need to keep an eye on the latest rules regarding customer consent and data protection. I know it’s tough. I’ve got one word for you… Skynet.

Social Media 132

Social Media UGC Adwords Influencer 132

Buffer Social

OCTOBER 6, 2019

Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our brands. You could perhaps: Use Instagram Stories to promote your company’s hashtag and encourage more people to use it. Huffington Post ( @huffingtonpost ).

Instagram 69

Instagram Influencer Brands Upcoming 69

Sprout Social

OCTOBER 19, 2016

Most companies don’t host social media contests to give things away with nothing to show for it. With engagement being one of the most critical metrics for social media marketers, contests make a lot of sense. You can capture the email addresses of all your entrants and add them to your email marketing tool.

Social Media 40

Social Media How To Directory UGC 40

Hootsuite

DECEMBER 6, 2021

Comments can be tracked and answered in the Inbox , and mentions/hashtag usage can be tracked via Streams. There is no one-size-fits-all approach to making sure you aren’t breaking any laws by hosting your contest. Plus, you don’t have to track Instagram hashtags or anything like that to keep track of entries. Hashtag contest.

Instagram 145

Instagram How To Hashtag HootSuite 145

Buffer Social

AUGUST 29, 2016

Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our brands. You could perhaps: Use Instagram Stories to promote your company’s hashtag and encourage more people to use it. Huffington Post ( @huffingtonpost ).

Instagram 75

Instagram Influencer Brands Upcoming 75

Sprout Social

MARCH 2, 2023

And that’s why live streaming is becoming more common in B2B marketing. We get it, many B2B marketers are totally new to the streaming world and what it entails. Use the proper live stream equipment If you can successfully host a Zoom meeting, you likely have the tools to go live on LinkedIn. Simple enough, right?

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LinkedIn How To B2B Hosting 110

Buffer Social

JUNE 6, 2023

I filmed this brushwork warm-up while doing a workshop for ImagineFX magazine. Strategic use of hashtags Even though I’ve heard people say to use no more than a few hashtags, I’ve found my posts that get closer to the max of 30 end up performing better.

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Template Templates Instagram Engagement 74

Hootsuite

MARCH 20, 2023

Host a giveaway No social media strategy is guaranteed—that is, except for giveaways. View this post on Instagram A post shared by Sömn Sustainable Linen Bedding (@somn_home) When you host a giveaway, first decide what your engagement goals are. Host a poll Who can resist a poll? 19 Engagement post ideas for 2023 1.

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Engagement Analytics Meme Instagram 95

Hootsuite

JANUARY 31, 2023

Here, you can either film a new TikTok or upload your content. Step 3: Hit Done in the top right corner Fill out your caption and add any hashtags you like. But FYI, TikToks that look like they’re made in-app are typically more well-received than super-polished marketing videos. Get better at TikTok — with Hootsuite.

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Video HootSuite Vimeo Posterous 99

Sprout Social

JULY 26, 2022

A lot of people in marketing and advertising use ‘content creator’ and ‘influencer’ interchangeably,” says Powell “The two aren’t mutually exclusive but when it comes down to defining the difference, it’s a matter of intention and skillset.”. They market themselves. I can usually knock out filming in a few hours or so.”.

Brands 75

Brands Content Project Social Media Management 75

Buffer Social

SEPTEMBER 6, 2023

Of course, it’s not always easy to find the TikTok audio resonating with people at the peak of its popularity (and no one wants to use a sound that’s become boring and tired with a video clip that’s taken them ages to film). According to The New York Times , it’s Gen Z’s search engine of choice.

Trends 89

Trends How To Template Templates 89

Buffer Social

AUGUST 11, 2016

Video marketing has taken the social media world by storm. What was just a blip on the radar a few years ago is now a top content marketing priority for brands and influencers everywhere. Yet the barrier to creating video marketing content that resonates with audiences can still feel high. Why Video Marketing Is So Valuable.

Video 40

Video Twitter Content Facebook 40

Buffer Social

MAY 16, 2017

Unlike your ongoing social media marketing , campaigns tend to be for a specific purpose and only last for a certain time period. The strategy you’d take for running a social media campaign might be different from your usual social media marketing strategy. So how do you run a successful social media campaign? Campaign details.

Campaign 109

Campaign Social Media Tips Brands 109

Buffer Social

AUGUST 18, 2016

And half the battle of organizing an event is marketing it. When it comes to the marketing channels that drive attendance, hype, and engagement, social media is right near the top. Best of all, social media event marketing isn’t as time-consuming as you may think. Taking an event from idea to sell-out is no easy feat.

