Small Business Mavericks

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Tandemizing Your Content Marketing

Small Business Mavericks

It’s important, as a small business, to have a content marketing strategy. You could just post random content and hope it gains traction, drives traffic, and wins customers. A better strategy is to plan your content marketing so that all levels of your content work together for the good of your customers and your company.

Content 164
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6 Timeless Principles for Content Marketers

Small Business Mavericks

Your content marketing strategy should consist of six timeless principles that will keep visitors coming back to your site again and again and lead those visitors to do business with you through a series of steps called your sales funnel. Here are the six timeless principles for effective content marketing. It can’t hurt.

Content 70
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Content Strategies Anyone Can Use

Small Business Mavericks

When it comes to online content strategies, you don’t have to be a genius or superstar marketer to make them work for you. If you need some content marketing strategy ideas, I have some for you. Develop Your Themes – Any content marketing strategy must have a theme. Your social networks are outposts for your content.

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Would Facebook Search Change Your Content Strategy?

Small Business Mavericks

And more importantly, how would it impact your own content marketing strategy? ” They’re there for the friendship and socialization, not for finding information. Please tell me in the comments if you’d adapt your content marketing strategy to include Facebook Search? Or would it? But that’s just me.

Strategy 101
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Have You Linked Your Content To Your Name Or Brand?

Small Business Mavericks

If you have been an active publisher on the Internet, then you will most likely have content in a wide range of websites. You have probably also put together profiles on a range of social media websites. Wouldn’t it be nice to have all of your content linked to your name and searchable?

Brands 101
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3 Qualities Of Evergreen Content

Small Business Mavericks

Evergreen content is content that never goes out of fashion. As its name suggests, evergreen content is content that will always be in demand. It has intrinsic content. But it’s also content that will be just as valuable next year or next decade as it is the day it is created. It is not trendy.

Content 105
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What Is Social Authority?

Small Business Mavericks

Social authority is determined by a number of factors, most of which are in your direct control. How often you post – For instance, one measure of social authority is how often you post on the social networks you are a part of. How relevant is your content? This goes beyond posting. Do they interact with you?

Klout 101