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Social Media Marketing for Retail Brands: 5 Essential Tips

Hootsuite

Let’s talk about why it’s important to understand social media marketing for retail brands. Those people are engaging with retail brands on social. For retail brands, social commerce opens up a new pathway to purchase. But that’s not the only social media impact on retail brands. That’s more than 4.6 billion a decade ago.

Retail 104
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See campaigns differently: Why social is an invaluable player for the NFLPA

Sprout Social

In spite of all the research and prep that marketers funnel into campaign planning, creative production or hashtag ideation, campaigns tend to chart a path of their own post-launch. Initially, #AthleteAnd was just a hashtag we used to brand and market players’ stories. Social media campaigns are living, breathing things.

Campaign 121
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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. The retailer used TikTok to highlight its partnership with basketball star Candace Parker.

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Top 7 Instagram Marketing Trends for 2020

Later

Wondering what the big Instagram marketing trends of 2020 will be? The “no-edit” edit was a big trend in 2019, and it doesn’t seem to be going anywhere in 2020. Like most Instagram marketing trends, the teens are behind this one, favoring minimal edits to photos that produce a more organic, authentic look.

Trends 87
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The Complete Guide to TikTok Advertising for Marketers

Hootsuite

When it comes to hot social marketing trends, nothing is hotter than TikTok. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2020. Apple and Google Play users have downloaded the TikTok app over 1.5 Hashtag Challenge: $150,000 for six days. .

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How to reach younger consumers: 9 legacy brands adapting for new audiences

Sprout Social

Brand authenticity It’s easy for brands to default to hopping on timely trends and challenges or creating a social-specific brand voice because it aligns with the zeitgeist. Through social media listening , you can get a better understanding of what your target generation(s) are talking about online and the trends that matter to them.

Brands 114
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Should My Business Be on TikTok? Your Burning Questions Answered

Hootsuite

It was the most downloaded app of 2021 with 656 million downloads (over 100 million more than its closest rival, Instagram), bringing the total to over 2 billion downloads globally. with its funny, authentic videos that feature its staff, mascots, and trending audio tracks. TikTok videos using the #Finance hashtag have 6.6

Questions 104