Oktopost

NOVEMBER 22, 2023

And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI. X (formally Twitter): B2B marketers leverage X to join conversations with prospects and customers and stay on top of industry news and trends.

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B2B Trends Social Media UGC 117

Sprout Social

OCTOBER 16, 2018

Social media and the beauty industry go hand in hand. That’s why we’ve broken down the in’s and out’s of social media and the beauty industry for brands looking to stake their claim. Content ideas for social media and the beauty industry. View this post on Instagram. How-to’s and tutorials.

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Industry Social Media Hashtag Instagram 102

Ignite Social Media

JUNE 14, 2023

Leveraging User-Generated Content User-generated content (UGC) is a powerful marketing tool that can help you tap into the trust and authenticity that modern consumers crave. Additionally, keep an eye on industry trends and algorithm updates to ensure that your tactics remain up-to-date and effective.

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Hashtag Social Media Strategy UGC 152

Hootsuite

APRIL 25, 2024

There are a few easy ways you can try your hand at content curation: Share an article by industry thought leaders with your own thoughts on it. If you’re tagged in any user-generated content (UGC) , use it to your advantage and repost it (with credit, of course). Set up a Stream monitoring keywords related to you or your industry.

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Curation Social Media Management Tools Social Media 62

Ignite Social Media

SEPTEMBER 18, 2023

Subscribe to Social You Should Know, our free biweekly industry update What Are Good Content Ideas for Brands on TikTok? Utilize User-Generated Content (UGC) First, we see positive results from UGC on TikTok. UGC should probably not be used as your entire TikTok strategy but can be a great addition to your rotation.

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Brands Content UGC How To 110

Sprout Social

MARCH 4, 2021

With online conversations and trends moving quickly, it can be challenging to stay up to date with trends or posting original content frequently enough to stay visible in followers’ feeds. For SEMrush, its social media curation strategy involves sharing insightful and relevant blog posts from reputable names in the industry.

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Curation Data Content UGC 141

Pixlee

DECEMBER 14, 2018

Morphe’s innovative e-commerce strategy has allowed them to grow into a top brand featured by celebrities & industry luminaries, and emerge as a leading digitally native brand. Morphe co-opts traditional photography with “Inspiration Galleries” derived from UGC that provides an authentic look at their products in action.

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Conversation UGC Retail Marketing 45

Pixlee

DECEMBER 7, 2017

As more and more brands realize that their core market is more likely to respond to social and digital messaging over more traditional means, more attention is being given to UGC marketing. While AI-authored content may still be several years away, machine learning and related technologies certainly play a role in UGC marketing.

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UGC Trends Marketing Curation 41

Pixlee

MAY 4, 2018

User-generated content (UGC) has been at the forefront of this discussion as shoppers actively seek out brands that provide a personalized, transparent, and authentic experience. Here are three brands that are effectively using UGC on their product and category pages to inspire browsers to buy. Artifact Uprising. Quay Australia.

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UGC Review Apparel Products 40

agora pulse

JANUARY 6, 2021

Look for unusual changes in impressions or conversions, and address any minor issues right away. Then look over industry or competitor hashtags and join the conversation or follow relevant accounts. Review the UGC you saved earlier and add the best examples to your social media schedule. Read Industry News.

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Social Media Management Social Media Curation UGC 172

Pixlee

AUGUST 2, 2021

The best brand podcasts aren’t simply descriptions of your industry or what products you have to offer; they follow industry-related topics episodically to educate and entertain listeners. For example, podcast hosts can ask people to share opinions on Twitter on discussed topics, engaging a wider audience with valuable conversations.

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Brands UGC Authentication Influencer 98

Pixlee

DECEMBER 10, 2020

Julie joins us with an impressive background within the user-generated content and mobile marketing industry. We asked her to share some thoughts on her journey to Pixlee and thoughts on the industry overall. Eventually, that’s how I moved into social and user-generated content (UGC). A Look-Back. What’s On The Horizon.

