Hootsuite

NOVEMBER 30, 2020

To help you create the content you need to drive engagement, we’re adding Stories and carousel posts to the roster of formats supported within Hootsuite. If Stories are part of your strategy, make sure you’re using our new capabilities to create, visualize, and schedule right from the Hootsuite dashboard. Source: Hootsuite.

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Hootsuite

APRIL 12, 2021

Our team at Hootsuite continues to show just what can be achieved while working remotely and so far we’ve already launched a whole suite of updates, and made an exciting acquisition that has the potential to reinvent how your business manages customer care. Now Hootsuite can tell you. Know when to publish.

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Hootsuite

NOVEMBER 5, 2021

As we look ahead to 2022, here is a recap of the key roadmap themes and the strategic initiatives we’re focused on to help you be successful on social: One Hootsuite: We’re working to provide a cohesive and streamlined user experience with the tools our customers need to be successful. Schedule amazing content, faster.

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Hootsuite

JULY 8, 2020

At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. I sat down with some experts at Hootsuite and they shared how our strategic efforts work together. A paid social strategy expands your reach by exposing your content to more people.

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Hootsuite

MARCH 27, 2024

The language of digital advertising can be confusing: ROI, UTMs, CTRs… One particularly common question is: what exactly is the difference between a boosted post vs ad on social platforms? The main difference that identifies a boosted post vs ad is that boosted posts generally (but not always) start as organic content.

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Mindjumpers

APRIL 15, 2011

Tweet Hootsuite has recently acquired Twitterbar, and now calls it Hootbar. You don’t need to use any applications, but once you have installed the add-on to your Mozilla Firefox, you get the option of sharing content. The Hootbar is a simple alternative to using the Hootsuite website. Browser power.

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Waxing UnLyrical

JUNE 21, 2012

When it comes to staying on top of social media, one of the big challenges we have is to find the social media tools that will help us achieve a happy medium between curating, listening, engaging and producing content. HootSuite. I’ve been a HootSuite fan for a long time. Post Planner.

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Hootsuite

MARCH 26, 2024

More time to execute their social strategy, to create content, and to engage with customers. Collaborative social media tools and platforms make communicating and sharing ideas with your teammates or clients easy. Here are some features to look for in a social collaboration platform that will make your team’s job much easier.

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Hootsuite

JULY 8, 2020

At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. I sat down with some experts at Hootsuite and they shared how our strategic efforts work together. A paid social strategy expands your reach by exposing your content to more people.

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Hootsuite

JANUARY 18, 2024

Worldwide, social users spend almost two and a half hours on social platforms each day. For instance, while we don’t know for sure what Lululemon is thinking behind the scenes, content like this 10K training tweet indicates that one of its goals is to be a source of fitness education and support for its audience. More than 4.95

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Hootsuite

FEBRUARY 7, 2024

While social SEO is the content discovery darling of the moment, the truth is that hashtags are not going away anytime soon. Which means, you need to research, analyze, track, and compare your hashtags just like you would any other component of your social content. And then learn how you can use Hootsuite to measure results.

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Hootsuite

APRIL 17, 2024

(Other social media platforms like Instagram and Facebook have their own algorithms, too.) On Threads, content is presented to users via two different tabs: the For You tab and the Following tab. The Following tab is pretty straightforward—it delivers content from accounts you follow in chronological order.

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Hootsuite

JANUARY 13, 2022

Whether you know it or not, both of these examples are user-generated content (UGC). What is user-generated content? User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers and published on social media or other channels.

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Hootsuite

DECEMBER 12, 2023

56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. You also don’t need to be active on every social media platform, or have the most original thought leadership content. Easy: be active on social media.

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Hootsuite

JANUARY 18, 2024

Often, these views are provided by bots that can’t engage with your content otherwise. They also skew your data, so you can’t use it for any actual insights into your content. If you’re trying to build an audience or monetize your content, buying them isn’t the answer to how to get views on reels. Looking at you, Trish!

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Hootsuite

FEBRUARY 5, 2024

And knowing what works (and what doesn’t) is the first step to growing your account and building an engaged following on the platform. Instagram analytics are the metrics used to understand how content performs on Instagram. We get it, it’s not as fun as creating content and interacting with followers.

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Hootsuite

SEPTEMBER 25, 2023

average performance stats for a social platform or industry), it’s difficult to make sense of raw data. Our team collects and anonymously compiles data from social accounts connected to Hootsuite. You can create engaging social content even if your industry has a boring reputation. Is a 2% engagement rate high or low?

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Hootsuite

MAY 1, 2023

This includes tasks like drafting posts, scheduling them to post at specific times, approving content before sharing it with your followers, and measuring performance by analyzing the results. Higher-quality content: Clear workflows ensure your content is accurate, up-to-date, and offers the best possible reflection of your brand.

