Bill Hartzer

APRIL 17, 2024

This innovative tool leverages generative AI to enhance users’ communicative flair, particularly in the realm of dating and social interactions. The Rizz Master feature is engineered to assist users in finding just the right words, especially when initiating new relationships—a challenge familiar to many.

Conversation 88

Conversation Sentiment Mobile Engineering 88

Hootsuite

JANUARY 2, 2024

Social media growth reached a new high in 2023, with 4.88 billion total active social media user identities, representing 60.6% How do brands grow their own social presence to reach that ever-increasing audience base? We’ve got 10 strategic tips (and 3 tools) for optimum social growth in 2024.

Social Media 106

Social Media Strategy HootSuite Hubspot 106

Social Media Strategies Summit

FEBRUARY 18, 2021

Social media is a fun and dynamic place where nothing remains constant. One day everyone is obsessed with a silly social media challenge and the next day everyone forgets about it and moves on to something else. In this post, you will learn about 9 of the biggest social media trends to watch out for in 2021.

Trends 193

Trends Social Media Authentication Instagram 193

agora pulse

NOVEMBER 25, 2020

Fortunately, we’ve got tips to help you strengthen your SEO writing for social media starting right away. You already know that SEO (search engine optimization) is important for your website. It gets you higher on the SERPs (search engine results pages) and therefore gets your business in front of more potential customers.

SEO 190

SEO Social Media Reddit Hashtag 190

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. Download the template 2.

Template 105

Template Templates Social Media RFP 105

Sherrilynne Starkie

FEBRUARY 20, 2018

Social media is great for brand recognition, community engagement and public relations. It’s also highly-effective at driving website traffic, which can boost search engine ranking. But, if gaining a page-one ranking is the main goal, a social media strategy can’t do it alone. Copywriting.

Consultant 220

Consultant Social Media Marketing Skills 220

Sprout Social

JUNE 22, 2021

With more social platforms than ever before to choose from, brands are faced with a tough question: where should they show up? In the eyes of the consumer, all social platforms are not created equal. And Facebook continues to be incredibly popular— 60% of consumers want to see brands use more of the platform.

Platform 114

Platform Social Media Tumblr Reddit 114

Oktopost

DECEMBER 5, 2022

Backlinks are the backbone of SEO, but Google does not consider backlinks from social media websites as strong as other links. The search engine recognizes that it’s easy for website owners to place these links, thus downgrading their value. Nevertheless, your SEO efforts with social media are still valuable.

SEO 115

SEO Social Media Reputation Real Estate 115

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! This blog shares some bright ideas and social video best practices you can use to light up your feed. We’ll illuminate the world of social media video content in a flash.

Video 107

Video Social Media Tips HootSuite 107

Hootsuite

OCTOBER 27, 2022

Without conversational commerce , this happens online all the time. Learn how to take your customer service digital with conversational commerce. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Delight your customers and improve conversion rates.

Conversation 99

Conversation Brands FAQ Survey 99

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Drive traffic to your website?

Platform 78

Platform Social Media Small Business Instagram 78

Oktopost

MARCH 20, 2022

To tick both boxes on social media, your strategy can’t be a monologue. The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself. Today, we’re happy to announce Oktopost’s Social Listening.

Conversation 118

Conversation Sentiment B2B Module 118

Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. With over 750 million professionals currently using LinkedIn , it’s easy to see how success on major social media platforms can lead to a goldmine of opportunity at your fingertips.

B2B 136

B2B Social Media Strategy LinkedIn 136

Hootsuite

JUNE 13, 2022

Or turn up in more conversations related to products you sell? In this post, we’ll break down everything you need to know about share of voice, including how it works for SEO, PPC, and social media. What about social share of voice? Earned and paid media. Running social ads. Social budgeting.

Social Media 144

Social Media How To HootSuite Metrics 144

Sprout Social

JUNE 21, 2022

But when I entered the professional engineering world, I was surprised at how difficult it was to be open, authentic and vulnerable, and the sweeping difference that culture and representation could make. Starting my career as a woman in software engineering. Sprout Social’s engineering culture.

Engineering 97

Engineering Software Authentication Patterns 97

Buffer Social

OCTOBER 16, 2023

Thanks to ever-changing social media algorithms and the ever-growing list of platforms that make them, it’s easier than ever to become a creator. So, while it’s great (and ideal) to build a platform off your personality, it’s not the most realistic method. What is a content pillar?

Template 102

Template Templates Social Media Content 102

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Sprout Social

DECEMBER 6, 2023

You’d be hard-pressed to find healthcare marketers that don’t understand the value of social media for healthcare , according to Jill Florence, Director of Enterprise Sales at Sprout Social. However, as Katherine Van Allen, Senior Solutions Engineer at Sprout, points out, the benefits of social outweigh the risks.

Social Media 100

Social Media Privacy Insurance Guidelines 100

Sprout Social

JUNE 13, 2023

As a solutions engineer at Sprout Social, I work with our customers to help them uncover the power of social across their business, from optimizing digital workflows to making the most of the tools in their martech stack. Sprout removes the curtain of mystery between all teams that touch social media.

Atlassian 98

Atlassian ROI Social Media Collaboration 98

agora pulse

FEBRUARY 10, 2021

Want to build a strong social media presence or strengthen your existing one? We’ve got tips to transform your social presence for the better … without going broke. Ever wondered how top brands have such a strong social media presence? Develop a Multi-Channel Social Media Strategy.

