Sat.May 14, 2022 - Fri.May 20, 2022

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22 Best Places for Finding Content to Share on Social Media

Social Media Strategies Summit

Whether you fill up your social media calendar months in advance or post content on the fly, you will need to have a steady source of content to post on social media. Consistent content is a challenge for many social media marketers. Alongside an increase in the number of businesses on social media, we see a massive increase in the quality of content by brands.

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What Do the Different Symbols and Icons Mean in Facebook Messenger?

SocMed Sean

Having trouble understanding all the icons and symbols in the Facebook Messenger app? To get you started, here are some details about the app’s most immediately noticeable icons. Since the Facebook Messenger app split from the Facebook app a few years ago, Facebook Messenger has become more complex and the icons may be less familiar. But don’t worry, we have you covered!

Facebook 245
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Virtual Event Strategy: Getting Started With Elephantine Events

The Social Media Hat

Season 01 Episode 03 of the Virtual Event Strategist Podcast. The post Virtual Event Strategy: Getting Started With Elephantine Events appeared first on The Social Media Hat.

Eventful 216
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Lead Filtering, Gated Content, and Creative Flexibility Coming to Facebook Lead Forms

Jon Loomer

Meta recently announced several new features and enhancements that are coming to lead ads and messaging. I wrote about Marketing Messages from Meta Business Suite yesterday. Today, let’s cover the new features related to lead ads. Admittedly, Meta doesn’t provide a ton of details with most of these, but we’ll cover what we know. 1.

Content 200
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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A Look Into the Future of Social Media Marketing

Ignite Social Media

It’s hard to believe that we’ve provided social media marketing services for 15 years now. As the original social media agency in the United States, we have seen social media platforms grow from small startups into some of the most influential companies today. As social media continues to evolve, so does marketing on these platforms. In this blog post, we’ll look at some of the current trends in social media marketing and make some predictions about what the future might hold.

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The Social Media Manager Role is Evolving, as New Marketing Practices Take Shape [Infographic]

Social Media Today

The role of a social media manager has changed significantly in recent years - check out this new report from SocialInsider.

More Trending

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Meta Needs Frequency Capping for More Optimization Options

Jon Loomer

One of the issues advertisers struggle with most is controlling the frequency of ads shown. At some point, you’re just wasting money showing the same ads to the same people. There is no ideal frequency that is best for every advertiser in every situation. Some frequency is good. But advertisers have very few options to control it. There’s just not a whole lot that you can do beyond adding creatives or changing targeting.

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Instagram Reels Algorithm: Everything You Need to Know

Hootsuite

If you’re a social media nerd (a term of endearment here at Hootsuite HQ), you’ve probably already studied our guide to the Instagram algorithm in your quest to achieve better engagement for your business Instagram account. But if you really want your Instagram Reels in particular to make a splash, it’s important to know that this Instagram feature has its own specific algorithm to wrestle with.

Instagram 142
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The State of Social Listening in 2022 – Improving Your Listening Process

Social Media Today

In the last segment of our Social Media Listening survey report, we look at how marketers can improve their monitoring process.

Process 212
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8 social selling metrics to measure success

Sprout Social

Social media is quickly emerging as the go-to channel for salespeople seeking new prospects. According to LinkedIn , 78% of social sellers outsell their peers who don’t use social media. At its most basic level, social selling comes down to leveraging social platforms to find the right leads and build important relationships. By building your own social selling strategy your sales team can be a step ahead of the competition.

Metrics 138
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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New Feature: Marketing Messages from Meta Business Suite

Jon Loomer

Meta announced a bunch of new features recently related to messaging and lead generation. One that got my attention was the ability to send marketing messages to people who opt-in via Messenger in Meta Business Suite. This could be really interesting. Let’s explore what is known so far… What We Know. “Marketing Messages from Meta Business Suite” are currently being tested, although I have not seen an example of the feature in the wild.

Features 193
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How To Get More Likes on Facebook: 8 Easy Tips

Hootsuite

“Like us on Facebook” has become such a common phrase that it’s hard to imagine the platform any other way. If the Facebook Like was a person, it would have been bar or bat mitzvahed by now. But we haven’t always wondered how to get more likes on Facebook. In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post.

Tips 141
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TikTok Launches New 'Branded Mission' Creator Monetization and UGC Promotion Process

Social Media Today

The option will provide creators with a simplified monetization pathway, while also helping brands tap into organic TikTok content.

UGC 189
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#462: 8 Simple But Powerful Strategies I Used To Hit 1 Million Podcast Downloads

Amy Porterfield

The step-by-step playbook I used to nearly double my podcast downloads If you’ve listened to Online Marketing Made Easy for a while, you know that a) it’s been a true labor of love, and b) a) it’s come a loooooong way since I first started it nine years ago. It’s taken a lot of hard […]. The post #462: 8 Simple But Powerful Strategies I Used To Hit 1 Million Podcast Downloads appeared first on Amy Porterfield | Online Marketing Expert.

Strategy 114
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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9 Tips to Repairing a Bad Client Relationship

The Realtime Report

9 Tips to Repairing a. Bad Client Relationship. When you work in the client service industry, you’re going to have a client relationship go bad at some point — it’s just the nature of the business. When that happens, don’t despair, because there are ways to fix your mistakes and move forward stronger than ever. Here are our top nine tips for repairing a bad client relationship, from creating a plan of action to sending them corporate gifts for clients : Identify The Cause.