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Hootsuite

NOVEMBER 21, 2023

How to upload YouTube Shorts using Hootsuite If you’re already using Hootsuite to manage your YouTube channel, we’ve got great news — you can easily use Hootsuite’s desktop app to upload and schedule Shorts. Head over to your Hootsuite dashboard Click Compose. Here’s how: 1. No problem.

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Hootsuite

NOVEMBER 7, 2023

The tools search across multiple social platforms and compile all the relevant social data in one location, so you can get the full picture of what people are saying from just one screen. From memes to larger social trends, social listening platforms are like an advance alert system for what’s happening in the social sphere.

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Hootsuite

MAY 18, 2023

Looking to make a splash with short-form video content? Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. Here are our top tips for including unique and compelling short-form video content in your marketing strategy — and captivating your audience.

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Hootsuite

AUGUST 16, 2023

Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. Social media planning tools are software that helps you schedule, organize, and publish content on social media. You can also find tons of tutorials on YouTube (shoutout, Hootsuite Labs !),

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Hootsuite

JUNE 28, 2022

We’re partial to Hootsuite, of course. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. They: Free up time by allowing you to create and schedule content in designated blocks of time rather than as disruptive one-offs throughout the day.

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Hootsuite

MAY 15, 2023

1 Social Media Tool for Franchises Support your franchises with brand-safe content and easy approval workflows. Keeping content quality consistent Besides using the right visuals and brand voice , there’s also the somewhat ambiguous judgment of social media content “quality.” What’s good when it comes to content anyway?

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Hootsuite

OCTOBER 30, 2023

We don’t just do social media experiments to kill time over here at Hootsuite HQ: we do them to serve the people. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. Then I checked back in with Hootsuite Analytics to see just which hashtag count reigned supreme.

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Hootsuite

SEPTEMBER 23, 2022

Great content can help you start inspiring conversations, build engaged communities, create buzz around your brand, and even directly influence sales. What is social media content writing? Social media content writing is the process of writing content for social media audiences, usually across multiple major social media platforms.

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Hootsuite

MAY 19, 2022

“Like us on Facebook” has become such a common phrase that it’s hard to imagine the platform any other way. In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post. Then in 2009, Facebook added an identical feature to its platform. billion accounts.

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Hootsuite

MARCH 14, 2023

Or there’s the option that many of us do: upload your video to Youtube and simply share the link across all of your social platforms. Sharing one URL is efficient and effective — the choice of videographers who want maximum reach, while directing viewers to a singular content source. The Youtube link method seems logical, doesn’t it?

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Hootsuite

APRIL 12, 2023

Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. Try different ones in your content and measure their impact on your reach as part of your regular social media audit. Try Hootsuite today. Here’s how. Here’s how.

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Hootsuite

MAY 31, 2023

Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. Are you a Hootsuite user?

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Hootsuite

JANUARY 31, 2024

If you’ve been considering investing in Premium, I ran an experiment to discover which format earns more reach on the platform. First, I knew I could easily repurpose the long-form blog content into threads and long-form posts. Source After about a week, I checked the performance of this post in Hootsuite Analytics.

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Hootsuite

JUNE 16, 2021

We dug into the research and grilled our own social media team for insights to discover the ideal number of times a day (or week) to post for each platform. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. 80% of people access the platform using mobile only.

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Hootsuite

JANUARY 2, 2024

Turns out, maybe not as long as you think… As the world’s most popular business-focused social platform with over 950 million people , LinkedIn is the best place to build your professional network. LinkedIn recently updated their algorithm to prioritize “professional” content that focuses on “knowledge and advice” (e.g. Really, though?

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Hootsuite

APRIL 3, 2023

You don’t need to wait for the Facebook algorithm to notice you: You already have everything you need to get more eyeballs on your content. Sure, there are tons of stats out there about how low organic reach is nowadays, but Facebook is still the world’s most popular social media platform. Almost 3 billion users — 36.7% Trust = sales.

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Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. Everyone uses dark social It’s not a matter of if your customers use dark social platforms, it’s which ones.

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Hootsuite

APRIL 19, 2021

If you’ve ever scrambled to get regular content published to your brand’s Facebook Page, you’ve probably wondered if there’s a way to schedule Facebook posts ahead of time. When you schedule Facebook posts, managing a social media content calendar becomes far more efficient. Scheduling Facebook posts using Hootsuite.

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Hootsuite

FEBRUARY 24, 2023

Hootsuite does everything Social Studio does and more for a fraction of the cost. Plus, Hootsuite has a free Salesforce integration and many customer relationship management (CRM) tools to make your migration painless. It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms.

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