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Writing tricks for content marketers

Sherrilynne Starkie

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story. Photo credit: Wikipedia).

Content 304
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Did You Know? There is a Simple Version of Wikipedia

Bill Hartzer

I bet you didn’t know that there is a simple version of Wikipedia, the popular online encyclopedia. While we certainly are familiar with the more technical side of Wikipedia, if you replace the “en” in the Wikipedia URL of any entry with “simple”, you will get the “simple” version of that entry.

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Search Engine Optimization: Why Image Alt Tags are Important

Bill Hartzer

This is only one SEO tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips, like this one , are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point. What exactly is an Alt Tag? Yes, that’s right.

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Why SEOs Need to Pay Attention to Freebase

Bill Hartzer

If you are an online marketer, and, more specifically, and SEO ( search engine optimization professional), you need to start paying more attention to Freebase , which is a part of the Knowledge Graph. And Freebase, as well as Wikipedia and a host of other sources, make up the Knowledge Graph. Search Engine Optimization'

SEO 145
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Social Media Marketing POV: What’s Your Blogging Motive?

Firebelly

Source: Wikipedia. As with any marketing plan, it is essential to ask “Why are we going to try this?” Is it purely for Search Engine Optimization ( SEO )? I am sure we have all searched the web on a specific topic and the search engines have produced less than favorable or relevant results.

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How to Use a Marketing Gantt Chart (with Free Template Download)

Oktopost

There’s nothing simple about marketing in today’s digital landscape. Marketing teams have to manage multiple campaigns as they’re carried out simultaneously over numerous channels, and customer expectations are higher than ever. Henry Gantt ( Wikipedia ). Email Address. Review Your Project Goals. Email Address.

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Creating Engagement in B2B Marketing

Buzz Marketing for Technology

You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it this is the basis for all your online activity. Related posts: B2B Marketing Content: Lure or Lasso? Measuring Engagement. Email this to a friend?

B2B 206