Pam Moore

AUGUST 13, 2019

You can't just hop on Twitter and start spamming urls to your website, blog or sales page. Included are 14 ideas you can implement TODAY to help you increase the ROI of the time and resource you invest in Twitter. Take Action: Download the Ultimate 2019 Content Calendar Template. . In this 25 minute podcast you will learn: .

ROI 60

ROI Strategy Twitter How To 60

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. Use a URL shortener Besides making your social posts tidy, shortening links also lets you add tracking information for accurate analytics measurement. URL shortener. May the Force first-party data be with you.

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

FEBRUARY 6, 2017

Social media ROI is one of the most heavily debated topics in the online marketing world. A separate study gives some insight as to why companies aren’t measuring their social media ROI. With that being said, measuring the ROI of your social media marketing efforts isn’t impossible. What Is Social Media ROI?

ROI 40

ROI Social Media Analytics Cost 40

Hootsuite

FEBRUARY 16, 2021

Hootsuite has all sorts of hidden gems and neat ways to save you time and increase your brand’s social ROI. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. Polish your posts with vanity URLs. Ok, I’ll bite: what are URL shorteners? ).

HootSuite 140

HootSuite Features URL Template 140

Hootsuite

JULY 6, 2022

Bonus: Download a free pack of 8 eye-catching Instagram ad templates created by Hootsuite’s professional graphic designers. Bonus: Download a free pack of 8 eye-catching Instagram ad templates created by Hootsuite’s professional graphic designers. Download now. make long, spammy-looking URLs short and sweet.

Instagram 117

Instagram HootSuite UGC Influencer 117

Convince & Convert

JULY 20, 2017

As Snapchat was without any mass traffic-driving capabilities, we were left promoting a vanity URL as text over our videos and images. What about website and app download ads? Although the landing page was pushed across many channels, I wanted the traffic to primarily be from our Snapchat audience. Yes, I was bonkers.

ROI 109

ROI How To YouTube Report 109

Convince & Convert

MAY 2, 2016

Rather than concluding that the interview kit download didn’t close a sale, they can follow the customer along the sales journey and optimize at each conversion point. Showing the value of each social channel is pretty powerful on its own, but it’s even more important to measure the ROI of your marketing campaigns down to the post level.

Metrics 60

Metrics Social Media Marketing URL 60

Kikolani

SEPTEMBER 12, 2011

While businesses focus on the ROI in dollars, bloggers focus on the ROI in traffic. Naturally, being the statistics geek that I am, I wondered if I could match up the stats that Triberr gives you for visits from everyone’s unique Triberr URL of your post to the number of visits you see in Google Analytics. The Conclusion.

Case Study 163

Case Study Analytics Google Study 163

Sprout Social

NOVEMBER 11, 2021

Rather than downloading from Canva, saving on their computer, then reuploading to Sprout Social, the manager can pull saved stories and feed posts directly from Canva from the Compose publishing window in Sprout. Website & URL tracking. Q: How do you measure referral traffic from social media? Get more from your martech stack.

Social Media Management 121

Social Media Management Social Media Platform Review 121

Sprout Social

JUNE 22, 2016

Now we’re counted on to show our work when we prove social media has a strong return on investment (ROI). It’s sort of crazy to think some businesses still don’t trust social media as an ROI source. URL clicks. Social media KPIs are the metrics that likely factor into your social media ROI. Impressions. Hashtag usage.

Data 102

Data Social Media How To ROI 102

Pam Moore

APRIL 6, 2019

Thanks to social networks such as Twitter, Facebook, LinkedIn, Instagram, and YouTube, marketers can obtain real-time customer insight within seconds and begin using such data to optimize their digital and social marketing programs for the highest success and ROI possible. know what content will drive social conversation, conversion and ROI?

Campaign 60

Campaign Social Media Content How To 60

Convince & Convert

AUGUST 8, 2019

If you go to The New York Times right now, pick any article, and send the URL via Facebook Messenger to one of your friends, you’ve shared it via dark social. If you want to find out more about how your measuring strategy can help you improve ROI, download Talkwalker’s free report.

