Jon Loomer

APRIL 24, 2023

Then, we’ll go platform by platform, where we’ll evaluate performance before and after this commitment to short-form video. Eventually, this approach would spread to other platforms. I would not create unique content for each platform. I decided to spread my content around.

Platform 173

Platform Video Instagram YouTube 173

Webbiquity SMM

MAY 18, 2021

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. ” Digital marketer Shane Barker writes that though LinkedIn is the clear #1 choice for B2B marketers, “Twitter is a place to ‘see what’s happening’…87% of B2B marketers use Twitter for content marketing. .”

B2B 348

B2B Platform Social Media Twitter 348

Webbiquity SMM

OCTOBER 17, 2023

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. How are goals and strategies for content marketing changing?

Research 257

Research Report Social Media CPM 257

Social Media Today

FEBRUARY 21, 2024

Another government is seeking to force Meta to pay for news content.

News 145

News Proposal Platform Content 145

Social Media Today

MAY 6, 2020

Facebook has announced the first members of its new Oversight Board which will help it make decisions on what content should be allowed, and removed, from its platforms.

Platform 202

Platform Content Facebook 202

Social Media Today

NOVEMBER 9, 2021

Facebook has released its latest overview of the most viewed content on its platform - which is not all political news and misinformation.

Platform 175

Platform Overview Content Report 175

Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. And not just because content marketing offers a great way to reach, engage, and convert audiences (as well as nurture loyalty).

Content 225

Content Marketing Loyalty Collaboration 225

Social Media Strategies Summit

OCTOBER 7, 2022

The seemingly simple processes of planning and posting content are the biggest challenges. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need. HootSuite’s Social Media Content Calendar. Image source.

Template 227

Template Templates Content Small Business 227

Social Media Today

AUGUST 3, 2022

The report looks at how many people in each region now rely on social platforms for news content.

News 166

News Platform Study Content 166

Social Media Today

MARCH 3, 2024

As Meta moves away from news content, X is embracing it, which could change voting outcomes.

News 107

News Upcoming Platform Content 107

Social Media Today

AUGUST 26, 2020

LinkedIn has outlined a range of new initiatives to improve its rule enforcement efforts and ensure that its members feel safe in engaging on the platform.

LinkedIn 189

LinkedIn Platform Content Engagement 189

Mindjumpers

OCTOBER 22, 2014

With the growing number of social platforms, businesses have numerous ways to communicate with their customers.? If Snapchat deals properly with the hacking scandal, the platform has extensive potential. Promote your brand: Use your other social platforms (Facebook, Instagram, Twitter) to promote your Snapchat profile.

Platform 229

Platform Brands Content Mobile 229

Social Media Today

MAY 4, 2021

Twitter has acquired news content subscription platform Scroll, which includes Twitter analysis platform Nuzzel, as it continues to develop its new subscription tools.

News 133

News Platform Twitter Content 133

Social Media Today

MAY 8, 2019

When building a social strategy, always approach each platform as its own. Here we share some data on the best way to approach each social media platform.

Platform 167

Platform Social Media Content Data 167

Social Media Strategies Summit

JANUARY 5, 2022

However, simply having a presence on the platform isn’t enough anymore. The basics involve nailing down your goals, optimizing your profile, and creating content pillars. Instagram is one of the fastest-growing social media platforms, with an estimated 1.3 Create Content Pillars. How can you do that? Image via Instagram.

Small Business 207

Small Business Instagram Platform How To 207

Social Media Today

JANUARY 16, 2024

Will this be a big win for X's video content ambitions?

Video 165

Video Content Platform 165

Social Media Strategies Summit

DECEMBER 15, 2022

Content marketing is one of the best ways to set your business up for growth. Knowing how effective a well-made piece of content can be at reaching, intriguing, and converting audiences, it’s no wonder that 64% of businesses spent more than 10% of their total marketing budgets on producing and distributing content in 2021.

Engagement 217

Engagement Content Survey Publishing 217

Bill Hartzer

JANUARY 23, 2024

Munch’s annual state of short-form video 2024 report has just unveiled a surprising twist in the video content distribution preferences of businesses. Dive into the juicy details and discover the secrets of mastering short-form content in the ever-evolving digital landscape!

Report 94

Report Platform Video Film 94

Social Media Today

APRIL 24, 2020

LinkedIn has shared some new insights into how the COVID-19 conversation has evolved across its platform.

LinkedIn 217

LinkedIn Platform Publishing Data 217

Oktopost

FEBRUARY 29, 2024

This is where your average social media management platform falls short. Since the majority of these platforms are created for B2C social media management, they lack the capabilities needed for both B2B businesses and social selling initiatives , making it nearly impossible to quantify your efforts.

