Buffer Social

AUGUST 29, 2023

The world of social media and content marketing is a fast-moving space. For our Content team, in particular, we’re four people spread out across three timezones. Enter our content calendar. We also publish to social media every day of the week across six social media platforms.

Collaboration 85

Collaboration Template Templates Team 85

Sprout Social

AUGUST 19, 2021

Shops are free to set up and are hosted within your Facebook business profile. If not, product information can be uploaded via a spreadsheet. These shoppable posts look like regular pins with additional fields for pricing and availability information. 3 social commerce examples you can learn from. The Body Shop .

Examples 133

Examples Tips Patterns Instagram 133

Ignite Social Media

MARCH 22, 2019

As Spring approaches, it’s important to start strong and capture your audience’s attention with content that’s fresh and relevant to the season. If you work with a brand that’s ahead of the game you’ve probably already started to produce and capture spring content. Cleanup for Spring. Try Something New.

Content 156

Content UGC How To Hashtag 156

Social Media Strategies Summit

NOVEMBER 30, 2022

Today’s consumers are fast-paced, overloaded with information, and short on time. We skim content, interact with chatbots, and gravitate toward convenience and instant gratification. Research from Google and Talk Shoppe found that virtually all consumers agree that “good content” tells a story. hours on social media.

Campaign 304

Campaign Brands Influencer Collaboration 304

Later

AUGUST 28, 2020

Table of Contents: Why You Should Host a Virtual Event. Why You Should Host a Virtual Event. Host a Q&A? New Date* Join us Tuesday July 7th from 6-7pm for a creatively charged conversation hosted by @arcteryxtoronto, moderated by us, with guest @ben_johnston. Instagram Live . Zoom Chats. Facebook Live.

Hosting 84

Hosting Eventful Class Instagram 84

Sprout Social

APRIL 4, 2023

However, ephemeral content is often overlooked in favor of long-form and feed content to achieve these goals. If leveraged properly, ephemeral content can help you beat the algorithm and keep your brand top of mind. What is ephemeral content? Stories can be a great way to drive leads and customers.

Strategy 117

Strategy Content How To Marketing 117

Sprout Social

JANUARY 24, 2024

What was it about the person and content that convinced you to pause or even inspired you to try a new product or service? Let’s explore the layers of influencer-brand partnerships so you can build and nurture successful collaborations—and create content worthy of interrupting your audience’s scrolling time.

Influencer 103

Influencer Brands Collaboration Authentication 103

Convince & Convert

NOVEMBER 3, 2013

I first found Taxi Mike and his content marketing prowess 3+ years ago, and he was the original inspiration for my best-selling book, Youtility. What makes Taxi Mike a special content marketer? Short Form Content Can Tell Big Stories. A blogger + iPhone + 15-second video = content marketing success.

Examples 151

Examples Content Travel Marketing 151

Webbiquity SMM

SEPTEMBER 28, 2021

Spread them around and be sure to keep your blog as your home base and have an email list (for example ConvertKit offers a forever-free trial account ). If you don’t have a blog, you can use Substack to host one. If you don’t the rules on Facebook, for example, they will lock you out of your account. It’s free!).

Social Networking 265

Social Networking Guidelines How To Policies 265

Convince & Convert

FEBRUARY 21, 2024

Best Practice Training This is a great place to start if you have not already hosted company-wide training on ChatGPT best practices. These examples should be simple to follow. We see a steady stream of examples in the media of lawyers, business leaders, and politicians disseminating incorrect or misleading information.

Training 154

Training Policies Team Guidelines 154

Social Media Strategies Summit

SEPTEMBER 18, 2023

In this article, we’ll share insights from Port of Seattle’s Social Media Program Manager Abbey Lampert , who speaks about: How to manage an influencer program on a small budget Tips for building relationships with local influencers Best practices for hosting influencer events Her learnings benefit what Abbey calls “less sexy organizations” (i.e.,

Influencer 130

Influencer Travel Retail UGC 130

Waxing UnLyrical

JUNE 11, 2021

Now, the FDA doesn’t usually get a ton of engagement with its social content. I’d say if it gets 10+ retweets and 0 haters on Twitter, it’s having a good day (an observation based solely on an informal scan of its Twitter profile). But until Kristy mentioned it, I literally had NO idea. TONS of legit media coverage.

