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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

Higher education social media marketers face unique challenges. We gathered five leading higher ed social media marketers to discuss how to manage social accounts across an institution’s various departments. There’s no shortage of tools to support marketing collaboration , from project management platforms to file-sharing software.

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Allen Gannett on Developing the Right Ideas at the Right Time

Oktopost

Watch the recording: Want to hear more from renowned marketing leaders? Allen was the founder and CEO of TrackMaven, a marketing analytics platform whose clients included Microsoft, Marriott, Saks Fifth Avenue, Home Depot, Aetna, Honda, and GE. Radically Transparent , is a podcast geared towards the modern-day B2B marketer.

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Ransomware Alert: Microsoft Office files are Running Rampant

Tweaklibrary

Recent Malware Trend: Security Analysts have estimated an increase of about 67% in the use of Microsoft Office’s Malicious Files as the means to transport malware around the world, especially Rampant Ransomware. All your data is compromised and held hostage by the hackers the minute you open the file. How Fatal is it?

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Why Do Companies Fail To Stop Data Breaches?

Tweaklibrary

Before we begin stating the most prevalent and common cause for Data Breaches, let’s first see how bad it is. Some of the most common data breaches that made headlines in 2020 are: CAM4 – 88 Billion records. Microsoft – 250 million records. What is the most common cause of Data Breaches? Keepnet Labs – 5 Billion records.

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AI App Development: Unlocking the Potential of Intelligent Applications

BeingOptimist

This article will explain what AI mobile app development entails and why you need AI integration if you’re trying to enter this market and build an AI app. Prediction is estimating or concluding the future from the data at hand. Machines must be able to learn from data and recognize patterns to produce accurate predictions.

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Salesforce Social Studio Sunset: Everything You Need to Know

Hootsuite

Salesforce Marketing Cloud Social Studio is a tool for managing, scheduling, and tracking social media posts across multiple social platforms. Like Hootsuite, Social Studio lets you plan and measure the performance of both paid and organic social marketing campaigns. Free 30-Day Trial What is Salesforce Social Studio?

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LinkedIn for colleges: Best practices for higher education

Sprout Social

When it comes to marketing to these graduates, in addition to the monthly mailer or newsletter, there are now multitudes of social media channels that colleges can take advantage of. LinkedIn can help you help you get the word out about your college’s accomplishments and market to new students along the way. Recruit staff.

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