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nBA Pulse: a new social analytics tool

Sherrilynne Starkie

Now I’ve used Radian6 in the past and I like to use Sysomos MAP when undertaking a brand audit, but nBA Pulse offers deeper insight and increased agility in data use. The eliminates the need to have someone watching feeds and hashtag trends all the time. Related posts: Analytics: what matters to content marketers?

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Social Media Listening for B2B Marketing

Buzz Marketing for Technology

To help achieve that goal, organizations now adopt formal processes that structure how the listen for mentions of their brands in Social Media and B2B Marketers are no different. To help make things easy, Avaya uses a 3-tier monitoring system that includes the following: TweetDeck – Monitors Twitter feeds for mentions of our brand name.

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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

The tools to track events to this level of granularity (parts of a day) are not available in most of social analytics platforms I have worked with, but Radian6 Insights has the necessary breakdown to analyze events such as the storm today or the Netflix outrage (where I examined Twitter only). Twitter Influential Steven DiMartino.

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11 Steps to Developing a Digital Crisis Communications Plan

Justin Levy

Ever since last year when I read the Radian6 “Social Media Monitoring and Engagement Playbook&# and since joining Citrix Online , I have been thinking about digital crisis communications and the basic steps to developing a plan. If no response is received within 30 minutes, it will be escalated to the SVP of Marketing.

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8 Stops on the Path to a Better Blog

Convince & Convert

Debra Yoo, digital marketing analyst, tells us: Our consistent challenge is increasing our readership. There’s functionality in Sysomos, Meltwater, and Radian6 that will help you find them. Content Marketing audience BAGC be a green commuter blog rescue content marketing social media strategy UCLA youtility'

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Social Media Book Package Giveaway!

Jason Yormark

To one lucky reader I will be giving away the following social media book package: Socialnomics by Erik Qualman The Social Media Bible by Lon Safko Trust Agents by Chris Brogan and Julien Smith The New Community Rules: Marketing On The Social Web by Tamar Weinberg Why Now Is The Time To Crush It ! One of my go-to reads is the Radian6 blog!

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Social Media Book Package Giveaway! | jasonyormark.com

Jason Yormark

To one lucky reader I will be giving away the following social media book package: Socialnomics by Erik Qualman The Social Media Bible by Lon Safko Trust Agents by Chris Brogan and Julien Smith The New Community Rules: Marketing On The Social Web by Tamar Weinberg Why Now Is The Time To Crush It ! One of my go-to reads is the Radian6 blog!