agora pulse

JANUARY 30, 2018

As a social media manager, you have a million things to think about every day. Unfortunately, when it comes to social media hacking and account security, you will probably only think about it when it’s too late. Three Recent Cases of Social Media Hacking. Steps to Take to Protect Your Social Media Accounts.

Social Media 144

Social Media Social Media Management Policies Reputation 144

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics.

Statistics 138

Statistics Social Media Video Marketing 138

Socialmedia.biz

DECEMBER 4, 2016

I have been doing online reputation management (ORM) for clients since 2003. There’s one thing that everyone who comes to my door has in common, whether it was for NMS, Abraham Harrison, Reputation, Gerris , or now for Status Labs : too little content online! Google abhors a vacuum. Actually control. There’s the rub.

Reputation 61

Reputation Class Yahoo Wikipedia 61

Small Business Mavericks

FEBRUARY 23, 2011

» It’s All About The Reputation Online marketing is no longer an option. You can do link building, focus on SEO, engage with your target audience through social media, specialize in Facebook, pay for clicks, or use a combination of all of the above or add some other channels into the mix as well.

Reputation 156

Reputation Case Study Press Release Small Business 156

Hootsuite

SEPTEMBER 7, 2022

Social media has revolutionized the way we connect and communicate with each other. Teachers and administrators have realized the potential of using social media in education. These days, the best educators are embracing social media’s role in the classroom. How does social media influence education?

Education 93

Education Social Media Tips HootSuite 93

Keyhole.co

JULY 20, 2023

Any time media monitoring-related discussions spark, teams rush to find a sustainable set of tools. Most of the social media monitoring tools out there come with a pricey tag, making it seem like a luxury. Like every free tool out there, Google Alerts lack loads of intuitive features. However, is this totally dependable?

Industry 52

Industry News Google Brands 52

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against a potential crisis. And this is where social media monitoring tools come into place.

Tools 52

Tools Social Media Sentiment Price 52

Small Business Mavericks

APRIL 6, 2011

If you ask Forbes Media and Reputation Institute, Amazon is the most reputable company in the world today. Did you think it was Google? Amazon’s reputation is not based on its brand or its products, which makes me wonder if Google would have ranked higher had product been a criteria.

Small Business 93

Small Business Reputation Case Study Press Release 93

Bill Hartzer

MARCH 10, 2014

Here’s one of my favorite current hobbies: I sit down with potential clients, throw out a reference to Google+ and pause for the inevitable response – that “it’s never going to take off” or “we don’t believe in it.” Google+ is Not Another Social Networking Site. Reputation Management on Google+.

Google 135

Google Real Estate SEO Social Networking 135

Small Business Mavericks

FEBRUARY 12, 2011

» Google Linking Webmaster Tools And Google Analytics There have been several significant improvements made to Google’s Webmaster Tools over this past week. One feature that has been added is the ability to link your Google Analytics data to your Webmaster Tools account.

Analytics 161

Analytics Google Tools Case Study 161

Sprout Social

JANUARY 11, 2024

From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter?

Brands 101

Brands How To Sentiment Metrics 101

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Small Business Mavericks

APRIL 3, 2011

» GoDaddy: Good Marketing Or Reputation Problem? So here’s the question: Would any amount of reputation management help GoDaddy at this point? 4 Responses to “GoDaddy: Good Marketing Or Reputation Problem?&# GoDaddy has been the center of controversy before.

Small Business 105

Small Business Reputation Marketing Case Study 105

Waxing UnLyrical

AUGUST 21, 2012

Just one of the many interesting factoids our group was given when the Regina Police Service (RPS) sent its social media officer, Kaeli Madill, to talk to us about all things Twitter and Facebook. RPS updates their social media sites every day – once in the morning and again in the afternoon.

Social Media 165

Social Media Construction Flickr Communities 165

Kikolani

AUGUST 2, 2011

Featured Post – Social Media ROI with Google Anlaytics 5. 3 Ways Google+ Benefits Businesses Now – Although Google+ isn’t letting businesses have profiles just yet, you can still make a lot of great professional connections now. Social Media.

ROI 126

ROI Social Media Google iPad 126

Kikolani

DECEMBER 6, 2011

Writing Around the Web is a monthly series highlighting guest posts I’ve written on blogging, business, SEO, social media, and other topics! What Your Analytics Software is Hiding From You – There are many reasons for confusing and missing data in Google Analytics. Social Media.

Analytics 118

Analytics Research Real Estate Google 118

Small Business Mavericks

MAY 5, 2011

Google does that automatically for you based on your IP address, or based on your personalized settings if you are a user of Google’s personalized search features. I’m pretty certain, and I’m sure Frank would agree, that Google Places will be the main focus on Google’s local efforts far into the future.

Small Business 170

Small Business Google Case Study Press Release 170

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context.

Tools 116

Tools B2B Sentiment Notification 116

Small Business Mavericks

APRIL 20, 2011

According to an article on My Edmonds News website, small businesses stand to profit more from social media than big businesses or corporations. So what is meant by social media? If you are effective in positioning your business, then you’ll find that social media has a big pay off. I totally agree.

Social Media 156

Social Media Small Business Case Study Press Release 156

Kikolani

MARCH 1, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Social Media / Social Networking.

