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Facebook vs Instagram: What Brands Need To Know About These Social Superheroes

Firebelly

Though Facebook and Instagram have both reached hero status, they have very different superpowers. It’s important that brands appreciate these differences, play to their advantages, and rather than settling on a favorite defender, use both to contour a successful marketing strategy. ?? Team Facebook Let’s talk vanity metrics.

Instagram 131
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Facebook Graph Search Optimization: 5 Must-Reads

Firebelly

What should you do to optimize your Facebook page for Graph Search ? What Facebook Graph Search Means for Your Business. By Kelly Jo Horton Graph search is Facebook’s social solution for connected search. So what does this mean for your Facebook brand page? How to Optimize Your Facebook Page for Facebook Graph Search.

Facebook 203
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Facebook Timeline For Pages: 5 Must-Reads

Firebelly

Below are 5 must-reads on using Facebook Timeline for Pages that we wouldn’t want you to miss. The Complete Guide To Facebook Timeline Pages. 14 Ways New Facebook Betrays Small Business. 14 Ways New Facebook Betrays Small Business. Eleven Ways Facebook Page Timelines Change Your Content Strategy.

Facebook 219
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Ask Fans to Unlike Your Facebook Page

Firebelly

When this unlike strategy was mentioned in the session, I immediately wanted to test it with some of my communities. In addition, they are driving up your costs on Facebook overall, for example third party applications and promoted posts are based on the number of fans in the community. What are your thoughts on the unlike strategy?

iPad 262
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6 Tips for Building A Sustainable Social Strategy

Firebelly

Sustainability is critical to ongoing success with your social media marketing strategy. Are 25,000 people on your company’s Facebook page going to help you accomplish your goals of greater sales? Bribery is not a long term strategy. Is your social media marketing strategy sustainable? Avoid burnout.

Strategy 199
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Facebook Graph Search: 5 Must-Reads

Firebelly

Yesterday, Facebook announced Graph Search – a new type of search where “the objects we search for aren’t web pages but instead virtual representations of real world objects: people, places and things.” Facebook Graph Search: 10 Things You Need To Know About The Social Network’s Big Announcement. Let me explain.

Facebook 186
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Ball Memorial Hospital's Facebook Nightmare

Firebelly

The woman voiced her complaint on Facebook and on Ball Memorial Hospitals Facebook page. Others rallied around her and began posting comments on the Ball Memorial Hospital Facebook page as well. Others rallied around her and began posting comments on the Ball Memorial Hospital Facebook page as well.

Facebook 216