Eventful 40

Eventful Social Media Data How To 40

Sprout Social

MAY 1, 2017

.” That is a common response to the question marketers get on a weekly basis: “What is your typical day like?”. It is what makes marketing both exhilarating and exacting. It is what makes marketing both exhilarating and exacting. During the broadcast, I chat with our Facebook viewers and relay their questions to hosts.

iPad 74

iPad Remix Hosting Airlines 74

So Influential

AUGUST 6, 2020

Influencers’ platforms have experienced an enormous hype recently as the hottest and most effective marketing strategies. Influencer marketing can assist you with developing your image, and doing it right is key. Captions and hashtags are a great chance to start conversations and foster meaningful relations with your followers.

Influencer 52

Influencer Social Media Tips Collaboration 52

Later

JUNE 23, 2019

Remember that your Instagram Stories are a continuation of your overall marketing efforts. And while stories can definitely be more spontaneous and “raw” compared to your curated feed, you still want to make sure you’re supporting your strategy with stories and marketing your product. Hosting an event? Launching a new product?

Template 89

Template Templates Instagram Brands 89

Later

APRIL 22, 2019

When you see a post in your feed from another profile that you’d like to share on your account (like someone using your brand hashtag or tagging you in a post), it’s super simple to share that post with your audience on Instagram Stories. Plus, you can then add stickers, GIFs, text, hashtags, and mentions to your Instagram Stories post.

Instagram 91

Instagram UGC Tips Content 91

Hootsuite

JULY 7, 2020

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline. What is social media activism?

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Hashtag Activities Social Media Retail 145

Hootsuite

AUGUST 11, 2020

Gaining followers needs to be part of a larger plan that connects to your business strategy and social marketing objectives. Use relevant hashtags to reach new users. But hashtags do appear in Instagram search. That means using hashtags thoughtfully can be a good way to get followers on Instagram for free.

Instagram 145

Instagram Tips How To Hashtag 145

Sprout Social

MARCH 27, 2023

Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals. A social media campaign is a coordinated set of marketing actions across one or many social channels.

Campaign 130

Campaign Social Media UGC Metrics 130

Hootsuite

APRIL 8, 2021

Impressive engagement stats aside, video marketing has been shown to boost revenue across social platforms. According to Aberdeen Group , brands that use video marketing grow their revenue 49 percent faster than companies that don’t. That means most LinkedIn members will be watching your video as if it’s a silent film.

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LinkedIn Video HootSuite Embedding 145

Hootsuite

AUGUST 2, 2022

Whether you’re on the platform to market your brand , see the latest videos from your favorite creator, or just impress your niece, you’ll need to know how to search on TikTok. TikTok filters change the color balance of what you’re filming. How to search hashtags on TikTok. Get more engagement. Try it for free.

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How To Hashtag HootSuite Trends 123

Later

MAY 7, 2020

From the hashtags you use, to the time you post, and even your music choice — they can all influence the TikTok algorithm. It’s not just viral dance or lip-sync challenges on the feed — there’s a whole host of brands, businesses, and publishers getting on board. 1 TikTok Algorithm Explained: Hashtags.

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Hashtag Trends Feed Feedly 105

Hootsuite

JANUARY 13, 2022

Include a few relevant hashtags. Be sure to follow YouTube’s hashtagging rules before you post. But there are also lots of free ways to add CTAs to videos: Direct host mentions : Look into the camera and verbally tell viewers what you want them to do. Email marketing. Add links to relevant playlists (more on this later).

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YouTube How To HootSuite Metadata 144

Hootsuite

SEPTEMBER 3, 2019

Fortunately for marketers, there’s no shortage of tools designed to up your Instagram game. 17 of the best Instagram apps for marketers. It’s so popular, in fact that nearly 195 million Instagram posts feature the #VSCO hashtag. A post shared by @CityGirl Marketing (@citygirlmarketing) on Dec 30, 2018 at 4:21pm PST.

Instagram 112

Instagram HootSuite Price Sports 112

Hootsuite

NOVEMBER 2, 2023

Ralph Lauren turns on the smoulder @kiarabencosme Listen to your heart @ralphlauren I had soo much fun filming this, and these scents smell AMAZING!! Pandora celebrates galentines day @morganlyates #ad How I hosted a Galentine’s brunch w/ @Pandora ME friendship bracelets! #ad What should I post on Facebook for Valentines Day?

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Examples Social Media Apparel Banking 88