Upcoming 251

Upcoming News Consultant Hosting 251

Oktopost

APRIL 21, 2020

There’s no doubt that when B2B marketers do social media right, they can be a great facilitator in staying connected with prospects and customers through content. In fact, in today’s digital landscape, people are consuming more information online than ever before due to the current Pandemic. Strategy sharing and recommended content.

B2B 109

B2B Content Marketing Syndication 109

Twenty4 Social

NOVEMBER 17, 2020

10 Steps To Hosting A Viral Giveaway or Contest. Learn 10 Steps To Hosting A Viral Giveaway or Contest! So, after all of that, I collated the years of information I learned and put it all together to share with others online through Twenty4 Social. 10 Steps To Hosting A Viral Giveaway or Contest”.

Hosting 52

Hosting Collaboration Template Templates 52

Sprout Social

MARCH 8, 2023

But first: Why you should get others involved in social video Content formats are ever-changing. In Sprout’s 2023 Content Benchmarks report , over half of marketers cite this as a challenge when planning and scheduling posts. Lean on your team for content creation. You may even have some content ideas in mind.

Video 94

Video Film Content How To 94

Pam Moore

JUNE 23, 2019

While others on my corporate teams wanted to “hoard” the information for fear of losing their jobs or strategic positions within the company, I believed the opposite and that “a team is only as strong as it's weakest link.” Research past events if the event organizer has hosted the same or similar events in the past.

Hosting 90

Hosting Eventful Tips Training 90

Convince & Convert

JUNE 20, 2017

Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. In these cases, predictive analytics are a necessity.

Conversation 161

Conversation Video Content How To 161

Ignite Social Media

OCTOBER 24, 2018

While a lot of brands are already beginning to consider dos and don’ts for their holiday content , it’s important to make sure you don’t get caught up in future content so much that you forget to respond to audience needs now. Through social, Target shares posts that are not only tongue-in-cheek, but also informative.

Content 126

Content Guidelines Feed Feedly 126

Social Media Strategies Summit

JUNE 3, 2021

Government agencies can leverage social media to share (sometimes critically) important information with their communities. Panelist Anna Vacchi Hill , Senior Public Information Officer and Social Media Manager at the City of San Diego, developed the city’s first social media policy and has been consistently growing its audience on Instagram.

Engagement 149

Engagement Communities Video Tourism 149

Convince & Convert

MARCH 28, 2024

Host brainstorming sessions where people can share their ideas and hypotheses to prove. Lead by example Demonstrate your commitment to making data-informed decisions by regularly sharing how you’re using voice of customer insights to guide your strategy.

Data 144

Data Repository Team Process 144

Social Media Strategies Summit

MAY 25, 2021

Government, political, and advocacy agencies all play an important role in the world: they work to keep people safe and informed. Admins have the ability to post content, monitor the page, and make updates to your page information. Example of Page Verification Checkmark. Facebook can be a helpful resource in that mission.

Communities 233

Communities Engagement Facebook Authentication 233

Social Media Strategies Summit

FEBRUARY 18, 2021

Here’s an example: Image via Instagram. Consumers Will Crave More Snackable Content. If there is one thing that social media users love to binge on for hours is snackable content in the form of stories. If there is one thing that social media users love to binge on for hours is snackable content in the form of stories.

Trends 195

Trends Social Media Authentication Instagram 195

Mindjumpers

APRIL 12, 2016

In the early days of social, Facebook optimised content based on engagement, meaning that if users clicked on a piece of content, it received a higher ranking in newsfeeds. If the content they produce is consistently engaging, then users will interact more frequently, leading others to discover it through preferred ranking.

Brands 100

Brands Feed Feedly Platform 100

Buffer Social

JUNE 9, 2023

We initially wanted to leave the Content Writer role open for two weeks to receive applications but decided to shorten it to one week because of the incredible response we received. In the end, we had 1,518 applicants for the Content Writer role in one week. This was both exciting and a little overwhelming.