ROI 62

ROI B2B Organization Platform 62

Social Media Strategies Summit

NOVEMBER 7, 2018

And the decision for a brand to invest in a new social media platform is a big one. Launching a social media profile almost always results in the need for more human resources, content creation, and advertising budget. Social media platform decisions should align with goals and trends both within your organization and industry-wide.

Platform 272

Platform Social Media Influencer Trends 272

Social Media Strategies Summit

SEPTEMBER 28, 2023

Once primarily thought of as a marketing tactic for edgy brands, user-generated content (UGC) is quickly becoming a bigger and bigger element of content marketing strategies. According to PowerReviews , website visitors presented with user-generated content converted at a 3.8% more likely to convert than the average customer.

UGC 227

UGC Content Bazaarvoice Hashtag 227

Social Media Today

OCTOBER 21, 2021

The new resource will provide guidance and connection for those looking to maximize their online content approach.

Google 208

Google Platform Content Strategy 208

Social Media Today

NOVEMBER 5, 2020

TikTok is testing a new, dedicated stream of educational content, putting more specific focus on learning and education in the app.

Education 216

Education Feed Feedly Platform 216

Social Media Today

JANUARY 10, 2024

X's new 'video first platform' push will likely include new monetization elements aligned with exclusive content.

Video 181

Video Content Platform 181

The Realtime Report

NOVEMBER 11, 2020

Marketing Platforms for Realtors that Generate Results. Besides direct mail marketing for realtors, you can explore other marketing platforms for real estate agents. So, here are the most effective marketing platforms to take your real estate business to another level. With over 2.5 With over 2.5 Create a Facebook business page.

Real Estate 177

Real Estate Platform Marketing Notification 177

Social Media Strategies Summit

MAY 11, 2021

Whether you work at an agency like I do or are a member of an in-house team, generating engaging content is a driving force behind what we do for our organizations every day. Content for social media, websites, e-marketing, CRM campaigns, and more needs to be fresh and relatable to support marketing strategies and business goals.

Tips 263

Tips Content B2B Case Study 263

Social Media Strategies Summit

SEPTEMBER 26, 2023

Investing in social media content should be a no-brainer for businesses trying to reach, engage, and convert their target audiences. However, the harsh truth is that creating winning social media content for your brand can be challenging. Creating content about your solutions is an excellent way to educate your audience.

Social Media 130

Social Media Brands Content UGC 130

Social Media Today

FEBRUARY 4, 2021

YouTube has refreshed its YouTube Sports platform, with a bigger focus on connected TV viewers.

Sports 195

Sports YouTube Platform Content 195

Social Media Today

JANUARY 10, 2024

X's new 'video first platform' push will likely include new monetization elements aligned with exclusive content.

Video 162

Video Content Platform 162

Buffer Social

DECEMBER 5, 2023

That’s what content repurposing is, in a nutshell: You take yesterday’s existing content and use it to whip up new content for today. And the benefits of repurposing content exceed above and beyond time-saving. And the benefits of repurposing content exceed above and beyond time-saving.

Content 108

Content Newsletter Remix Instagram 108

Social Media Today

JANUARY 16, 2024

Will this be a big win for X's video content ambitions?

Video 132

Video Platform Content 132

Sprout Social

MARCH 28, 2024

But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? LinkedIn hashtags are searchable, which increases your content’s reach and gets your posts in front of more of the right people. Table of Contents What are LinkedIn hashtag analytics? Hashtags may be the answer.

Hashtag 98

Hashtag Analytics LinkedIn Content 98

Social Media Today

FEBRUARY 21, 2024

Another government is seeking to force Meta to pay for news content.

News 84

News Proposal Platform Content 84

Buffer Social

OCTOBER 26, 2023

The new platform is easy to use, it offers a high degree of control over your timeline, and — thankfully, given X recently axed the feature — headlines still pull through with links.  People are flooding to the platform — it hit 1 million users in September 2023. And   Wait, what are Shortcuts? 

Platform 112

Platform How To API iPhone 112

Ignite Social Media

DECEMBER 8, 2022

Surprisingly, Pinterest is still winning audiences with engaging, aesthetic, and relevant content. This platform allows users to interact, discover and save creative ideas for later use or inspiration. But not just that, it’s constantly changing and adding new features to its platform. But first, why Pinterest anyway?

Engagement 179

Engagement Brands Content Hashtag 179

Social Media Strategies Summit

APRIL 11, 2024

Recommit to Follower Interaction Social media can be an incredible platform for any business. And if you look at why people go on these platforms , you’ll discover that maintaining connection motivates most users. This brand is active on YouTube and uses the platform to present prospects with high-quality educational content.

Social Media 225

Social Media Tips Marketing UGC 225