Organization 207

Organization Social Media UGC How To 207

Social Media Strategies Summit

FEBRUARY 23, 2024

If you’re already creating Reels or TikToks, YouTube Shorts is an obvious addition to your social media strategy — and if you aren’t , there’s no better time to start than right now. Beardbrand With over two million YouTube subscribers, Beardbrand understands what it takes to succeed on the platform. Let’s get into it.

Examples 201

Examples YouTube Transportation Video 201

Hootsuite

JANUARY 13, 2021

Real talk: With all the social media acronyms being used right now, it can be hard to understand what’s going on. But if your brand is using social media for business , properly using social media acronyms and social media abbreviations might be part of an effective social strategy.

Social Media 145

Social Media List HootSuite Content management systems 145

Hootsuite

AUGUST 24, 2022

With over 52 million daily active users , the social gaming platform has taken the internet by storm, leaving us intrigued. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. It combines gaming, social media, and social commerce.

Platform 121

Platform HootSuite Template Templates 121

Sprout Social

OCTOBER 11, 2022

Adjusting content or moderating online conversations can make or break a brand. Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate.

Eventful 110

Eventful Social Media How To Sports 110

Hootsuite

JANUARY 23, 2023

That’s why making sure you’ve nailed your brand’s social media profile isn’t optional — it’s critical. But a good social media profile goes beyond a first impression. It’s easy to take your social media profile for granted or think your posts will speak for themselves.

Social Media 145

Social Media Tips Instagram HootSuite 145

Oktopost

JANUARY 25, 2024

Social media is not just about creating a buzz; it can be a powerful tool for strategically influencing your customers at every stage of the sales funnel. While many businesses recognize the importance of maintaining a social media presence, the full potential of these platforms in driving B2B revenue often goes overlooked.

B2B 69

B2B Social Media Strategy Reputation 69

Convince & Convert

JANUARY 11, 2018

“She does social media,” is the go-to introduction my friends bestow on me at parties. Currently, I don’t directly manage any brand’s social media channels, though I have in the past. As the resident social media expert person, I blurted out, “Of course! The conversation pivoted. Who doesn’t?

Social Media 157

Social Media Consultant YouTube Instagram 157

Hootsuite

SEPTEMBER 7, 2022

Your social media bio is one of your first opportunities to make an impression on your audience. To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. Why a good social media bio matters.

Template 145

Template Templates Social Media UGC 145

Sprout Social

APRIL 7, 2021

According to this rule, only 1% of social media users create content, 9% share, Like, and comment on that original content. Referral traffic is important because you can learn how much of your silent audience is visiting your site thanks to your social media content. Conversion rates.

Social Media 133

Social Media Content Lurker Metrics 133

Ignite Social Media

MARCH 28, 2019

We offered free, 30-minute calls to ramp up your social media game, hosted a webinar on how social has changed the customer journey, and our clients – Sabra , Vera Bradley , Discover Boating & Altar’d State – were recognized as finalists in the Shorty awards. March has also been a busy month in social!

Trends 130

Trends Social Media Influencer Newsletter 130

Keyhole.co

FEBRUARY 3, 2024

For example, a situation where SOV can be valuable is understanding ‌online conversations around controversial and/or sensitive topics like mental health. In the case of measuring the share of voice on social media, you can leverage social signals, social listening tools, and brand visibility analytics.

Social Media 59

Social Media How To Metrics Sentiment 59

Keyhole.co

JANUARY 6, 2021

Let’s be honest, if you’re a social media manager, you have a lot on your plate. Why social media marketing metrics matter? Content social media marketing metrics. Conversation social media metrics. Conversion social media metrics. Engagement counts.

Metrics 131

Metrics Social Media Marketing Sentiment 131

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! This blog shares some bright ideas and social video best practices you can use to light up your feed. We’ll illuminate the world of social media video content in a flash.

Video 75

Video Social Media Tips HootSuite 75

agora pulse

JULY 10, 2018

No two small businesses have the same social media marketing objectives. That’s why it’s so important to create a targetted social media marketing plan that takes your location, target market, products and services, and sales objectives into account. But, which platforms are right for you and your needs?

Small Business 83

Small Business Platform Social Media Hashtag 83

Hootsuite

JULY 18, 2023

If your business uses social media to interact with your customers (and at this point, it’s pretty much non-negotiable), you need a plan for handling social media interactions. These days, social platforms play a role in customer service, brand management, sales, and more.

Types 93

Types Social Media HootSuite How To 93

Sprout Social

MAY 24, 2022

Ten-cent text messages, AIM chat rooms with your best friends and glittery MySpace pages with bulletin boards are just a few nostalgic elements from the early days of social media. Soon enough, features like direct messages and @-mentions arrived, changing the trajectory of social media forever. So what’s next?

Social Media 127

Social Media Marketing Social Media Management Issues 127

Convince & Convert

SEPTEMBER 2, 2014

With over 55% of the US market share, YouTube is the largest online video platform in the country. It is also the 2 nd largest search engine in the world. Which marketer can possibly resist staying off of YouTube after a sampling of those numbers? Very few, is my bet. In fact, a study of the Interbrand. Read the whole entry. »

YouTube 166

YouTube Conversation Sample Samples 166