Applications 69

Applications Content Sample Samples 69

Pixlee

DECEMBER 5, 2019

Android’s Google Lens is a good example of marker-based AR in practice. Location-based AR consolidates data from a device’s GPS, digital compass, and accelerometer to provide ‘smart’ information about the user’s surroundings. For example, Ikea’s mobile app allows customers to superimpose products into their homes. .

UGC 69

UGC Content GPS Avatar 69

Writtent Blog

DECEMBER 20, 2023

So you’ve finally generated some great interview ideas for your company’s content marketing strategy. Tip #5: Use Varying Media A major component of every good content marketing strategy is using many different types of content, and this interviewing tip is all about maximizing the potential of your content.

Tips 97

Tips Press Release Software eBook 97

Oktopost

APRIL 9, 2024

Provide value with no strings attached It may seem paradoxical, but you can make leads more inclined to spend their money on your products by giving away valuable content and resources for free. Just look at companies like HubSpot, who freely provide informative articles, engaging webinars , and no-cost versions of their tools.

B2B 62

B2B Marketing ROI Hubspot 62

Sprout Social

FEBRUARY 5, 2024

The more that company work and employees’ personal lives become more intertwined, the more critical it becomes to acknowledge, respect and do something with the information that you have about people’s personal identities and beliefs,” she says. We learned there was a disconnect in imagery and the type of content being featured.

Social Media 112

Social Media Authentication Communities Campaign 112

Sprout Social

JULY 13, 2021

There’s a host, typically an influencer or celebrity, who highlights a product on the stream and viewers can purchase said product during the broadcast. But unlike QVC, livestream shopping builds on social commerce and enables viewers to engage with the program host through features like a chatbox or poll.

Video 121

Video Retail Hosting Fashion 121

Sprout Social

JULY 25, 2023

That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights. How often do users visit my brand and how do they engage with my content? Only then will you get the real measure of your social strategy.

Analytics 140

Analytics Report Social Media Google 140

Sprout Social

SEPTEMBER 21, 2023

Doing so is key to earning top-tier content and engaging your unique audience. Finding the right fit means auditing influencer content, profiles and engagement with care. An influencer media kit is a presentation that showcases an influencer’s past partnerships, content creation experience and performance metrics.

Influencer 94

Influencer UGC Metrics Case Study 94

agora pulse

SEPTEMBER 18, 2019

User-generated content (UGC) is a game-changer for businesses. To get all these incredible benefits of UGC, however, you need to actually encourage customers to create content! You can, however, use iron-clad strategies to reliably inspire more user-generated content in authentic and effective ways. Host contests.

UGC 89

UGC Brands Content How To 89

Convince & Convert

JUNE 20, 2017

Fast forward to the present day, and video content is projected to account for more than 80 percent of the world’s internet traffic. That being said, it seems like every brand on the market is pulling out the stops to invest in video content as a prime vehicle for conversions. In these cases, predictive analytics are a necessity.

Conversation 103

Conversation Video Content How To 103

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Compared to other forms of media, putting out content is simpler, doesn’t involve formalities and is more cost efficient. And don’t forget about social listening.

Features 101

Features Social Media Curation Geotagging 101

Ignite Social Media

MARCH 4, 2021

Users can create or join Clubs (like groups or communities) or rooms where speakers can discuss whatever the host decides to allow. Rooms in Clubhouse are a bit like a panel at a convention; the host can invite people to come up to a virtual stage and those people can take turns talking.

Brands 180

Brands Hosting Conversation Platform 180

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. And, once you have your content, how do you want to roll it out? Disappearing content apps. Examples: Instagram, Snapchat, Pinterest and Imgur.

Types 145

Types Social Media Microblogging Overview 145

Jon Loomer

JANUARY 26, 2017

There is no better example of this than a couple of campaigns I started running on Monday. More information was found within the landing page for the Website Conversion ad and within the lead ad form within the Lead Generation ad. This blog post is a good example why. I’ve never claimed to be a great salesperson.

Examples 60

Examples Facebook Campaign Conversation 60