Buffer Social

JUNE 13, 2019

In particular, we’re noticing an embrace of memes — that historically unpolished, yet highly relatable category of social media content. Keep reading for examples, inspiration, and directions on the meme-ification of Instagram and how to ride the wave. Memes included. Memes are … Relatable.

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Ignite Social Media

NOVEMBER 5, 2020

Social media was born in the late 1990s and has since grown into one of the most highly used forms of communication in our world. population use social media, and regular usage has spiked this year in large due to the global pandemic. I limit my time or take full breaks from my personal social accounts.

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Buffer Social

DECEMBER 20, 2023

As the year winds down, it's time to stroll down memory lane and revisit the moments that defined 2023 on social media. From box office records to a near-clean sweep of the Academy Awards, each moment resonated deeply on social media, sparking discussions, celebrations, and, yes, memes. So many memes. 

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Social Media Strategies Summit

OCTOBER 21, 2021

Having a CEO with an active presence on social media can be beneficial for the organization for several reasons. According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. But there are also plenty of good examples of CEOs using social media.

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Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

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Sprout Social

FEBRUARY 2, 2023

In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Why social media consistency matters for brands Consistency on social media isn’t just nice to have: it’s a non-negotiable for long-term success.

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Sprout Social

NOVEMBER 29, 2022

When you think of brands on social media, which come to mind first? And great brand marketing on social is behind some of the most creative storytelling out there. From edgy social personas to posting fresh memes, storytelling takes many different forms. Their social presence has such a clear personality.

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Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Guess what?

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Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building.

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Keyhole.co

MARCH 26, 2024

With millions of online followers and a vocal, active, and thriving fanbase, LEGO is at the top of its social media game. Let’s see how LEGO’s social media strategy builds on its prominence in pop culture. Here are the mindblowing number of followers on LEGO’s main social media accounts. Instagram: 10.3

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agora pulse

DECEMBER 9, 2020

Bonus Materials: FREE Social Media Content Calendar. What are the best times to post on social media? Here’s a look at why that is and how to find the best time to post your social content. The social channels you use. 20 Social Media Post Types That Do Well (and How to Use Them).

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Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

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Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Keep reading to find out what you need to know to successfully navigate social media marketing through times of economic contraction.

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Ignite Social Media

AUGUST 1, 2022

Instagram is not new in terms of social media. The platform has been around since 2010, meaning that it is a stalwart in the social media space. Some believe that the place is simply full of teenagers posting about what they had for breakfast or making memes and jokes back and forth. The Bottom Line for Marketers.

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Ignite Social Media

SEPTEMBER 13, 2017

I just saw a meme that said there are 15 Fridays until Christmas. That means it is time to start figuring out your plan for your social media marketing initiatives for the end of the year. Messaging is also important to be able to break through all the clutter that is being thrown at consumers through their social feeds.

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Buffer Social

AUGUST 10, 2020

Since its launch in 2015, Huel has sold over 100 million meals and built up a passionate audience of over 400,000 followers across social media channels. It’s especially difficult in the social media space. It’s difficult to find something that does it all, ” explains Tim Urch, Social Media Manager at Huel.

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Buffer Social

NOVEMBER 17, 2021

These days, a strong social media presence is key for building a reliable brand, standing out, and gaining traction with potential customers. And while all companies can benefit from being on social media, it’s especially crucial for small businesses who typically don’t have the advantage of being a household name.

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Later

MAY 24, 2020

But what if social media is your job? . When your work requires you to be scrolling social media, it can feel impossible to “unplug” and take a break from the online world. . There’s no denying that social media managers have an “always-on” attitude. on the pulse of what’s trending right now. .

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Social Media Strategies Summit

SEPTEMBER 14, 2021

Social media strategy is complex. After all, everyone wants to be relatable and engaging on social media. However, brand voice isn’t just about seeming quirky and cool; it has a massive impact on the success of our social campaigns. But the pandemic has forced a change in the city’s tone and content on social. “A

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Social Media Strategies Summit

SEPTEMBER 14, 2023

To help you out when you’re lost in the creative desert, we gathered a panel of social media experts to discuss how to run effective brainstorming sessions for social media campaigns, create the mental space to induce creative thinking, and use KPIs and goals as a guide for what you want to achieve with your posts.

