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This Week in Social Media – 8/7/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. million a day.

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Six degrees of separation in instant messaging | Emerging Technology Trends | ZDNet.com

Buzz Marketing for Technology

White Papers. Get Emerging Tech via: Mobile. Of course, as you can see in the second map above, “there are obvious biases in the data, with 15- to 30-year-olds being by far the biggest groups of users. From the data, we construct a communication graph with 180 million nodes and 1.3 in Downloads. in Reviews.

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Preparing for the Next Disaster: The Future of #crisisdata

SocialFish

Crisis data = people. In the midst of the viral Text HAITI to 90999 message, we saw the emergence of what we’re calling emergency social data, or #crisisdata. In fact, a survey we conducted indicates many people expect help to arrive within one hour of posting a request on an emergency organization’s Facebook page.

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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Data from Smarp , another advocacy solution, indicates that employee advocates have an average of 420 Facebook friends, 400 LinkedIn contacts and 360 Twitter followers. You can also boost engagement and get plenty of feedback from employees by using surveys and quizzes. Image source: [link]. Image source: [link].

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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Data from Smarp , another advocacy solution, indicates that employee advocates have an average of 420 Facebook friends, 400 LinkedIn contacts and 360 Twitter followers. You can also boost engagement and get plenty of feedback from employees by using surveys and quizzes. Image source: [link]. Image source: [link].

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The Ultimate Guide to Infographic Marketing

Convince & Convert

Thanks to technological advances such as the widespread adoption of mobile internet access, the average human now has a shorter attention span than a goldfish , which makes visual content even more essential for capturing people’s attention. Go through your old blog posts , presentations, and white papers. Repurpose Old Content.

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30 Proven Small Biz Content Marketing Tips

Writtent Blog

You can find out what your target market wants and needs (for both content and product creation) through surveys, demographic research, forums, and Q&A platforms such as LinkedIn Answers and Quora. Every year, more and more consumers access your content on their mobile devices. Use analytics and data to make smarter decisions.

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