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How to analyze customer reviews for brand insights

Sprout Social

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

Review 129
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Should You Use Your Industry’s Most Popular Hashtags or Get Creative?

agora pulse

How do you use hashtags in your marketing right now? Many social media managers and marketers often just find the most popular hashtags and use them—but don’t know whether that’s a good idea. To answer those questions, we need to look at the finer points of using hashtags and how to measure their impact. Experiment.

Hashtag 98
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Instagram Engagement Rates: What?s Good (or Not) and Why They Matter

agora pulse

Reviewing your Instagram posts with the highest engagement rates can help you identify the topics, messages, and graphics that interest your audience most. For example, for fashion brands, a 0.68% rate is average, but a 3.57% rate is typical for higher education organizations. Publish at the best times. Use the right hashtags.

Instagram 127
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How to Find the Right Instagram Influencers for Your Brand

agora pulse

They exist in almost every niche, from fashion and beauty to food and fitness. No matter how many Instagram followers they have, influencers can leverage their credibility to drive their audiences to act every time they publish content. Follow Hashtags to Find Popular Content Creators. Why Partner With Instagram Influencers.

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4 Tips to Find Micro Influencers on Instagram [to Boost Sales]

Keyhole.co

Jump Links: Micro Influencers Should be Relevant to Your Niche Have Specific Goals for Your Campaign Showcase Your Product Experience with Micro Influencers Give Influencers the Freedom to be Creative Finding Instagram Influencers Turn to Your Audience Use Hashtags. Use Hashtags. Micro Influencers Should be Relevant to Your Niche.

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9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. You can also use the search bar to dig into any trending creators, videos, sounds or hashtags you run across. Consider trending and branded hashtags.

Examples 142
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How to Find the Right Instagram Influencers for Your Brand

agora pulse

They exist in almost every niche, from fashion and beauty to food and fitness. No matter how many Instagram followers they have, influencers can leverage their credibility to drive their audiences to act every time they publish content. Follow hashtags to find popular content creators. Why You Should Partner With Influencers.