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Likeable

FEBRUARY 19, 2019

5 Ways to Make Social Media More Likeable. After all, social media is about much more than just branded content. In fact, social media was designed as a set of tools that would bring all of humanity closer together. Social media has made it really easy to spread hate, but it’s just as easy to spread joy.

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Webbiquity SMM

MARCH 7, 2019

Social networks have become the primary means of keeping friends, family members, and business contacts up to date on what’s happening in our lives. 77% of all Americans have at least one social media profile. Social media is a powerful tool to build buzz around your event and drive attendance.

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Ignite Social Media

APRIL 2, 2020

As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. Duets: TikTok allows creators to not only “Like” and comment on each other’s videos but respond directly to them in their own feed with a TikTok of their own! Paid Media Opportunities.

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Later

OCTOBER 9, 2018

Social media managers, entrepreneurs, and influencers have a unique set of mental health challenges because they spend their days in the trenches of the internet. Self-care is an important part of mental health, and sometimes that means taking a break from social media, our phones, and technology.

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Buffer Social

OCTOBER 1, 2020

Despite the pandemic, HIKI decided to push forward with the launch by shifting its social media marketing launch strategy to suit the times we were living in. I’m the social media coordinator for arfa , a new consumer goods brand house specialising in personal care products. But how did they manage to do so? Who are you?

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Sprout Social

DECEMBER 19, 2019

Social media is always changing and evolving, whether it’s social media demographics , the latest trends and memes or new algorithm updates. Stay ahead of the curve by ensuring these top Instagram trends are ready to go in your 2020 social media strategy. Tweets and memes are taking over Instagram.

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The Social Media Incubator

DECEMBER 9, 2013

You may have heard about Facebook updating their News Feed algorithm. The changes by Facebook are directly related to posting more high quality content in a user’s News Feed that they will be more interested in. The algorithm will also provide related articles to the high-quality ones posted in a user’s News Feed.

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Hootsuite

APRIL 18, 2022

Bonus: Download a free guide to discover which hashtags to use to boost traffic and target customers on social media. That being said: it’s important to recognize that Instagram Reels are a different beast than the main feed. Your Reels will appear in search results and in the Explore feed. And if you’re new to Reels?

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The Social Media Incubator

JULY 16, 2013

Craig writes different topics about social media tips and strategies. A great meme, a funny video clip, a facepalm-worthy story – these are all very common viral posts online. Any social media marketing strategy should include adding a lot of value. Of course, this requires a compelling, entertaining status.

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Hootsuite

OCTOBER 24, 2022

Second only to referrals, social media is the next best source of real estate leads, according to a 2022 realtor survey. Because of this, 80% of real estate agents plan to spend more time on their social media marketing strategies in the next year. Wondering how to grow your social media accounts?

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Buffer Social

JANUARY 20, 2022

We’ve all seen the cute dog videos that flood our Instagram feed on National Dog Day and the artfully shot latte photos for National Coffee Day. For example, we had a variety of posts for Black History Month, including a spotlight on Black-owned businesses and a call for followers to share their favorite Black social media marketers.

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Ignite Social Media

AUGUST 2, 2022

With over 1 billion monthly active users, TikTok is undoubtedly the hottest social media platform — and for good reason. There’s even talk that TikTok will pass Instagram this year as the number two social media site. The For You feed is what makes TikTok so addictive. Brands have got to listen, TikTok is staying.

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Ignite Social Media

JUNE 26, 2017

Looking through your social feed (pick any) we all pause when we get to our favorite brand. We love their social voice. Below you’ll find some of the brands that we here at Ignite Social Media feel shine bright. These are just a few of the favorite we have here at Ignite Social Media.

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Sprout Social

JANUARY 16, 2020

In fact, raising brand awareness is number one among the top social media goals of marketers today. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. If achieved, your message will be in nearly everyone’s social media feed.

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Likeable

DECEMBER 17, 2019

What happened to social media? You used to be able to retreat to your suite of social apps as a way of taking a break from the real world, and distract yourself from what was going on “out there.” Here’s how we see this happening: Hyper-specific groups and feeds. The fight against “fake news.”

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The Realtime Report

FEBRUARY 3, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Foursquare: Facebook launches mobile app Paper. Any social media updates we missed? And have you checked out Facebook’s Paper yet?

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Social Media Strategies Summit

OCTOBER 3, 2019

By now, you’ve probably heard of the emerging social media site, TikTok. TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is different from other social media platforms in that it is content-driven rather than relationship-driven.

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