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Disclosure. This Is A Disclosure.

Twist Image

How often are you trolling the social media feeds and you see some kind of post about how great something is, or why you may want to check something out? This is the day and age of disclosure. You don't have to look far to see how important clear disclosure and transparency is. Still, can disclosures be pushed too far?

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Surprising Insights from Big Lots’ Thriving Influencer Marketing Program

Ignite Social Media

Full disclosure : Big Lots is an Ignite Social Media client and we work together on the influencer program. They’re seeing a resurgence of static imagery performing well in their organic social feeds, and they continue to utilize a diverse array of post types , including in-feed images, stories, reels and TikToks.

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How to Stay Relevant in an Algorithmic Instagram Feed

Convince & Convert

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. The move to algorithmic feeds will allow Instagram to serve users more personalized content suited to their interests. What an Algorithmic Instagram Feed Means for Marketers.

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Instagram Introduces Native Affiliate Tools for Creators

Later

How Does Disclosure Work for the Instagram Affiliate Tool? In terms of disclosure , Instagram will display a label above all posts that contain affiliate links to brand products. New to the world of disclosure? Linkin.bio turns your whole Instagram feed into a clickable landing page that updates with every new post you share.

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Influencer Marketing Guide: How to Work With Social Media Influencers

Hootsuite

The FTC takes disclosure very seriously. Make sure you build disclosure guidelines into your agreements with influencers. Or they might do so in such a subtle way that the disclosure is effectively hidden or incomprehensible. ad and #sponsored are great hashtags to use for disclosure. However, they do not always do so.

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How to Properly Disclose Sponsored Instagram Posts According to the FTC

Later

When Do the FTC’s Rules of Disclosure Apply? In fact, in 2019, the FTC sent letters to 21 Instagram influencers (including Lindsay Lohan and Naomi Campbell), warning them that publishing sponsored Instagram posts on their personal accounts without “clear and conspicuous disclosure” is a breach of the rules.

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What Marketers Need to Know About TikTok

Ignite Social Media

Duets: TikTok allows creators to not only “Like” and comment on each other’s videos but respond directly to them in their own feed with a TikTok of their own! including In-Feed Native Video, Branded Takeovers, TopView, Branded Hashtag Challenges, and Branded Effects. Paid Media Opportunities.

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