Tips 91
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How to Build an Instagram Sales Funnel in 8 Steps

Hootsuite

Do you like TOFU? I’m not talking about that jiggly bean curd stuff, I mean “Top of Funnel” content. Sure, you do, because it’s the first step of every successful Instagram sales funnel… Plus, you’re reading this right now. Instagram can be your all-in-one sales funnel, as long as you set it up for success with a solid Instagram marketing strategy. This article will walk you through how to create an Instagram sales funnel from scratch, including content tips to skyrocket your growth.

Instagram 119
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Meta Shares Latest Numbers on Rules Enforcement, Including Abuse and Terror-Related Content and Fake Profiles

Social Media Today

Meta's provided a new overview of its efforts to detect spam, abuse, harmful content and fake profiles in its apps.

Overview 196
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#461: If You Want Lasting Success, Step Up Your (Long) Game

Amy Porterfield

This strategy has been used for centuries by the most brilliant minds in business In a world where most people play the short game, playing the long game offers a big advantage because it ensures your success as an entrepreneur for your entire career. If you ask me, that sounds pretty great. So, why doesn’t […]. The post #461: If You Want Lasting Success, Step Up Your (Long) Game appeared first on Amy Porterfield | Online Marketing Expert.

Strategy 108
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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The Biggest Digital Transformation Trends in 2022 and Beyond

The Realtime Report

The Biggest Digital Transformation. Trends in 2022 and Beyond. In the early months of the pandemic, businesses accelerated their adoption of digital technologies by three to four years as they had to adapt to changing working practices. This trend is set to continue into 2022 as over two-thirds of businesses plan to maintain or increase their spend on digital transformation this year.

Trends 91
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111 Time-Saving Keyboard Shortcuts for Social Media Managers (PC and Mac)

Hootsuite

Did you know using keyboard shortcuts can save you hours of time? Holy shift! As a social media marketer, think what you could achieve with all that extra TikTok dancing practice? But seriously: Shortcuts can help you schedule social media posts, reply to DMs, insert hashtags (without copy/pasting), switch between tabs and accounts, and so much more.

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TikTok Adds New Tools to Better Enable Users to Credit Trend Originators

Social Media Today

TikTok's looking to build a 'culture of credit' to ensure that all originators get more recognition for their work.

Trends 182
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From Rhetoric to Revenue: the Rebirth of Social Media as a B2B Growth Engine

Oktopost

“We’re using social media for brand awareness.”. There’s nothing wrong with that. However, if you’re not using social media to drive real revenue to your brand, you’re leaving money on the table. So, how do you use social media to actually earn revenue for B2B? How do you shift the preconception that all social media is good for is brand recognition?

B2B 91
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Twitter Changes Rules For ‘Crisis’ Content Amid Ukraine War, Musk Takeover

Forbes Social Media

The company will limit more posts that violate its rules—the opposite of what perspective new owner Elon Musk says he wants the social network to do.

Content 102
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What Happens When You Spend $100 to Promote an Instagram Post (Experiment)

Hootsuite

I’m no financial expert, but I know that $100 can get you a lot of things. For instance: $100 can buy a pair of jeans your mom will think are too expensive, or one hundred gumballs. Or, it could buy you some serious reach on Instagram. To be clear, I’m not talking about buying an audience or likes. Here at Hootsuite HQ, we’ve been there , done that, and compromised our credit cards in the process.

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LinkedIn Updates Professional Community Policies to Better Reflect What's Not Allowed in the App

Social Media Today

LinkedIn has added more examples and explainers to ensure users are aware of what's not acceptable in the app.

LinkedIn 190
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Pixlee TurnTo Announces the Pixlee TurnTo Creator Network to Improve Influencer Discovery

Pixlee

T his article was originally published on PRNewswire. Leading Social User-Generated Content, Influencer Marketing, and Ratings & Reviews company Pixlee TurnTo today launched the Pixlee TurnTo Creator Network , a program designed to showcase top content creators seeking partnerships with brands – and ultimately solve the challenge of influencer discovery for brands.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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TikTok for Business: Comprehensive Guide You Need Get Started Today

Sociallyin Insider Blog

You may know TikTok as a platform of funny dance trends for Gen Z’ers, but a closer look at the app shows its power reaches way beyond moonwalking teenagers. Big brands like ESPN , ELF Cosmetics , and Duolingo have moved onto the platform, marketing to the app’s growing millennial demographic in addition to the Gen Z base TikTok is known for.

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How Much Do Facebook Ads Cost? (2022 Benchmarks)

Hootsuite

If I had a nickel for every time someone Googled “How much do Facebook ads cost?” this year, I’d have $432. How many Facebook ads would that buy? It depends. Yep, the answer to all of your Facebook ad cost questions is, “It depends.”. It depends on what industry you’re in, who your competitors are, the time of year, the time of day, how you target your audience, your ad content… and so on.

Cost 94
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Meta Announces WhatsApp Cloud API to Provide Hosting Support for SMBs

Social Media Today

The option will provide more capacity for small businesses, in particular, to manage their messaging interactions.

API 176
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The Trick Facebook Added To Make Us All Hooked On Social Media

Forbes Social Media

You might be surprised to learn that the “like” button was not added to Facebook until 2007, three years after the social network launched.

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What We’ve Learned Launching a New Product as an 11-Year-Old Company

Buffer Social

At Buffer, we spend a lot of time thinking about growth. Small business growth to be precise. We love reading stories about a start-up candle company growing revenue by 5x on social , and a brand that gained 400,000 followers in its first four years. Amongst many of these stories, we’ve seen one consistent theme. To grow, focus on doing less.