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How to analyze customer reviews for brand insights

Sprout Social

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

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What is Earned Media?

Sherrilynne Starkie

Here a software company has published a research report using a hook that’s sure to interest reporters. Product reviews are a great way to gain coverage and credibility. Here a wearable tech product review that sure to convince the media outlet’s tech savvy audience of its value and maybe they’ll even buy it.

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10 ways the Sprout Social mobile app lets you manage social from anywhere

Sprout Social

Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Publish content from anywhere. View all of the content you’ve scheduled, add notes to certain days, adjust send times, identify publishing gaps and more.

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Later’s Year in Review: Every Cool Feature We Launched in 2019

Later

Later customer and global fashion brand Mr. Porter, was one of the first to take our Instagram Stories scheduler for a test drive in early 2019. . 4: One-Click Auto Publishing for Instagram Videos. This year, Instagram expanded their API to include video publishing. Here’s a peek: . We can’t wait to help you rock it in 2020! .

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7 Creators On The Systems That Support Their Content Creation

Buffer Social

Since the first blog post was published and the first YouTube video was posted, content creation has evolved rapidly.   For example, a creator might have a system for reviewing and editing their content before publishing, ensuring it meets their quality standards and aligns with their brand voice.

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22 Best Places for Finding Content to Share on Social Media

Social Media Strategies Summit

Packed full of quality visuals and links to interesting articles and other media, Tumblr is a content curator’s dream — particularly if you’re focused on trending topics that appeal to a younger audience , like fashion and travel. Popular formats include: Reviews and testimonials. Content Tool for Social Media – Feedly. Slideshare.

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Instagram Engagement Rates: What?s Good (or Not) and Why They Matter

agora pulse

Reviewing your Instagram posts with the highest engagement rates can help you identify the topics, messages, and graphics that interest your audience most. For example, for fashion brands, a 0.68% rate is average, but a 3.57% rate is typical for higher education organizations. Publish at the best times. Brand relevance.

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