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UGC SMS Mobile Industry 80

Hootsuite

APRIL 3, 2023

Reply to a Reddit thread where someone is asking for advice on your industry and/or type of product, or comment on someone’s post where they mention you. Source: Facebook Tracking hashtags and keywords can help you: Stay ahead of industry trends and monitor your competition. Network in your industry. Two words: Social listening.

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Engagement UGC Facebook HootSuite 110

Pixlee

MAY 28, 2021

Travel, fashion, cosmetics, fitness: what do these industries have in common? Conversely, non-visual brands, like insurance, software, and other similarly abstract brands can struggle with Instagram as a channel. But with the right tactics and goals, those underserved industries can also thrive on Instagram. .

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Instagram Insurance UGC Brands 83

Ignite Social Media

SEPTEMBER 23, 2021

If you’re running sweepstakes in order to generate UGC for your channels, Instagram is a great choice. The best way to do this is by integrating your brand in conversations people are having organically. In late August, Little Bites® snacks (#client) ran a contest that inserted the brand into the back-to-school conversation.

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Social Media How To Guidelines UGC 186

Socialmedia.biz

JULY 8, 2020

Better yet, you’ve likely had in-store conversations with your customers, getting to know them, their preferences and their buying motivations. Choose a handful of hashtags that pertain to your company, products, and industry and find the volume and frequency of posts related to your chosen hashtags. This information is invaluable.

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Social Media Tips Hashtag UGC 179

Keyhole.co

SEPTEMBER 13, 2023

Adding trending hashtags in your posts can make you a part of the popular conversations and a relevant brand in the Instagram community. Moreover, hashtags let brands reach users with a genuine interest in their Industry, making them the perfect boon for community engagement. The new Instagram loves reels.

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Hashtag Trends Instagram UGC 52

Ignite Social Media

APRIL 13, 2022

In the marketing industry we often hear the phrase “consumer-first” marketing, which is an approach that businesses use to keep their customers top of mind and at the center of everything they do. The brands that get it, get it. But what happens when traditional marketing and social media collide? Mielle Organics.

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Communities Instagram Brands Education 135

Sprout Social

APRIL 4, 2023

Their user generated content (UGC) is considered to be much more authentic than brand messaging. Industry partners Any other organization or company affiliated with your brand can also be a brand advocate. Think: comarketing or cobranding campaigns with your industry partners as an opportunity to also increase your reach.

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Brands ROI Authentication UGC 129

Ignite Social Media

JANUARY 8, 2024

What does UGC mean? This is an attribution model that track conversions within a 7-day window after a viewer sees or clicks on your ad. Other models might be 1-Day View or 1-Day Click, for example, which would count your conversion rate within one day of those activities. It’s the content your audience creates for you.

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Social Media CPA CPM CPC 124

Hootsuite

SEPTEMBER 7, 2022

Template 2: UGC hashtags. Branded/UGC hashtags]. Brand statement + UGC hashtag]. Given Twitter is more of a conversational platform, your Twitter bio is a great spot to inject a bit of your brand’s tone of voice or show off your personality. Make it engaging with a conversational tone! Template 2: UGC callout.

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Template Templates Social Media UGC 145

Sprout Social

OCTOBER 12, 2020

As social marketers, we spend a lot of time focused on content marketing conversion. It’s how leadership measures results, even as marketers we know that conversion is just the desired end result and not the whole journey. We need a complete content funnel optimized at each stage for conversion. It all starts with awareness.

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Content Metrics UGC Conversation 143

Keyhole.co

JUNE 19, 2023

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. And the most prominent of all is UGC. Let’s check out the companies leveraging UGC. Bonus: You can add campaign hashtags and keywords to Keyhole.

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Social Media UGC Content Loyalty 52

Webbiquity SMM

JUNE 21, 2022

However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. This means brands should focus on being on the leading edge as opposed to being followers in their industry or niche. UGC (user-generated content). Positive Reviews.

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Influencer Brands Policies Privacy 288

Talkwalker SM

JULY 28, 2016

Here are 5 great examples of hashtag campaigns from the hospitality industry that will inspire your social media strategy. of the Consumer Decision Journey Using Social Listening” #SPGLife: Starwood leverages UGC to boost website conversions. LifeWellTravelled: Cathay Pacific sets the travel tone.