Brands 154

Brands Analytics Consultant Data 154

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Subreddits have their own URL, for example the Star Wars subreddit can be found at www.reddit.com/r/StarWars. Now that’s a social ROI to get behind. What is Reddit? What is a subreddit?

Reddit 100

Reddit Brands Meme Forums 100

Sprout Social

APRIL 26, 2023

According to the latest Sprout Social Index™ , proving social media ROI was the second biggest challenge for social media teams. So if you’re struggling with measuring social media ROI yourself, we get it. That’s why we put together this guide so you can assess social media ROI based on your unique online presence once and for all.

ROI 98

ROI Social Media How To Metrics 98

Keyhole.co

MAY 25, 2022

Overall, social media analysis helps you achieve your social media goals, proves what’s working and what’s not, and eventually maximizes your ROI. The key goal of every social media post, retweet, or share is ROI. Campaign ROI: It shows the amount of value you generate from your social media efforts.

Analytics 52

Analytics Social Media ROI Metrics 52

Kikolani

FEBRUARY 16, 2016

Download ebook. Read on to find out which is better, absolute or relative URL’s, the advantages and disadvantages of subfolders and files, PHP, HTML, and ASP. Download ebook. Measure your success by monitoring your traffic, ROI, and inbound links, and getting started building the ultimate campaign for your website!

eBook 60

eBook SEO Hubspot Marketing 60

Sprout Social

SEPTEMBER 30, 2020

In this article we’ll expand on those steps and demonstrate how Sprout can help you optimize your strategies, determine what content to invest in and measure ROI. The information you provide should include basics like your website URL, logo, banner image, industry, company size and location. Download our guide.

Organization 104

Organization LinkedIn Strategy Social Media 104

Hootsuite

SEPTEMBER 29, 2020

But can you measure the ROI of your social media marketing efforts? Social ROI can often be tricky to prove. LinkedIn research found that 58 percent of digital marketers have to prove social media ROI to get approval for future budget requests. However, only 37% were “very confident” in their ROI metrics.

ROI 145

ROI Social Media Tools HootSuite 145

Convince & Convert

JULY 20, 2017

As Snapchat was without any mass traffic-driving capabilities, we were left promoting a vanity URL as text over our videos and images. What about website and app download ads? Although the landing page was pushed across many channels, I wanted the traffic to primarily be from our Snapchat audience. Yes, I was bonkers.

How To 60

How To ROI YouTube Consultant 60

Proactive Report

APRIL 12, 2018

Once you’ve written a news release, distributed it, and posted it to your newsroom and social media accounts, you have to track results and be able to report ROI. In the past, we counted outputs and media clips as the ROI of a press release, but in the digital age there is so much more we can track.

News 40

News Press Release URL Analytics 40

Bill Hartzer

SEPTEMBER 6, 2013

URL Auditor gives you the ability to check one or several links from your website to make sure they are working. With the ROI Calculator you can determine the profitability of a marketing campaign. With the basic version of the ROI Calculator you can calculate return on investment (ROI) based on cost, and revenue.

SEO 95

SEO Tools Review CPC 95

Pam Moore

NOVEMBER 28, 2018

You can download our 2019 content calendar template here -> 2019 Content Calendar Template. Create once, use many (= increased ROI). You can download it for free here. We have also developed a brand new Calendar Quick Start kit you can purchase after you are download the template if interested. Streamline resources.

Template 60

Template Templates Content Social Media 60

Pam Moore

NOVEMBER 28, 2018

You can download our 2019 content calendar template here -> 2019 Content Calendar Template. Create once, use many (= increased ROI). You can download it for free here. We have also developed a brand new Calendar Quick Start kit you can purchase after you are download the template if interested. Streamline resources.

Template 60

Template Templates Content Social Media 60

Convince & Convert

MAY 23, 2017

If you go to The New York Times right now, pick any article, and send the URL via Facebook Messenger to one of your friends, you’ve shared it via dark social. If you want to find out more about how your measuring strategy can help you improve ROI, download Talkwalker’s free report.

Brands 131

Brands Analytics Data Metrics 131

Convince & Convert

JANUARY 25, 2016

Your audience would look like this: www.domain.com/landing-page-url. You’d then create four different retargeting audiences for all visitors who hit that specific URL. You can use this retargeting pixel and create an image ad set to improve your chances of getting more guide downloads. And they did this with an ROI of over 700%.