Mashup 141

Mashup Resources Google Adsense 141

Small Business Mavericks

FEBRUARY 26, 2011

» Content Farms: Did Google Go Far Enough? Thursday, Google introduced a new algorithm to reduce the rankings of content farms in its search results. The interesting thing here is that the algorithm was introduced just days after a Google Chrome extension allowing users to block content farms from their search results.

Google 150

Google Content Case Study Press Release 150

Techipedia: Tamar Weinberg

MAY 15, 2012

Google+ has just won the People’s Choice award for social media at The Webby Awards presented by the International Academy of Digital Arts and Sciences. This may come as a surprise, since Google+ isn’t as popular as was first expected. Now ‘regular’ users have a chance at establishing a more weighty reputation online.

Google 193

Google Content URL SEO 193

Jason Yormark

AUGUST 16, 2010

Reputation/Review Sites – I find myself using Yelp more and more to make service based buying decisions. Similar sites like Urbanspoon (for restaurants), and Google (off there map searches) are other areas I’d have businesses concentrate on building a strong reputation on. Embrace user feedback and good things will happen.

Small Business 205

Small Business Startup Social Media Compete 205

Jason Yormark

AUGUST 16, 2010

Reputation/Review Sites – I find myself using Yelp more and more to make service based buying decisions. Similar sites like Urbanspoon (for restaurants), and Google (off there map searches) are other areas I’d have businesses concentrate on building a strong reputation on. Embrace user feedback and good things will happen.

Small Business 205

Small Business Startup Social Media RSS 205

Sprout Social

SEPTEMBER 26, 2019

For years, social media has been a popular marketing channel for consumer brands. You see companies like Wendy’s, Airbnb and MoonPie dominating the landscape with their exceptional social media marketing strategies. In fact, 96% of respondents in an Attorney at Work survey say that they use social media.

Social Media 84

Social Media Industry Engagement Survey 84

Sprout Social

JUNE 27, 2023

Manage brand reputation With rising consumer awareness, brands need to make sure they are always fostering a positive brand reputation. Google My Business GMB is another popular platform for local businesses to gain customer feedback. Review analysis guides you toward the things that strengthen and weaken your brand image.

Review 121

Review Brands How To Analysis 121

Almost Savvy

FEBRUARY 9, 2010

Here Comes Google Buzz Posted by Irene Koehler in Facebook , Networking , Social Media , Twitter on February 9, 2010 | one response Are you ready for a new social platform? Here comes Google Buzz , which brings social elements right into you? One Response to “Ready for Yet Another Social Platform?

Platform 125

Platform Google Picasa Lijit 125

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can view all Keyhole pricing plans here.

Tools 84

Tools Sentiment Hubspot Price 84

Convince & Convert

JULY 3, 2011

My initial, abbreviated take is that Google’s new social toy is essentially a Facebook Twitter hybrid with outstanding ease-of-use and eye-popping potential. Already, some early Google Plus users have created 20 or more Circles to categorize their online relationships. Kissing Cousins: Search and Social Media.

Google 150

Google Picasa Engineering Adwords 150

Convince & Convert

DECEMBER 30, 2011

Since I originally published this post, you’re seeing Google do a lot of the things I predicted. Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. Kissing Cousins: Search and Social Media. Thanks for the traffic! – Jay).

Google 151

Google Picasa Adwords Engineering 151

Almost Savvy

NOVEMBER 7, 2009

A key part of a successful social media business strategy is identifying those with influence and an interest in your brand, and then finding a way to engage them turning them into fans and evangelists. To learn more about how Cirque du Soleil is using social media, I spoke with Cirque Social Media Manager, Jessica Berlin.

Social Media 145

Social Media Lijit Reputation LinkedIn 145

Convince & Convert

JULY 23, 2012

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. New Media Entities are Born. Twitter is the new sports ticker.

Sports 134

Sports Social Media comScore Tweetdeck 134

Small Business Mavericks

APRIL 4, 2011

The ONLY Way To Manage Your Twitter Account » Is Social Media Inherently Viral? Social media offers Internet marketers a powerful way to get our message across, but it is work. 3 Responses to “Is Social Media Inherently Viral?&# Did you know Jackie Chan died? I didn’t either.

Social Media 98

Social Media Case Study Press Release Small Business 98

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. It’s important to claim your brand name across all the major social media platforms.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Small Business Mavericks

FEBRUARY 6, 2011

» Is E-mail Marketing More Effective Than Social Media Marketing? What may surprise many small business owners is that social media marketing is so far down the list, especially when it comes to two-way communications. This compared to only 8% for search engines and 5% for social media.

Social Media 187

Social Media Marketing Small Business Case Study 187

Small Business Mavericks

FEBRUARY 18, 2011

» Is Social Media Spam Here To Stay? But, Andy Beal of Marketing Pilgrim is pointing out a new Google algorithm that could very well shake up the search marketing world. Spammers are going to do their best to weasel their way into your social network so that they can push their content higher up in your search results?

Social Media 93

Social Media Case Study Press Release Small Business 93

Hootsuite

NOVEMBER 23, 2020

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. As part of your content marketing strategy, you should be posting content to various social networks multiple times per week. What is curated content? Provide value to your followers.

Curation 145

Curation HootSuite Tools Content 145