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Hashtag Industry Campaign Hotels 60

Pixlee

SEPTEMBER 17, 2020

To increase your conversion rate especially around this holiday season, you must integrate social proof into your brand. Combine product reviews with visual UGC to give a cohesive look into each product and help customers make informed decisions based on existing community content. . Involve Industry Influencers.

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UGC Comparison Influencer Price 93

Pixlee

APRIL 5, 2021

After all, ecommerce is a segment of the retail industry that was born and raised in the digital age, and it often plays by different rules. Despite this, many brands are thriving through a strategy built largely on user-generated content (UGC). Why Content Shifted: UGC Strategy. The Increasing Need for Content .

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UGC Content Price Influencer 52

Pixlee

MAY 11, 2021

Beyond tried-and-true practices, this often missed tool can help you reduce bounce rate – user-generated content (UGC). Bounce rates deviate depending on the website type and industry. Ways to Reduce Bounce Rate with UGC. One of the ways to reduce bounce rate is user-generated content (UGC). What is a Good Bounce Rate?

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UGC Content Metrics Apparel 52

Pixlee

JANUARY 20, 2022

Esports influencers aren’t just famous esports gamers, but often others from within the industry like esports franchise owners, critics, and sports reporters. Redbull’s partnership with Twitch gamer Tyler “Ninja” Blevins is a great example of a brand not directly in the esports industry sponsoring influencer content related to gaming.

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Influencer Brands Marketing How To 82

Jon Loomer

JULY 29, 2019

There have been plenty of conversations recently related to the topic of ad creative and how it’s THE most critical differentiator for Facebook/Instagram account performance. Right now UGC, or content that appears to be UGC, is performing the best for us across all of our consumer brand clients. Just look under “tagged.”.

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UGC Facebook CPA Upcoming 167

Ignite Social Media

JULY 2, 2019

In the spirit of testing and learning, we tried many different tactics to drive conversions of their travel guide and sign ups for their newsletter. By being nimble and testing new paid media tactics, we were able to find the most efficient way to drive conversions and ultimately double our conversions from the previous year.

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Travel Social Media Banking Tourism 102

Social Media Strategies Summit

DECEMBER 16, 2022

User-generated content (UGC) is highly impactful in any industry. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels.

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Social Media UGC Project Collaboration 130

Pixlee

APRIL 11, 2019

Most digital marketing tactics ecommerce brands are using in 2019 can be improved with user-generated content (UGC). If you’re skeptical, here are some key examples of UGC powering digital marketing tactics to drive better business results. But with UGC, you might see an increase in click-through-rate. A bandoned Cart Reminders.

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UGC Content Retail Marketing 65

Keyhole.co

OCTOBER 19, 2023

Introducing [product/business name] – your ultimate companion for [relevant industry/activity]. Take a look at this amazing UGC captured by one of our loyal fans. Here’s a taste of the amazing UGC we receive. Check out this stunning UGC shared by one of our loyal fans. The wait is over! Behind-the-scenes 11.

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Types Instagram UGC Collaboration 59

Keyhole.co

OCTOBER 16, 2023

It is exclusively associated with the brand and aims to encourage conversations around their product, services, and campaigns. These let brands create a relatable image on social media, join the trending conversation, and reach a bigger audience base. It encourages further engagement and hashtag-specific UGC submissions.

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Hashtag Instagram How To UGC 52

Hootsuite

JULY 6, 2022

2022 is shaping up to be a big year for this rapidly growing industry. Any follower who likes your products enough to post a photo of it is easy user-generated content (UGC). UGC is a persuasive form of free advertising. Encourage people to post and tag your products in photos, then make the most of any UGC that comes your way.

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Instagram HootSuite UGC Influencer 117

Keyhole.co

DECEMBER 26, 2023

Using intriguing user-generated content If used correctly, user-generated content (UGC) can be an excellent boon to brand authenticity, enhanced engagement, and a higher conversion rate. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more.

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Social Media Strategy Sports Meme 52