Adwords 60

Adwords comScore How To URL 60

Socialmedia.biz

JULY 23, 2017

While piloting LinkedIn Elevate, Adobe found that the average participating employees drove 80% more job listing views plus three to four trial downloads of Adobe software products. These include gamification, internal communications and ROI-focused analytics.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

While piloting LinkedIn Elevate, Adobe found that the average participating employees drove 80% more job listing views plus three to four trial downloads of Adobe software products. These include gamification, internal communications and ROI-focused analytics.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Hootsuite

OCTOBER 28, 2019

subscribe to your newsletter, download a gated content asset, register for a webinar) against that page’s total visitors. Use a URL shortener to make it trackable. Bounce rate lets you measure your social media traffic—and, in turn, ROI —against other sources of traffic (e.g., Conversion rate.

Metrics 112

Metrics Social Media CPM CPC 112

BeingOptimist

APRIL 7, 2019

MailChimp: Set up the website “/thank-you” page URL instead of Mailchimp default “thank-you” page. For example, PDF Checklists Toolkit / Resource Guide Free Video Course Discount Coupon Add a download link to your Call to Action in the “thank-you” page or final welcome email. Admin–>goals ].

Tips 81

Tips Marketing How To WordPress 81

Sprout Social

OCTOBER 1, 2018

But bear in mind how difficult it is for brands to wrap their heads around the ROI of social media. In fact, 55% of social marketers cited measuring ROI as their number one challenge in 2018 according to our own data. If you’re struggling with social ROI yourself, we totally get it. Why social media ROI matters.

ROI 67

ROI Social Media How To Analytics 67

Absolute PA

APRIL 8, 2016

Important: the url needs to be simple and memorable. I’ll be {insert way to leave contact details e.g. passing round a sheet, giving url, leaving place for biz cards} and I’ll follow up with you in a day or so to {confirm the details / see how you got on}”. The ROI (return on investment) you’re looking at is long term clients.

Energy 40

Energy URL Template Templates 40

Sprout Social

OCTOBER 1, 2018

But bear in mind how difficult it is for brands to wrap their heads around the ROI of social media. In fact, 55% of social marketers cited measuring ROI as their number one challenge in 2018 according to our own data. If you’re struggling with social ROI yourself, we totally get it. Why Social Media ROI Matters.

ROI 43

ROI Social Media How To Campaign 43

Later

JULY 1, 2020

You can also download your Pinterest analytics as a CSV file, so you can get even more data for your social media reports. Claiming your website on Pinterest will add a verified symbol to the site URL on your profile. Pinterest Analytics Prep Step #1: Claim Your Websites. for your business, then this is the metric for you.

Analytics 67

Analytics Metrics Overview Trends 67

Hootsuite

OCTOBER 19, 2020

Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. Give your audience a name, and add the website URL that you’d like to retarget (a.k.a: Then, let’s make sure that your LinkedIn Pixel actually is working. Click Create.

LinkedIn 144

LinkedIn URL How To HootSuite 144

Jason Yormark

AUGUST 30, 2009

Tons of notes referenced throughout the book at the end to dive into when and if needed, most with URLs to the source If you haven’t seen the “trailer” for the book, it’s a must see. Download the 70-680 practice questions to review and pass your exam on first attempt guaranteed.

Review 209

Review Case Study Postrank Study 209

Hootsuite

DECEMBER 7, 2020

And once you have it implemented, Google Analytics allows you to track and measure your business’ traffic goals and prove the ROI of your web and social media presence. Let’s say you want to be able to track how many people clicked on a downloadable PDF link. Enter your account and website name, as well as the website’s URL.

Analytics 145

Analytics Google How To Overview 145

Sprout Social

JULY 6, 2023

Raw social data includes: Shares Likes Mentions Impressions Hashtag usage URL clicks Keyword analysis Follower count Comments Message volume Message response rate and time Social media data also includes the insights you glean from social listening when analyzing conversations and trends related to your brand.

Data 133

Data Social Media Metrics Analytics 133